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Document And Entity Information - shares	9 Months Ended
Document And Entity Information - shares	Sep. 30, 2013	Nov. 07, 2013
Document and Entity Information [Abstract]
Entity Registrant Name	Innovative Food Holdings Inc
Document Type	10-Q
Current Fiscal Year End Date	--12-31
Entity Common Stock, Shares Outstanding		6,722,412
Amendment Flag	false
Entity Central Index Key	0000312257
Entity Current Reporting Status	Yes
Entity Voluntary Filers	No
Entity Filer Category	Smaller Reporting Company
Entity Well-known Seasoned Issuer	No
Document Period End Date	Sep. 30, 2013
Document Fiscal Year Focus	2013
Document Fiscal Period Focus	Q3

Condensed Consolidated Balance Sheets - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Current assets
Cash and cash equivalents	$ 1,374,792	$ 1,347,029
Accounts receivable net	746,230	959,805
Inventory	805,691	517,631
Other current assets	11,316	13,753
Total current assets	2,938,029	2,838,218
Property and equipment, net	971,624	145,632
Intangible assets, net	933,412	1,071,322
Total assets	4,843,065	4,055,172
Current liabilities
Accounts payable and accrued liabilities	1,310,592	1,376,772
Accrued liabilities - related parties	103,217	342,880
Accrued interest, net, current portion	744,246	0
Accrued interest - related parties, net	46,479	39,866
Notes payable, current portion, net of discount	257,630	11,543
Notes payable - related parties, current portion	110,500	110,500
Contingent purchase price liability	37,500	48,070
Total current liabilities	2,610,164	1,929,631
Accrued interest - net, long term portion	0	719,187
Note payable - long term portion, net of discount	585,267	185,068
Total liabilities	3,195,431	2,833,886
Stockholders’ equity
Common stock, $0.0001 par value; 500,000,000 shares authorized; 6,644,905 and 6,023,801 shares issued and 6,030,192 and 5,809,088 shares outstanding at September 30, 2013 and December 31, 2012, respectively	664	602
Additional paid-in capital	7,324,567	6,329,553
Common stock subscribed	0	68,336
Treasury stock, 614,713 and 304 shares at September 30, 2013 and December 31, 2012, respectively	(100,099)	(99)
Accumulated deficit	(5,577,498)	(5,177,106)
Total stockholder's equity	1,647,634	1,221,286
Total liabilities and stockholders' equity	$ 4,843,065	$ 4,055,172

Condensed Consolidated Balance Sheets (Parentheticals) - $ / shares	Sep. 30, 2013	Dec. 31, 2012
Common stock, par value (in Dollars per share)	$ 0.0001	$ 0.0001
Common stock, shares authorized	500,000,000	500,000,000
Common stock, shares issued	6,644,905	6,023,801
Common stock, shares outstanding	6,030,192	5,809,088
Treasury stock, shares	614,713	304

Condensed Consolidated Statements of Operations (Unaudited) - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Revenue	$ 6,005,091	$ 5,130,418	$ 17,131,361	$ 12,768,596
Cost of goods sold	4,326,573	3,872,444	12,391,963	9,645,040
Gross margin	1,678,518	1,257,974	4,739,398	3,123,556
Selling, general and administrative expenses	1,282,722	908,235	3,691,679	2,690,044
Total operating expenses	1,282,722	908,235	3,691,679	2,690,044
Operating income	395,796	349,739	1,047,719	433,512
Other expense:
Interest expense	733,554	67,282	1,448,111	166,033
Cost of warrant extension	0	0	0	842,100
(Gain) from change in fair value of warrant liability	0	(652,644)	0	(383,467)
(Gain) from change in fair value of conversion option liability	0	(665,802)	0	(197,798)
Total other (income) expense	733,554	(1,251,164)	1,448,111	426,868
(Income) loss before income taxes	(337,758)	1,600,903	(400,392)	6,644
Income tax expense	0	0	0	0
Net income (loss)	$ (337,758)	$ 1,600,903	$ (400,392)	$ 6,644
Net income (loss) per share - basic (in Dollars per share)	$ (0.052)	$ 0.282	$ (0.063)	$ 0.001
Net income (loss) per share - diluted (in Dollars per share)	$ (0.052)	$ 0.097	$ (0.063)	$ 0.001
Weighted average shares outstanding - basic (in Shares)	6,479,385	5,673,844	6,405,756	5,673,844
Weighted average shares outstanding - diluted (in Shares)	6,479,385	10,391,635	6,405,756	10,391,635

Condensed Consolidated Statements of Cash Flows (Unaudited) - USD ($)	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012
Cash flows from operating activities:
Net income (loss)	$ (400,392)	$ 6,644
Adjustments to reconcile net loss to net cash provided by operating activities:
Increase in allowance for doubtful accounts	93,112	0
Depreciation and amortization	196,058	69,313
Non-cash compensation	35,662	0
Amortization of discount on notes payable	1,337,934	6,408
Amortization of discount on accrued interest	0	62,085
Interest capitalized to note payable	0	13,551
Value of shares issued in settlement	0	7,302
Value of options issued to officer and directors	0	186,299
Value of extension of term of warrants	0	842,100
Change in fair value of warrant liability	0	(383,467)
Change in fair value of option liability	0	(39,937)
Change in fair value of conversion option liability	0	(197,798)
Changes in assets and liabilities:
Accounts receivable, net	120,463	90,923
Inventory and other current assets, net	(285,623)	(174,369)
Accounts payable and accrued expenses - related party	(260,987)	(73,962)
Accounts payable and accrued expenses	(8,913)	(366,393)
Net cash provided by operating activities	827,314	48,699
Cash flows from investing activities:
Payment to acquire Artisan Specialty Foods, net	0	(1,176,605)
Purchase of treasury stock	(100,000)	0
Acquisition of property and equipment	(338,140)	(40,747)
Net cash used in investing activities	(438,140)	(1,217,352)
Cash flows from financing activities:
Proceeds from issuance of notes payable	0	1,080,000
Principal payments on debt	(361,411)	(57,611)
Net cash (used in) provided by financing activities	(361,411)	1,022,389
Increase (Decrease) in cash and cash equivalents	27,763	(146,264)
Cash and cash equivalents at beginning of period	1,347,029	862,464
Cash and cash equivalents at end of period	1,374,792	716,200
Cash paid during the period for:
Interest	43,154	34,652
Taxes	0	0
Non-cash transactions:
Issuance of 279,310 shares of common stock previously subscribed	68,336	0
Issuance of 341,794 shares of common stock for conversion of notes payable and accrued interest	85,448	0
Mortgage and purchase of land and building	$ 546,000	$ 0

Condensed Consolidated Statements of Cash Flows (Unaudited) (Parentheticals)	9 Months Ended
	Sep. 30, 2013 shares
Issuance common stock	279,310
Issuance of shares of common stock	341,794

1. BASIS OF PRESENTATION	9 Months Ended
1. BASIS OF PRESENTATION	Sep. 30, 2013
Disclosure Text Block [Abstract]
Organization, Consolidation and Presentation of Financial Statements Disclosure [Text Block]	1. BASIS OF PRESENTATION Basis of Presentation The accompanying unaudited interim condensed consolidated financial statements of Innovative Food Holdings, Inc., and its wholly owned subsidiaries, Artisan Specialty Foods, Inc. (“Artisan”), Food Innovations, Inc. (“FII”), Food New Media Group, Inc. (“FNM”), Gourmet Foodservice Group, Inc. (“GFG”), Gourmet Foodservice Warehouse, Inc. (“GFGW”), The Haley Group, Inc., (“Haley”) , and 4 The Gourmet, Inc. (d/b/a For The Gourmet, Inc.) (“Gourmet” and collectively, the “Company, or “IVFH”), have been prepared pursuant to the rules and regulations of the Securities and Exchange Commission. FNM currently holds the Company’s intellectual property rights related to its private label brand. All material intercompany transactions have been eliminated upon consolidation of these entities. The accompanying unaudited interim condensed consolidated financial statements have been prepared by the Company, in accordance with generally accepted accounting principles pursuant to Regulation S-X of the Securities and Exchange Commission and with the instructions to Form 10-Q. Certain information and footnote disclosures normally included in audited consolidated financial statements prepared in accordance with generally accepted accounting principles have been condensed or omitted. Accordingly, these interim financial statements should be read in conjunction with the Company’s financial statements and related notes as contained in Form 10-K for the year ended December 31, 2012. In the opinion of management, the interim unaudited condensed consolidated financial statements reflect all adjustments, including normal recurring adjustments, necessary for fair presentation of the interim periods presented. The results of the operations for the three and nine months ended September 30, 2013 are not necessarily indicative of the results of operations to be expected for the full year.

- Definition

The entire disclosure for organization, consolidation and basis of presentation of financial statements disclosure.

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2. NATURE OF ACTIVITIES AND SIGNIFICANT ACCOUNTING POLICIES	9 Months Ended
	Sep. 30, 2013
Accounting Policies [Abstract]
Significant Accounting Policies [Text Block]	2. NATURE OF ACTIVITIES AND SIGNIFICANT ACCOUNTING POLICIES Business Activity FII, Artisan and GFG are in the business of providing premium foodservice establishments, including white tablecloth restaurants with the freshest origin-specific perishables and specialty food products direct from its warehouses and from a network of vendors, to the end users (restaurants, hotels, country clubs, national chain accounts, casinos, and catering houses) across the United States within 24 - 72 hours. For The Gourmet Inc., through its website www.forthegourmet.com, and through additional sales channels, provides the highest quality gourmet food products to the direct to consumer market We currently sell the majority of our products through a distributor relationship between FII and Next Day Gourmet, L.P., a subsidiary of U.S. Foods (“USF”), a $20 Billion broad line distributor. On May 18, 2012, the Company executed a Stock Purchase Agreement to acquire all of the issued and outstanding shares of Artisan Specialty Foods, Inc., an Illinois corporation (“Artisan”). Artisan was previously a supplier to the Company. Artisan is a supplier of over 1,500 niche gourmet products to over 500 customers in the Greater Chicago area. Use of Estimates The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. These estimates include certain assumptions related to doubtful accounts receivable, stock-based services, valuation of financial instruments, and income taxes. On an on-going basis, we evaluate these estimates, including those related to revenue recognition and concentration of credit risk. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions. We believe our estimates have not been materially inaccurate in past years, and our assumptions are not likely to change in the foreseeable future. On August 25, 2005, we entered into contracts which obligated the company under certain circumstances to issue shares of common stock in excess of the number of shares of common stock authorized. Under accounting guidance provided by FASB ASC 815-40-05, from August 25, 2005 through December 27, 2012, we accounted for all derivative financial instruments, including warrants, conversion features embedded in notes payable, and stock options, via the liability method of accounting. Accordingly, all these instruments were valued at issuance utilizing the Black-Scholes valuation method, and were re-valued at each period ending date, also using the Black-Scholes valuation method. Any gain or loss from revaluation was charged to operations during the period. On December 27, 2012, we entered into agreements (the “2012 Notes Payable Extension Agreement”) with certain holders of our convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes of $0.05. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting. Significant Recent Accounting Pronouncements Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying unaudited condensed consolidated financial statements.

3. ACQUISITIONS

9 Months Ended

Sep. 30, 2013

Business Combinations [Abstract]

Business Combination Disclosure [Text Block]

3. ACQUISITIONS

Artisan Specialty Foods, Inc.

On May 18, 2012, the Company executed a Stock Purchase Agreement to acquire all of the issued and outstanding shares of Artisan Specialty Foods, Inc., an Illinois corporation (“Artisan”), from its owner, Mr. David Vohaska. The purchase price was $1.2 million, with up to another $300,000 (with a fair value of $131,000) payable in the event certain financial milestones are met by April 30, 2014. During the three and nine months ended September 30, 2013, the Company made payments in the aggregate amount of $75,000 and $112,500 to Mr. Vohaska for the attainment of certain of these financial milestones.

The purchase price was primarily financed via a loan from Alpha Capital Aktiengesselschaft (see note 10) in the principal amount of $1,200,000. Prior to the acquisition, Artisan was a supplier and had sold products to the Company.

The total purchase price was allocated to Artisan’s net tangible assets, with the residual allocated to intangible assets:

Closing cash payment	$	1,200,000
Contingent purchase price		131,000
Total purchase price	$	1,331,000

Tangible assets acquired	$	918,515
Liabilities assumed		614,515	(*)
Net tangible assets		304,000
Trade name		217,000
Non-compete agreement		244,000
Customer relationships		415,000
Goodwill		151,000
Total purchase price	$	1,331,000

(*) excluding the Line of Credit paid off with closing cash payment

Pro forma results

The following tables set forth the unaudited pro forma results of the Company as if the acquisition of Artisan had taken place on the first day of the periods presented. These combined results are not necessarily indicative of the results that may have been achieved had the companies always been combined.

	For the Three Months Ended September 30, 2012		For the Nine Months Ended September 30, 2012
Total revenues		5,130,418		15,325,509
Net income (loss)		1,600,903		141,587
Basic net income (loss) per common share		0.279		0.25
Diluted net income (loss) per common share		0.147		0.013
Weighted average shares – basic		5,673,844		5,673,844
Weighted average shares – diluted		10,391,635		10,391,635

The Haley Group

The Haley Group is a food manufacture representative that manages food manufacturing foodservice relationships at a food distributor’s corporate level. The Haley Group also provides their suppliers with guidance and assistance as needed at the distributor’s regional and divisional level. The Haley Group provides these services in exchange for a combination of monthly retainers and percentages of future sales of client products. On November 2, 2012, the Company, through its wholly-owned subsidiary The Haley Group, Inc., entered into an asset purchase agreement (the “Haley Acquisition Agreement”) with The Haley Group, LLC whereby the Company acquired all existing contracts between The Haley Group, LLC and its customers for the following consideration: 300,000 shares of the Company’s common stock; 150,000 shares of which vest immediately and 150,000 shares of which vest in one year under certain conditions; options to purchase 100,000 shares of the Company’s common stock at a price of $0.44 per share; and $20,000 cash contingent upon the attainment of future revenue milestones. The Haley Group acquisition was valued at a total cost of $119,645. This intangible fair value of the purchase amount was allocated to Haley Group’s customer relationships and capitalized accordingly on the Company’s balance sheet at June 30, 2013 and is being amortized over 3 years. During the three and nine months ended September 30, 2013, the Company charged the amount of $9,970 and $29,910 to operations, respectively, related to the amortization of these intangible assets.

- Definition

The entire disclosure for a business combination (or series of individually immaterial business combinations) completed during the period, including background, timing, and recognized assets and liabilities. The disclosure may include leverage buyout transactions (as applicable).

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+ Details

4. ACCOUNTS RECEIVABLE

9 Months Ended

Sep. 30, 2013

Receivables [Abstract]

Loans, Notes, Trade and Other Receivables Disclosure [Text Block]

4. ACCOUNTS RECEIVABLE

At September 30, 2013 and December 31, 2012, accounts receivable consists of:

	September 30, 2013			December 31, 2012
Accounts receivable from customers	$	844,889		$	965,352
Allowance for doubtful accounts		(98,659	)		(5,547	)
Accounts receivable, net	$	746,230		$	959,805

- Definition

The entire disclosure for claims held for amounts due a entity, excluding financing receivables. Examples include, but are not limited to, trade accounts receivables, notes receivables, loans receivables. Includes disclosure for allowance for credit losses.

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5. INVENTORY

9 Months Ended

Sep. 30, 2013

Inventory Disclosure [Abstract]

Inventory Disclosure [Text Block]

5. INVENTORY

Inventory consists primarily of specialty products which are warehoused in Bonita Springs, Florida and Lyons, Illinois. At September 30, 2013 and December 31, 2012, finished goods inventory is as follows:

		September 30, 2013				December 31, 2012
Finished goods inventory		$	805,691			$	517,631

6. PROPERTY AND EQUIPMENT

9 Months Ended

Sep. 30, 2013

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment Disclosure [Text Block]

6. PROPERTY AND EQUIPMENT

Acquisition of Building

During the nine months ended September 30, 2013, the Company purchased a building and property located at 28411 Race Track Road, Bonita Springs, Florida 34135 and with respect thereto entered into each of a Loan Agreement, Mortgage, Security Agreement and Note with Fifth Third Bank, each with an effective date of February 26, 2013. The property consists of approximately 1.1 acres of land and close to 10,000 square feet of combined office and warehouse space and was purchased as part of a bank short sale. The Company moved its operations to these premises on July 15, 2013. The purchase price of the property was $792,758 and was financed in part by a five year mortgage in the amount of $546,000 carrying an annual interest rate of 3% above LIBOR Rate, as such term is defined in the Note.

A summary of property and equipment at September 30, 2013 and December 31, 2012, is as follows:

	September 30, 2013			December 31, 2012
Land	$	177,383		$	-
Building		619,955			-
Computer and Office Equipment		462,506			382,300
Warehouse Equipment		7,733			7,733
Furniture and Fixtures		158,830			152,236
Vehicles		33,239			33,239
Total before accumulated depreciation		1,459,646			575,508
Less: accumulated depreciation		(488,022	)		(429,876	)
Total	$	971,624		$	145,632

Depreciation and amortization expense for property and equipment amounted to $22,402 and $18,627 for the three months ended September 30, 2013 and, 2012, respectively. Depreciation and amortization expense for property and equipment amounted to $58,148 and $33,313 for the nine months ended June 30, 2013 and, 2012, respectively.

7. INTANGIBLE ASSETS

9 Months Ended

Sep. 30, 2013

Disclosure Text Block [Abstract]

Intangible Assets Disclosure [Text Block]

7. INTANGIBLE ASSETS

The Company acquired certain intangible assets pursuant to the acquisition of Artisan Specialty Foods and the acquisition of certain assets of The Haley Group (see note 2). The following is the net book value of these assets:

	September 30, 2013
			Accumulated
	Gross		Amortization			Net
Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(76,250	)		167,750
Customer Relationships		534,645		(136,983	)		397,662
Goodwill		151,000		-			151,000
Total	$	1,146,645	$	(213,233	)	$	933,412

	December 31, 2012
			Accumulated
	Gross		Amortization			Net
Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(30,500	)		213,500
Customer Relationships		534,645		(44,823	)		489,822
Goodwill		151,000		-			151,000
Total	$	1,146,645	$	(75,323	)	$	1,071,322

Total amortization expense charged to operations for the three months ended September 30, 2013 and 2012 was $45,970 and $36,000, respectively. Total amortization expense charged to operations for the nine months ended September 30, 2013 and 2012 was $137,910 and $75,323, respectively.

The trade name is not considered a finite-lived asset, and is not being amortized. The non-compete agreement is being amortized over a period of 48 months. The customer relationships acquired in the Artisan and Haley transactions are being amortized over a period of 60 and 36 months, respectively.

As detailed in ASC 350, the Company tests for goodwill impairment in the fourth quarter of each year and whenever events or changes in circumstances indicate that the carrying amount of the asset exceeds its fair value and may not be recoverable. As detailed in ASC 350-20-35-3A, in performing its testing for goodwill impairment, management has completed a qualitative analysis to determine whether it was more likely than not that the fair value of a reporting unit is less than its carrying amount, including goodwill. To complete this review, management followed the steps in ASC 350-20-35-3C to evaluate the fair value of goodwill and considered all known events and circumstances that might trigger an impairment of goodwill. The analysis completed in 2012, determined that there was no impairment to goodwill assets.

8. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES

9 Months Ended

Sep. 30, 2013

Payables and Accruals [Abstract]

Accounts Payable and Accrued Liabilities Disclosure [Text Block]

8. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES

Accounts payable and accrued liabilities at September 30, 2013 and December 31, 2012 are as follows:

	September 30, 2013		December 31, 2012
Trade payables	$	1,294,267	$	1,325,490
Accrued payroll and commissions		16,325		51,282
Total accounts payable and accrued liabilities - non-related parties	$	1,310,592	$	1,376,772

At September 30, 2013 and December 31, 2012, accrued liabilities to related parties consisted of accrued payroll and payroll related benefits.

9. ACCRUED INTEREST	9 Months Ended
9. ACCRUED INTEREST	Sep. 30, 2013
Other Liabilities and Financial Instruments Subject to Mandatory Redemption [Abstract]
Other Liabilities Disclosure [Text Block]	9. ACCRUED INTEREST Accrued interest on the Company’s convertible notes payable is convertible at the option of the note holders into the Company’s common stock at prices of $0.25 to $1.00 per share. There is a beneficial conversion feature embedded in the convertible accrued interest, which can be exercised at any time by the note holders. Through December 27, 2012, the Company had immediately charged the value of this beneficial conversion feature of convertible accrued interest to operations. At December 27, 2012, the Company entered into the 2012 Note Extension Agreements, the terms of which brought about a change in the Company’s accounting for its convertible equity instruments from the liability method to the equity method. During the three months ended September 30, 2013 and 2012, the amounts of $0 and $22,240, respectively, were credited to additional paid-in capital as a discount on convertible interest. The aggregate amount of discounts on convertible interest charged to operations during the three months ended September 30, 2013 and 2012 was $0 and $22,513, respectively. During the nine months ended September 30, 2013 and 2012, the amounts of $0 and $66,103, respectively, were credited to additional paid-in capital as a discount on convertible interest. The aggregate amount of discounts on convertible interest charged to operations during the nine months ended September 30, 2013 and 2012 was $0 and $62,085, respectively. At September 30, 2013, convertible accrued interest was $790,725 (including $46,479 to a related party), which is convertible into 3,162,900 shares of common stock; at December 31, 2012, convertible accrued interest was $759,053 (including $39,866 to a related party) which was convertible into 3,036,212 shares of common stock.

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES

9 Months Ended

Sep. 30, 2013

Debt Disclosure [Abstract]

Debt Disclosure [Text Block]

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES

	September 30, 2013		December 31, 2012
Secured Convertible note payable to Alpha Capital Anstalt (f/k/a/ Alpha Capital Aktiengesselschaft) (“Alpha Capital”), originally dated February 25, 2005 and due May 15, 2014. The note contains a cross default provision, and is secured by a majority of the Company’s assets. This note bears interest at the rate of 5% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement (as defined below).	$	213,500	$	263,500

Convertible note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		21,478		21,478

Convertible note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		9,638		9,638

Convertible note payable to Assameka Capital Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		6,884		6,884

Convertible note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		22,609		22,609

Convertible note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,145		10,145

Convertible note payable to Assameka Capital Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement .		7,246		7,246

Convertible note payable to Huo Hua due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share and the 2013 Notes Payable Extension Agreement.		20,000		20,000

Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum, This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		100,000		100,000

	September 30, 2013				December 31, 2012
Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		$	15,287	$	15,287

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			6,860		6,860

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			4,900		4,900

Convertible secured note payable to Asher Brand due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			5,000		5,000

Convertible secured note payable to Lane Ventures due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			6,000		6,000

Convertible secured note payable Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			120,000		120,000

Convertible secured note payable Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			16,957		16,957

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			7,609		7,609

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			5,435		5,435

Twenty-nine convertible notes payable in the amount of $4,500 each to Sam Klepfish, the Company’s CEO and a related party, dated the first of the month beginning on November 1, 2006, issued pursuant to the Company’s then employment agreement with Mr. Klepfish, which provided that the amount of $4,500 in salary is accrued each month to a note payable. These notes are unsecured. These notes bear interest at the rate of 8% per annum and have no due date. These notes and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share.			110,500		110,500

	September 30, 2013		December 31, 2012
Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,000		10,000

Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		230,000		230,000

Convertible secured note payable to Alpha Capital, due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		21,478		21,478

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		9,638		9,638

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		6,884		6,884

Convertible secured note payable to Momona Capital due May 15, 2014. This note contains a cross default provision. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. This note bears interest at the rate of 5% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		25,310		25,310

Convertible secured note payable to Lane Ventures due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,124		10,124

Secured convertible promissory note payable for the acquisition of Artisan Specialty Foods, Inc. to Alpha Capital, dated May 11, 2012 in the face amount of $1,200,000 at a purchase price of $1,080,000. The note carries simple interest at an annual rate of 4.5% and is due in full by April 2015. The note is convertible into the registrant's common stock at a fixed conversion price of $1.00 per share. Principal and interest in the aggregate amount of $39,163 are payable on a monthly basis beginning in September 2012. The note allows for prepayments at any time. The note also includes cross-default provisions; is secured by all of the registrant's and its subsidiaries' assets; and is guaranteed by each of the subsidiaries. Interest expense in the amount of $30,921 and was accrued on this note during the years ended December 31, 2012 and 2011, respectively. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $117,491 on this note, consisting of $108,205 of principal and $9,287 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $352,474 on this note, consisting of $321,002 of principal and $31,472 of interest.		753,264		1,074,267

	September 30, 2013			December 31, 2012
Secured vehicle lease payable at an effective interest rate of 9.96% for purchase of truck, payable in monthly installments (including principal and interest) of $614 through January 2015. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $1,842 on this note, consisting of $1,587 of principal and $255 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $5,526 on this note, consisting of $4,647 of principal and $879 of interest.		9,164			13,811

Secured vehicle lease payable at an effective interest rate of 8.26% for purchase of truck, payable in monthly installments (including principal and interest) of $519 through June 2015. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $1,558 on this note, consisting of $1,331 of principal and $227 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $4,674 on this note, consisting of $3,911 of principal and $763 of interest.		10,122			14,033

Secured mortgage note payable for the acquisition of land and building in Bonita Springs, Florida in the amount of $546,000. Principal payments of $4,550 and interest at the rate of Libor plus 3% are due monthly. The balance of the principal amount will be due March 2018. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $17,934 on this note, consisting of $13,650 of principal and $4,284 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $41,890 on this note, consisting of $31,850 of principal and $10,040 of interest.	$	514,150			-
Total	$	2,310,182		$	2,175,593
Less: Discount		(1,356,785	)		(1,868,482	)
Net	$	953,397		$	307,111

	For the Three Months Ended				For the Nine Months Ended
	September 30,				September 30,
	2013		2012		2013		2012
Discount on Notes Payable amortized to interest expense:	$	175,271	$	5,100	$	1,337,934	$	6,408

The Company calculates the fair value of any beneficial conversion features embedded in its convertible notes via the Black-Scholes valuation method. The Company also calculates the fair value of any detachable warrants offered with its convertible notes via the Black-Scholes valuation method. The instruments were considered discounts to the notes, to the extent the aggregate value of the warrants and conversion features did not exceed the face value of the notes. These discounts were amortized to interest expense via the effective interest method over the term of the notes. The fair value of these instruments was charged to interest expense to the extent that the value of these instruments exceeds the face value of the notes.

The Company revalued the conversion options at each reporting period, and charged any change in value to operations. During the three months ended September 30, 2013 and 2012, the Company recorded a gain of $0 and $665,802, respectively, due to the change in value of the conversion option liability. During the nine months ended September 30, 2013 and 2012, the Company recorded a gain of $0 and $197,798, respectively, due to the change in value of the conversion option liability.

When convertible notes payable are satisfied by payment or by conversion to equity, the Company revalues the related conversion option liability at the time of the payment or conversion. The conversion option liability is then relieved by this amount, which is charged to additional paid-in capital. During the three months ended September 30, 2013 and 2012, conversion option liabilities in the amounts of $0 and $7,004, respectively, were transferred from liability to equity due to the conversion or payment of the related convertible notes payable. During the nine months ended September 30, 2013 and 2012, conversion option liabilities in the amounts of $0 and $27,050, respectively, were transferred from liability to equity due to the conversion or payment of the related convertible notes payable.

From September 2005 through December 26, 2012, the Company accounted for conversion options embedded in convertible notes in accordance with FASB ASC 815-10-05. ASC 815-10-05 generally requires companies to bifurcate conversion options embedded in convertible notes from their host instruments and to account for them as free standing derivative financial instruments in accordance with ASC 815-40-05.

Effective December 27, 2012, the Company entered into the 2012 Notes Payable Extension Agreement with certain convertible note holders regarding twenty-five convertible notes in the aggregate amount of $2,037,249 in principal and $719,187 in accrued interest. Pursuant to the 2012 Notes Payable Extension Agreement, the maturity date of each note and accrued interest was extended to February 1, 2014 (unless the original maturity date was beyond the extended date, in which case the original maturity date will not change); the expiration date of each warrant associated with each of the notes was extended to August 1, 2015 (unless the original expiration date of each warrant was beyond August 1, 2015, in which case the original expiration date will not change); the minimum conversion price of the note and accrued interest, in the case of any adjustment to such price, was set to be $0.05 per share. The Company also agreed that for as long as the convertible notes are held by the existing note holders, it will not issue any common stock or other securities convertible into or exercisable for shares of common stock at a price of less than $0.05 per share. Accordingly, the conversion option and warrants were reclassified from liability to equity since the conversion and exercise prices were fixed and all other conditions were met to classify the conversion feature and warrants as equity.

The Company revalued its derivative equity instruments at December 27, 2012 using the Black-Scholes valuation method, and recorded losses on revaluation in the amount of $478,822 for the conversion options, $566,063 for the warrants, and $103,248 for stock options. This resulted in liabilities in the amount of $2,088,475 for the value of the warrants, $1,708,528 for the value of the conversion options, and $411,792 for the stock options. The value of the warrants and conversion options (a total of $3,797,001) was eliminated, and recorded as a gain on extinguishment of debt. The value of the stock options of $411,792 was eliminated, and recorded as a charge to additional paid-in capital.

Pursuant to debt extinguishment accounting, the Company charged to interest expense the unamortized amount of the discount on the related convertible notes at December 27, 2012 in the amount of $824,286. Prior to December 27, 2012, the Company had amortized $13,899 of the discount. At December 27, 2012, the Company recorded a new discount on the convertible notes in the aggregate amount of $1,918,993, which was charged to additional paid-in capital.

Effective August 22, 2013, the Company entered into agreements (the “2013 Notes Payable Extension Agreement”) with certain convertible notes holders regarding twenty-five convertible notes in the aggregate amount of $912,982 in principal and $744,246 in accrued interest. Pursuant to the 2013 Notes Payable Extension Agreement, the maturity date of each note and accrued interest was extended to May 15, 2014; the interest rate was changed to 5%; and the expiration of each warrant associated with each of the notes was extended to February 1, 2016 or February 1, 2017.

Pursuant to debt extinguishment accounting, the Company charged to interest expense the unamortized amount of the discount on the related convertible notes at August 22, 2013 in the amount of $491,606. Prior to August 22, 2013, the Company had amortized $637,663 of the discount. At August 22, 2013, the Company recorded a new discount on the convertible notes which was attributable to the conversion feature and related warrants in the aggregate amount of $826,238, which was charged to additional paid-in capital. The discount will be amortized over the term of the related notes.

During the year ended December 31, 2012, the Company calculated an original issue discount (“OID”) related to the acquisition of Artisan Specialty Foods, Inc. in the amount of $120,000 on a note payable in the total principal amount of $1,200,000. During the three and nine months ended September 30, 2013, this discount was amortized to interest expense in the amount of $2,980 and $6,389, respectively.

At September 30, 2013 and 2012, the Company had unamortized discounts to notes payable in the aggregate amount of $1,356,785 and $1,069,229, respectively.

The following table illustrates certain key information regarding our conversion option valuation assumptions at September 30, 2013 and 2012:

	September 30,
	2013				2012
Number of conversion options outstanding			4,847,192				5,539,260
Value at September 30,			-				1,284,577
Number of conversion options issued during the period			-				-
Value of conversion options issued during the period			-				-
Number of conversion options exercised or underlying notes paid during the period			-				34,664
Value of conversion options exercised or underlying notes paid during the period			-			$	7,004
Revaluation loss (gain) during the period			N/A			$	(197,798	)

Black-Scholes model variables:
Volatility			186.46	%			214.36	%
Dividends			-				-
Risk-free interest rates	0.42	to	0.82	%	0.14	to	0.41	%
Term (years)	0.04	to	6.74				10

11. RELATED PARTY TRANSACTIONS	9 Months Ended
11. RELATED PARTY TRANSACTIONS	Sep. 30, 2013
Related Party Transactions [Abstract]
Related Party Transactions Disclosure [Text Block]	11. RELATED PARTY TRANSACTIONS For the nine months ended September 30, 2013: Pursuant to the terms of an employment agreement, the Company made cash payments to its Chief Executive Officer in the amount of $90,500 for previously-accrued bonuses. Also pursuant to the terms of his employment agreement, the Company issued options to its Chief Executive Officer as follows: Four year options to purchase 50,000 shares of the Company’s common stock at a price of $0.40 per share which vest on December 31, 2014; four year options to purchase 50,000 shares of the Company’s common stock at a price of $0.40 per share which vest on December 31, 2015; five year options to purchase 100,000 shares of the Company’s common stock at a price of $0.57 per share which vest on December 31, 2014; five year options to purchase 62,500 shares of the Company’s common stock at a price of $1.60 per share which vest on December 31, 2013; and five year options to purchase 62,500 shares of the Company’s common stock at a price of $1.60 per share which vest on December 31, 2014. The Company also accrued the amount of $27,937 for the value of Restricted Stock Units (“RSU’s”) due to its Chief Executive Officer under the terms of his employment agreement. Pursuant to the terms of an employment agreement, the Company made cash payments to its President in the amount of $90,500 for previously-accrued bonuses. Also pursuant to the terms of his employment agreement, the Company issued options to its President as follows: Four year options to purchase 50,000 shares of the Company’s common stock at a price of $0.40 per share which vest on December 31, 2014; four year options to purchase 50,000 shares of the Company’s common stock at a price of $0.40 per share which vest on December 31, 2015; five year options to purchase 100,000 shares of the Company’s common stock at a price of $0.57 per share which vest on December 31, 2014; five year options to purchase 62,500 shares of the Company’s common stock at a price of $1.60 per share which vest on December 31, 2013; and five year options to purchase 62,500 shares of the Company’s common stock at a price of $1.60 per share which vest on December 31, 2014. Pursuant to the terms of an employment agreement, the Company made cash payments to Chief Information and Principal Accounting Officer $25,000 for previously-accrued bonuses, Also pursuant to the terms of his employment agreement, the Company issued options to its Chief Information and Principal Accounting Officer as follows: Four year options to purchase 25,000 shares of the Company’s common stock at a price of $0.40 per share which vested on January 1, 2013; four year options to purchase 25,000 shares of the Company’s common stock at a price of $0.40 per share which vest on January 1, 2015; three year options to purchase 25,000 shares of the Company’s common stock at a price of $0.40 per share which vest on January 1, 2016; five year options to purchase 25,000 shares of the Company’s common stock at a price of $0.57 per share which vest on January 1, 2018; five year options to purchase 30,000 shares of the Company’s common stock at a price of $1.60 per share which vest on January 1, 2014; and five year options to purchase 30,000 shares of the Company’s common stock at a price of $1.60 per share which are scheduled to vest on January 1, 2015. For the nine months ended September 30, 2012: Pursuant to the terms of an employment agreement, the Company made cash payments to its Chief Executive Officer in the amount of $34,650 for previously-accrued bonuses. Pursuant to the terms of an employment agreement, the Company made cash payments to its President in the amount of $34,650 for previously-accrued bonuses. In May 2012, the Company issued options to purchase 100,000 shares (post reverse-split) of common stock to each of its five directors (options to purchase an aggregate of 500,000 shares, post reverse-split) and additional options to purchase 100,000 shares of common stock to its President. The aggregate fair value of these options in the amount of $186,299 was charged to operations during the period.

- Definition

The entire disclosure for related party transactions. Examples of related party transactions include transactions between (a) a parent company and its subsidiary; (b) subsidiaries of a common parent; (c) and entity and its principal owners; and (d) affiliates.

+ References + Details

12. CONTINGENT LIABILITY	9 Months Ended
12. CONTINGENT LIABILITY	Sep. 30, 2013
Contingent Liability [Abstract]
Contingent Liability [Text Block]	12. CONTINGENT LIABILITY Pursuant to the Artisan acquisition, the Company may be obligated to pay up to another $300,000 in the event certain financial milestones are met by April 30, 2014 (see note 3). This obligation had a fair value of $131,000 at the time of the Artisan acquisition. During the nine months ended September 30, 2013, the Company made a payment in the amount of $112,500 against this liability, and accrued an additional $101,930. The amount ultimately payable to Mr. Vohaska pursuant to this obligation could increase in future periods to a maximum of an additional $187,500.

13. INCOME TAXES	9 Months Ended
13. INCOME TAXES	Sep. 30, 2013
Income Tax Disclosure [Abstract]
Income Tax Disclosure [Text Block]	13. INCOME TAXES Deferred income taxes result from the temporary differences arising from the use of accelerated depreciation methods for income tax purposes and the straight-line method for financial statement purposes, and an accumulation of net operating loss carryforwards for income tax purposes with a valuation allowance against the carryforwards for book purposes. In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred tax assets will not be realized. Included in deferred tax assets are Federal and State net operating loss carryforwards of approximately $3.2 million, which will expire beginning in 2025 through 2029. The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible. Management considers the scheduled reversal of deferred tax liabilities, projected future taxable income, and tax planning strategies in making this assessment. Due to significant changes in the Company's ownership, the Company's future use of its existing net operating losses may be limited.

14. EQUITY

9 Months Ended

Sep. 30, 2013

Stockholders' Equity Note [Abstract]

Stockholders' Equity Note Disclosure [Text Block]

14. EQUITY

Reverse Stock Split

On June 13, 2012, the Company implemented a reverse split of its common stock (the “Reverse Split”) in the ratio of 1-for-50. The number of shares issued and outstanding immediately before the Reverse Split was 293,692,189 and 282,956,546, respectively; the number of shares issued and outstanding immediately after the Reverse Split was 5,873,801 and 5,659,130, respectively. In addition, the proposal to authorize the Board of Directors to change the Company’s domicile from Florida to Delaware was approved. All share and per share data have been retroactively restated to reflect the reverse split.

Common Stock

During the nine months ended September 30, 2013, the Company issued 279,310 shares of common stock for settlement of a note. This issuance of shares was accrued in a prior period, and was carried as common stock subscribed in the Company’s balance sheet at December 31, 2012.

During the nine months ended September 30, 2013, the Company issued 341,794 shares of common stock for the conversion of the principal of a convertible note in the amount or $50,000 and accrued interest in the amount of $35,448, for a total conversion value of $85,448.

During the nine months ended September 30, 2013, the Company purchased 400,000 shares of the Company’s outstanding common stock. The purchase price was $100,000 and the Company recorded the transaction at cost to Treasury Stock. In addition, the Company has an additional 214,713 shares of common stock which are held in treasury stock at a cost of $99.

Warrants

The following table summarizes the significant terms of warrants outstanding at September 30, 2013. These warrants may be settled in cash or via cashless conversion into shares of the Company’s common stock at the request of the warrant holder. These warrants were granted as part of a financing agreement:

				Weighted		Weighted				Weighted
				average		average				average
Range of		Number of		remaining		exercise				exercise
exercise		warrants		contractual		price of		Number of		price of
Prices		Outstanding		life (years)		outstanding Warrants		warrants Exercisable		exercisable Warrants
$	0.010		1,500,000		6.63	$	0.010		1,500,000	$	0.010

$	0.250		794,000		5.71	$	0.250		794,000	$	0.250

$	0.550		1,570,00		1.64	$	0.550		1,570,000	$	0.550

$	0.575		3,080,000		3.34	$	0.575		3,080,000	$	0.575
			6,944,000		3.94	$	0.410		6,964,000	$	0.410

Transactions involving warrants are summarized as follows:

	Number of			Weighted Average
	Warrants			Exercise Price
Warrants exercisable at December 31, 2012		6,964,000		$	0.41

Granted		-			-
Exercised		-			-
Cancelled / Expired		(20,000	)		0.01

Warrants outstanding at September 30, 2013		6,944,000		$	0.41

The Company did not issue any warrants during the nine months ended September 30, 2013. During the three months ended September 30, 2013, The Company extended the term of the warrants to purchase a total of 3,080,000 shares of common stock at a price of $0.575 per share and a total of 1,570,000 shares of common stock at a price of $0.55 per share to February 1, 2017; and warrants to purchase a total of 794,000 shares of common stock at a price of $0.25 per share to February 1, 2016. At August 22, 2013, the Company recorded a new discount on the convertible notes which was attributable to the conversion feature and related warrants in the aggregate amount of $826,238, which was charged to additional paid-in capital. The discount will be amortized over the term of the related notes. During the three months ended June 30, 2012, the Company issued warrants to purchase 1,500,000 shares of common stock; the fair value of these warrants was $572,777. The Company also extended the term of warrants to purchase 5,440,000 shares of common stock from April 3, 2012 to April 3, 2015. The fair value of this extension of $842,100 was charged to operations during the three months ended June 30, 2012.

Options

The following table summarizes the changes outstanding and the related prices for the options to purchase shares of the Company’s common stock issued by the Company:

						Weighted				Weighted
				Weighted		average				average
				average		exercise				exercise
Range of		Number of		Remaining		price of		Number of		price of
exercise		options		contractual		outstanding		options		exercisable
Prices		Outstanding		life (years)		Options		Exercisable		Options
$	0.350		1,140,000		3.80	$	0.350		1,140,000	$	0.350

$	0.380		132,500		1.50	$	0.380		132,500	$	0.380

$	0.400		275,000		3.26	$	0.400		25,000	$	0.400

$	0.450		132,500		1.75	$	0.450		132,500	$	0.450

$	0.474		132,500		2.00	$	0.474		132,500	$	0.474

$	0.480		132,500		2.25	$	0.480		132,500	$	0.480

$	0.570		225,000		4.26	$	0.570		-	$	N/A

$	1.60		310,000		4.26	$	1.60		-	$	N/A
			2,480,000		3.43	$	0.552		1,695,000	$	0.381

Transactions involving stock options are summarized as follows:

	Number of Shares			Weighted Average Exercise Price
Options outstanding at December 31, 2012		2,070,000		$	0.290

Granted		810,000		$	0.906
Exercised		-			-
Cancelled / Expired		(400,000	)	$	0.35

Options outstanding at September 30, 2013		2,480,000		$	0.552

Aggregate intrinsic value of options outstanding and exercisable at September 30, 2013 and 2012 was $1,247,370 and $0, respectively. Aggregate intrinsic value represents the difference between the Company's closing stock price on the last trading day of the fiscal period, which was $1.05 and $0.24 as of September 30, 2013 and 2012, respectively, and the exercise price multiplied by the number of options outstanding.

During the three months ended September 30, 2013 and 2012, the Company charged $0 and $0, respectively, to operations related to recognized stock-based compensation expense for employee stock options. During the nine months ended September 30, 2013 and 2012, the Company charged $35,662 and $186,299, respectively, to operations related to recognized stock-based compensation expense for employee stock options.

Accounting for warrants and stock options

In August 2005, the Company’s commitments to issue shares of common stock first exceeded its common stock authorized. At this time, the Company began to value its warrants and stock options via the liability method of accounting. Pursuant to guidance in ASC 718-40 the cost of these options was valued via the Black-Scholes valuation method when issued, and re-valued at each reporting period. The gain or loss from this revaluation was charged to compensation expense during the period. On December 27, 2012, the Company entered into the 2012 Notes Payable Extension Agreement with certain holders of its convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting. We revalued our derivative liabilities at December 27, 2012, and charged the gain or loss from this revaluation to compensation expense during the period.

The Company valued warrants and options using the Black-Scholes valuation model utilizing the following variables:

	September 30,					December 31,
	2013					2012
Volatility		186.46	-	189.28	%		92.52	-	114.30
Dividends	$			-		$	-		-
Risk-free interest rates		0.0 4	-	0.37	%		0.06	-	0.17	%
Term (years)		0.45	-	4			0.01	-	5.00

- Definition

The entire disclosure for shareholders' equity comprised of portions attributable to the parent entity and noncontrolling interest, including other comprehensive income. Includes, but is not limited to, balances of common stock, preferred stock, additional paid-in capital, other capital and retained earnings, accumulated balance for each classification of other comprehensive income and amount of comprehensive income.

+ References

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-Name Accounting Standards Codification
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Reference 8: http://www.xbrl.org/2003/role/presentationRef
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Reference 11: http://www.xbrl.org/2003/role/presentationRef
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Reference 15: http://www.xbrl.org/2003/role/presentationRef
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Reference 16: http://www.xbrl.org/2003/role/presentationRef
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Reference 17: http://www.xbrl.org/2003/role/presentationRef
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Reference 18: http://www.xbrl.org/2003/role/presentationRef
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+ Details

15. EMPLOYMENT AGREEMENTS	9 Months Ended
15. EMPLOYMENT AGREEMENTS	Sep. 30, 2013
Disclosure Text Block Supplement [Abstract]
Commitments Disclosure [Text Block]	15. EMPLOYMENT AGREEMENTS Chief Executive Officer On January 1, 2013, the Company entered into an employment agreement with its Chief Executive Officer (the “2013 CEO Employment Agreement”). The 2013 CEO Employment Agreement is for a term of three years, and provides a base compensation in the amount of $198,312 in cash plus an additional $27,937 in restricted stock units for year one, $223,987 in cash plus an additional $24,875 in restricted stock units for year two, and $260,075 in cash plus an additional $13,688 in restricted stock units for year three. The 2013 CEO Employment Agreement also provides the CEO with a four year option to purchase 100,000 shares of the Company’s common stock at a price of $0.40 per share; a five year option to purchase 100,000 shares of the Company’s common stock at a price of $0.57 per share; and a six year option to purchase 125,000 shares of the Company’s common stock at a price of $1.60 per share; various performance-based bonus provisions; and a stock grant of 200,000 shares of the Company’s common stock which vest only if the 30 day average trading price of the Company’s common stock equals or exceeds $1.75 per share and has average volume of at least 25,000 shares per day for 30 consecutive days. President On January 1, 2013, the Company entered into an employment agreement with its President (the “2013 President Employment Agreement”). The 2013 President Employment Agreement is for a term of three years, and provides a base compensation in the amount of $226,250 per annum for year one, $248,875 per annum for year two, and $273,763 per annum for year three. The 2013 President Employment Agreement also provides the President with a four year option to purchase 100,000 shares of the Company’s common stock at a price of $0.40 per share; a five year option to purchase 100,000 shares of the Company’s common stock at a price of $0.57 per share; and a six year option to purchase 125,000 shares of the Company’s common stock at a price of $1.60 per share; various performance-based bonus provisions; and a stock grant of 75,000 shares of the Company’s common stock which vest only if the 30 day average trading price of the Company’s common stock equals or exceeds $1.75 per share and has average volume of at least 25,000 shares per day for 30 consecutive days. Principal Accounting Officer and Chief Information Officer On January 1, 2013, the Company entered into an employment agreement with its Principal Accounting Officer and Chief Information officer (the “2013 PAO – CIO Employment Agreement”). The 2013 PAO – CIO Employment Agreement is for a term of two years, and provides a base compensation in the amount of $135,000 per annum for year one and $151,200 per annum for year two. The 2013 PAO – CIO Employment Agreement also provides a four year option to purchase 75,000 shares of the Company’s common stock at a price of $0.40 per share; a five year option to purchase 25,000 shares of the Company’s common stock at a price of $0.57 per share; and a five year option to purchase 60,000 shares of the Company’s common stock at a price of $1.60 per share; various performance-based bonus provisions; and a stock grant in the amount of $15,000 in shares of the Company’s common stock.

16. SUBSEQUENT EVENTS	9 Months Ended
16. SUBSEQUENT EVENTS	Sep. 30, 2013
Subsequent Events [Abstract]
Subsequent Events [Text Block]	16. SUBSEQUENT EVENTS Issuance of Common Stock Subsequent to September 30, 2013, the Company issued 107,783 shares of common stock for the cashless exercise of warrants at exercise prices ranging from $0.25 to $0.575 per share, and an additional 584,437 shares of common stock for the conversion of notes payable and accrued interest at a conversion price of $0.25 per share. The Company has received exercise notices concerning the cashless exercise of warrants at prices ranging from $0.025 to 0.575 per share which will result in the issuance of an additional 105,232 shares of common stock. Board Appointment The Company has appointed its President, Justin Weirnasz, to its Board of Directors effective November 14, 2013. Mr. Weirnasz will continue as President of the Company and its subsidiaries pursuant to the 2013 President Employment Agreement described above.

Accounting Policies, by Policy (Policies)	9 Months Ended
Accounting Policies, by Policy (Policies)	Sep. 30, 2013
Accounting Policies [Abstract]
Basis of Accounting, Policy [Policy Text Block]	Business Activity FII, Artisan and GFG are in the business of providing premium foodservice establishments, including white tablecloth restaurants with the freshest origin-specific perishables and specialty food products direct from its warehouses and from a network of vendors, to the end users (restaurants, hotels, country clubs, national chain accounts, casinos, and catering houses) across the United States within 24 - 72 hours. For The Gourmet Inc., through its website www.forthegourmet.com, and through additional sales channels, provides the highest quality gourmet food products to the direct to consumer market We currently sell the majority of our products through a distributor relationship between FII and Next Day Gourmet, L.P., a subsidiary of U.S. Foods (“USF”), a $20 Billion broad line distributor. On May 18, 2012, the Company executed a Stock Purchase Agreement to acquire all of the issued and outstanding shares of Artisan Specialty Foods, Inc., an Illinois corporation (“Artisan”). Artisan was previously a supplier to the Company. Artisan is a supplier of over 1,500 niche gourmet products to over 500 customers in the Greater Chicago area.
Use of Estimates, Policy [Policy Text Block]	Use of Estimates The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. These estimates include certain assumptions related to doubtful accounts receivable, stock-based services, valuation of financial instruments, and income taxes. On an on-going basis, we evaluate these estimates, including those related to revenue recognition and concentration of credit risk. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions. We believe our estimates have not been materially inaccurate in past years, and our assumptions are not likely to change in the foreseeable future. On August 25, 2005, we entered into contracts which obligated the company under certain circumstances to issue shares of common stock in excess of the number of shares of common stock authorized. Under accounting guidance provided by FASB ASC 815-40-05, from August 25, 2005 through December 27, 2012, we accounted for all derivative financial instruments, including warrants, conversion features embedded in notes payable, and stock options, via the liability method of accounting. Accordingly, all these instruments were valued at issuance utilizing the Black-Scholes valuation method, and were re-valued at each period ending date, also using the Black-Scholes valuation method. Any gain or loss from revaluation was charged to operations during the period. On December 27, 2012, we entered into agreements (the “2012 Notes Payable Extension Agreement”) with certain holders of our convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes of $0.05. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting.
New Accounting Pronouncements, Policy [Policy Text Block]	Significant Recent Accounting Pronouncements Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying unaudited condensed consolidated financial statements.

3. ACQUISITIONS (Tables) - Artisan Specialty Foods [Member]

9 Months Ended

Sep. 30, 2013

3. ACQUISITIONS (Tables) [Line Items]

Schedule of Business Acquisitions, by Acquisition [Table Text Block]

The total purchase price was allocated to Artisan’s net tangible assets, with the residual allocated to intangible assets:

Closing cash payment	$	1,200,000
Contingent purchase price		131,000
Total purchase price	$	1,331,000

Tangible assets acquired	$	918,515
Liabilities assumed		614,515	(*)
Net tangible assets		304,000
Trade name		217,000
Non-compete agreement		244,000
Customer relationships		415,000
Goodwill		151,000
Total purchase price	$	1,331,000

(*) excluding the Line of Credit paid off with closing cash payment

Business Acquisition, Pro Forma Information [Table Text Block]

	For the Three Months Ended September 30, 2012		For the Nine Months Ended September 30, 2012
Total revenues		5,130,418		15,325,509
Net income (loss)		1,600,903		141,587
Basic net income (loss) per common share		0.279		0.25
Diluted net income (loss) per common share		0.147		0.013
Weighted average shares – basic		5,673,844		5,673,844
Weighted average shares – diluted		10,391,635		10,391,635

4. ACCOUNTS RECEIVABLE (Tables)

9 Months Ended

Sep. 30, 2013

Receivables [Abstract]

Schedule of Accounts, Notes, Loans and Financing Receivable [Table Text Block]

At September 30, 2013 and December 31, 2012, accounts receivable consists of:

	September 30, 2013			December 31, 2012
Accounts receivable from customers	$	844,889		$	965,352
Allowance for doubtful accounts		(98,659	)		(5,547	)
Accounts receivable, net	$	746,230		$	959,805

5. INVENTORY (Tables)

9 Months Ended

Sep. 30, 2013

Inventory Disclosure [Abstract]

Schedule of Inventory, Current [Table Text Block]

		September 30, 2013				December 31, 2012
Finished goods inventory		$	805,691			$	517,631

6. PROPERTY AND EQUIPMENT (Tables)

9 Months Ended

Sep. 30, 2013

Property, Plant and Equipment [Abstract]

Property, Plant and Equipment [Table Text Block]

A summary of property and equipment at September 30, 2013 and December 31, 2012, is as follows:

	September 30, 2013			December 31, 2012
Land	$	177,383		$	-
Building		619,955			-
Computer and Office Equipment		462,506			382,300
Warehouse Equipment		7,733			7,733
Furniture and Fixtures		158,830			152,236
Vehicles		33,239			33,239
Total before accumulated depreciation		1,459,646			575,508
Less: accumulated depreciation		(488,022	)		(429,876	)
Total	$	971,624		$	145,632

7. INTANGIBLE ASSETS (Tables)

9 Months Ended

Sep. 30, 2013

Disclosure Text Block [Abstract]

Schedule of Intangible Assets and Goodwill [Table Text Block]

	September 30, 2013
			Accumulated
	Gross		Amortization			Net
Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(76,250	)		167,750
Customer Relationships		534,645		(136,983	)		397,662
Goodwill		151,000		-			151,000
Total	$	1,146,645	$	(213,233	)	$	933,412

	December 31, 2012
			Accumulated
	Gross		Amortization			Net
Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(30,500	)		213,500
Customer Relationships		534,645		(44,823	)		489,822
Goodwill		151,000		-			151,000
Total	$	1,146,645	$	(75,323	)	$	1,071,322

8. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES (Tables)

9 Months Ended

Sep. 30, 2013

Payables and Accruals [Abstract]

Schedule of Accrued Liabilities [Table Text Block]

Accounts payable and accrued liabilities at September 30, 2013 and December 31, 2012 are as follows:

	September 30, 2013		December 31, 2012
Trade payables	$	1,294,267	$	1,325,490
Accrued payroll and commissions		16,325		51,282
Total accounts payable and accrued liabilities - non-related parties	$	1,310,592	$	1,376,772

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Tables)

9 Months Ended

Sep. 30, 2013

Conversion option liability [Member]

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Tables) [Line Items]

Fair Value Measurements, Recurring and Nonrecurring, Valuation Techniques [Table Text Block]

The following table illustrates certain key information regarding our conversion option valuation assumptions at September 30, 2013 and 2012:

	September 30,
	2013				2012
Number of conversion options outstanding			4,847,192				5,539,260
Value at September 30,			-				1,284,577
Number of conversion options issued during the period			-				-
Value of conversion options issued during the period			-				-
Number of conversion options exercised or underlying notes paid during the period			-				34,664
Value of conversion options exercised or underlying notes paid during the period			-			$	7,004
Revaluation loss (gain) during the period			N/A			$	(197,798	)

Black-Scholes model variables:
Volatility			186.46	%			214.36	%
Dividends			-				-
Risk-free interest rates	0.42	to	0.82	%	0.14	to	0.41	%
Term (years)	0.04	to	6.74				10

Schedule of Debt [Table Text Block]

	September 30, 2013		December 31, 2012
Secured Convertible note payable to Alpha Capital Anstalt (f/k/a/ Alpha Capital Aktiengesselschaft) (“Alpha Capital”), originally dated February 25, 2005 and due May 15, 2014. The note contains a cross default provision, and is secured by a majority of the Company’s assets. This note bears interest at the rate of 5% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement (as defined below).	$	213,500	$	263,500

Convertible note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		21,478		21,478

Convertible note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		9,638		9,638

Convertible note payable to Assameka Capital Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		6,884		6,884

Convertible note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		22,609		22,609

Convertible note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,145		10,145

Convertible note payable to Assameka Capital Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement .		7,246		7,246

Convertible note payable to Huo Hua due May 15, 2014. This note bears interest at the rate of 5% per annum. This note is unsecured. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share and the 2013 Notes Payable Extension Agreement.		20,000		20,000

Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum, This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		100,000		100,000

	September 30, 2013				December 31, 2012
Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		$	15,287	$	15,287

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			6,860		6,860

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			4,900		4,900

Convertible secured note payable to Asher Brand due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			5,000		5,000

Convertible secured note payable to Lane Ventures due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			6,000		6,000

Convertible secured note payable Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			120,000		120,000

Convertible secured note payable Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			16,957		16,957

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			7,609		7,609

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.			5,435		5,435

Twenty-nine convertible notes payable in the amount of $4,500 each to Sam Klepfish, the Company’s CEO and a related party, dated the first of the month beginning on November 1, 2006, issued pursuant to the Company’s then employment agreement with Mr. Klepfish, which provided that the amount of $4,500 in salary is accrued each month to a note payable. These notes are unsecured. These notes bear interest at the rate of 8% per annum and have no due date. These notes and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share.			110,500		110,500

	September 30, 2013		December 31, 2012
Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,000		10,000

Convertible secured note payable to Alpha Capital due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		230,000		230,000

Convertible secured note payable to Alpha Capital, due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		21,478		21,478

Convertible secured note payable to Osher Capital Partners LLC due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		9,638		9,638

Convertible secured note payable to Assameka Capital, Inc. due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		6,884		6,884

Convertible secured note payable to Momona Capital due May 15, 2014. This note contains a cross default provision. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. This note bears interest at the rate of 5% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		25,310		25,310

Convertible secured note payable to Lane Ventures due May 15, 2014. This note bears interest at the rate of 5% per annum. This note contains a cross-default provision, and is secured by a majority of the Company’s assets. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 per share. This note was included in the 2012 Notes Payable Extension Agreement and the 2013 Notes Payable Extension Agreement.		10,124		10,124

Secured convertible promissory note payable for the acquisition of Artisan Specialty Foods, Inc. to Alpha Capital, dated May 11, 2012 in the face amount of $1,200,000 at a purchase price of $1,080,000. The note carries simple interest at an annual rate of 4.5% and is due in full by April 2015. The note is convertible into the registrant's common stock at a fixed conversion price of $1.00 per share. Principal and interest in the aggregate amount of $39,163 are payable on a monthly basis beginning in September 2012. The note allows for prepayments at any time. The note also includes cross-default provisions; is secured by all of the registrant's and its subsidiaries' assets; and is guaranteed by each of the subsidiaries. Interest expense in the amount of $30,921 and was accrued on this note during the years ended December 31, 2012 and 2011, respectively. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $117,491 on this note, consisting of $108,205 of principal and $9,287 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $352,474 on this note, consisting of $321,002 of principal and $31,472 of interest.		753,264		1,074,267

	September 30, 2013			December 31, 2012
Secured vehicle lease payable at an effective interest rate of 9.96% for purchase of truck, payable in monthly installments (including principal and interest) of $614 through January 2015. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $1,842 on this note, consisting of $1,587 of principal and $255 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $5,526 on this note, consisting of $4,647 of principal and $879 of interest.		9,164			13,811

Secured vehicle lease payable at an effective interest rate of 8.26% for purchase of truck, payable in monthly installments (including principal and interest) of $519 through June 2015. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $1,558 on this note, consisting of $1,331 of principal and $227 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $4,674 on this note, consisting of $3,911 of principal and $763 of interest.		10,122			14,033

Secured mortgage note payable for the acquisition of land and building in Bonita Springs, Florida in the amount of $546,000. Principal payments of $4,550 and interest at the rate of Libor plus 3% are due monthly. The balance of the principal amount will be due March 2018. During the three months ended September 30, 2013, the Company made payments in the aggregate amount of $17,934 on this note, consisting of $13,650 of principal and $4,284 of interest. During the nine months ended September 30, 2013, the Company made payments in the aggregate amount of $41,890 on this note, consisting of $31,850 of principal and $10,040 of interest.	$	514,150			-
Total	$	2,310,182		$	2,175,593
Less: Discount		(1,356,785	)		(1,868,482	)
Net	$	953,397		$	307,111

Schedule of debt discount amortization expense

	For the Three Months Ended				For the Nine Months Ended
	September 30,				September 30,
	2013		2012		2013		2012
Discount on Notes Payable amortized to interest expense:	$	175,271	$	5,100	$	1,337,934	$	6,408

14. EQUITY (Tables)

9 Months Ended

Sep. 30, 2013

Stockholders' Equity Note [Abstract]

Schedule of Stockholders' Equity Note, Warrants or Rights [Table Text Block]

				Weighted		Weighted				Weighted
				average		average				average
Range of		Number of		remaining		exercise				exercise
exercise		warrants		contractual		price of		Number of		price of
Prices		Outstanding		life (years)		outstanding Warrants		warrants Exercisable		exercisable Warrants
$	0.010		1,500,000		6.63	$	0.010		1,500,000	$	0.010

$	0.250		794,000		5.71	$	0.250		794,000	$	0.250

$	0.550		1,570,00		1.64	$	0.550		1,570,000	$	0.550

$	0.575		3,080,000		3.34	$	0.575		3,080,000	$	0.575
			6,944,000		3.94	$	0.410		6,964,000	$	0.410

Schedule of warrant activity [Table Text Block]

Transactions involving warrants are summarized as follows:

	Number of			Weighted Average
	Warrants			Exercise Price
Warrants exercisable at December 31, 2012		6,964,000		$	0.41

Granted		-			-
Exercised		-			-
Cancelled / Expired		(20,000	)		0.01

Warrants outstanding at September 30, 2013		6,944,000		$	0.41

Schedule of Share-based Compensation, Shares Authorized under Stock Option Plans, by Exercise Price Range [Table Text Block]

The following table summarizes the changes outstanding and the related prices for the options to purchase shares of the Company’s common stock issued by the Company:

						Weighted				Weighted
				Weighted		average				average
				average		exercise				exercise
Range of		Number of		Remaining		price of		Number of		price of
exercise		options		contractual		outstanding		options		exercisable
Prices		Outstanding		life (years)		Options		Exercisable		Options
$	0.350		1,140,000		3.80	$	0.350		1,140,000	$	0.350

$	0.380		132,500		1.50	$	0.380		132,500	$	0.380

$	0.400		275,000		3.26	$	0.400		25,000	$	0.400

$	0.450		132,500		1.75	$	0.450		132,500	$	0.450

$	0.474		132,500		2.00	$	0.474		132,500	$	0.474

$	0.480		132,500		2.25	$	0.480		132,500	$	0.480

$	0.570		225,000		4.26	$	0.570		-	$	N/A

$	1.60		310,000		4.26	$	1.60		-	$	N/A
			2,480,000		3.43	$	0.552		1,695,000	$	0.381

Schedule of Stock Options Roll Forward [Table Text Block]

Transactions involving stock options are summarized as follows:

	Number of Shares			Weighted Average Exercise Price
Options outstanding at December 31, 2012		2,070,000		$	0.290

Granted		810,000		$	0.906
Exercised		-			-
Cancelled / Expired		(400,000	)	$	0.35

Options outstanding at September 30, 2013		2,480,000		$	0.552

Schedule of Share-based Payment Award, Stock Options, Valuation Assumptions [Table Text Block]

The Company valued warrants and options using the Black-Scholes valuation model utilizing the following variables:

	September 30,					December 31,
	2013					2012
Volatility		186.46	-	189.28	%		92.52	-	114.30
Dividends	$			-		$	-		-
Risk-free interest rates		0.0 4	-	0.37	%		0.06	-	0.17	%
Term (years)		0.45	-	4			0.01	-	5.00

- Definition

Tabular disclosure of warrants or rights issued. Warrants and rights outstanding are derivative securities that give the holder the right to purchase securities (usually equity) from the issuer at a specific price within a certain time frame. Warrants are often included in a new debt issue to entice investors by a higher return potential. The main difference between warrants and call options is that warrants are issued and guaranteed by the company, whereas options are exchange instruments and are not issued by the company. Also, the lifetime of a warrant is often measured in years, while the lifetime of a typical option is measured in months. Disclose the title of issue of securities called for by warrants and rights outstanding, the aggregate amount of securities called for by warrants and rights outstanding, the date from which the warrants or rights are exercisable, and the price at which the warrant or right is exercisable.

+ References + Details

2. NATURE OF ACTIVITIES AND SIGNIFICANT ACCOUNTING POLICIES (Details)	Sep. 30, 2013 $ / shares
Minimum [Member] \| 2012 Notes Payable Extension Agreement [Member]
2. NATURE OF ACTIVITIES AND SIGNIFICANT ACCOUNTING POLICIES (Details) [Line Items]
Debt Instrument, Convertible, Conversion Price (in Dollars per share)	$ 0.05

3. ACQUISITIONS (Details) - USD ($)	3 Months Ended		9 Months Ended		12 Months Ended
3. ACQUISITIONS (Details) - USD ($)	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012
Artisan Specialty Foods [Member]
3. ACQUISITIONS (Details) [Line Items]
Payments to Acquire Businesses, Gross					$ 1,200,000
Business Combination, Contingent Consideration Arrangements, Range of Outcomes, Value, High					300,000
Business Combination, Contingent Consideration, Liability					131,000
Payments of Merger Related Costs, Financing Activities	$ 75,000		$ 112,500
Haley Consulting Group [Member]
3. ACQUISITIONS (Details) [Line Items]
Payments to Acquire Businesses, Gross					$ 119,645
Business Acquisition, Equity Interest Issued or Issuable, Number of Shares (in Shares)					300,000
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Rights					300,000 shares of the Company's common stock; 150,000 shares of which vest immediately and 150,000 shares of which vest in one year under certain conditions
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)					100,000
Investment Options, Exercise Price (in Dollars per share)					$ 0.44
Business Combination, Liabilities Arising from Contingencies, Amount Recognized					$ 20,000
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life					3 years
Amortization of Intangible Assets	9,970		29,910
Amortization of Intangible Assets	$ 45,970	$ 36,000	$ 137,910	$ 75,323

3. ACQUISITIONS (Details) - Schedule of purchase price allocation - Artisan Specialty Foods [Member]

12 Months Ended

Dec. 31, 2012

USD ($)

Trade Names [Member]

(*) excluding the Line of Credit paid off with closing cash payment

Intangible assets

$ 217,000

Noncompete Agreements [Member]

(*) excluding the Line of Credit paid off with closing cash payment

Intangible assets

244,000

Customer Relationships [Member]

(*) excluding the Line of Credit paid off with closing cash payment

Intangible assets

415,000

Closing cash payment

1,200,000

Contingent purchase price

131,000

Total purchase price

1,331,000

Tangible assets acquired

918,515

Liabilities assumed

614,515

^[1]

Net tangible assets

304,000

Goodwill

$ 151,000

[1]	Excluding the Line of Credit paid off with closing cash payment.

3. ACQUISITIONS (Details) - Business acquisition proforma information - USD ($)	3 Months Ended	9 Months Ended
	Sep. 30, 2012	Sep. 30, 2012
Business acquisition proforma information [Abstract]
Total revenues (in Dollars)	$ 5,130,418	$ 15,325,509
Net income (loss) (in Dollars)	$ 1,600,903	$ 141,587
Basic net income (loss) per common share (in Dollars per share)	$ 0.279	$ 0.25
Diluted net income (loss) per common share (in Dollars per share)	$ 0.147	$ 0.013
Weighted average shares – basic	5,673,844	5,673,844
Weighted average shares – diluted	10,391,635	10,391,635

4. ACCOUNTS RECEIVABLE (Details) - Schedule of accounts receivable - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Schedule of accounts receivable [Abstract]
Accounts receivable from customers	$ 844,889	$ 965,352
Allowance for doubtful accounts	(98,659)	(5,547)
Accounts receivable, net	$ 746,230	$ 959,805

5. INVENTORY (Details) - Schedule of inventory - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Schedule of inventory [Abstract]
Finished goods inventory	$ 805,691	$ 517,631

6. PROPERTY AND EQUIPMENT (Details)	3 Months Ended		9 Months Ended
6. PROPERTY AND EQUIPMENT (Details)	Sep. 30, 2013 USD ($) a ft²	Sep. 30, 2012 USD ($)	Sep. 30, 2013 USD ($) a ft²	Sep. 30, 2012 USD ($)
Land and Building [Member]
6. PROPERTY AND EQUIPMENT (Details) [Line Items]
Area of Land (in Acres) \| a	1.1		1.1
Area of Real Estate Property (in Square Feet) \| ft²	10,000		10,000
Property, Plant and Equipment, Additions			$ 792,758
Depreciation	$ 22,402	$ 18,627	$ 58,148	$ 33,313

6. PROPERTY AND EQUIPMENT (Details) - Schedule of property, plant and equipment - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Land [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	$ 177,383	$ 0
Building [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	619,955	0
Computer Equipment [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	462,506	382,300
Equipment [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	7,733	7,733
Furniture and Fixtures [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	158,830	152,236
Vehicles [Member]
Property, Plant and Equipment [Line Items]
Property, plant, and equipment, gross	33,239	33,239
Property, plant, and equipment, gross	1,459,646	575,508
Less: accumulated depreciation	(488,022)	(429,876)
Total	$ 971,624	$ 145,632

7. INTANGIBLE ASSETS (Details) - USD ($)	3 Months Ended		9 Months Ended
7. INTANGIBLE ASSETS (Details) - USD ($)	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Artisan [Member] \| Customer Relationships [Member]
7. INTANGIBLE ASSETS (Details) [Line Items]
Finite-Lived Intangible Asset, Useful Life			60 months
Haley Consulting Group [Member] \| Customer Relationships [Member]
7. INTANGIBLE ASSETS (Details) [Line Items]
Finite-Lived Intangible Asset, Useful Life			36 months
Haley Consulting Group [Member]
7. INTANGIBLE ASSETS (Details) [Line Items]
Amortization of Intangible Assets	$ 9,970		$ 29,910
Noncompete Agreements [Member]
7. INTANGIBLE ASSETS (Details) [Line Items]
Finite-Lived Intangible Asset, Useful Life			48 months
Amortization of Intangible Assets	$ 45,970	$ 36,000	$ 137,910	$ 75,323

7. INTANGIBLE ASSETS (Details) - Schedule of intangible assets - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Goodwill [Member]
7. INTANGIBLE ASSETS (Details) - Schedule of intangible assets [Line Items]
Goodwill, gross	$ 151,000	$ 151,000
Goodwill, Accumulated Impairment Loss	0	0
Goodwill, net	151,000	151,000
Trade Names [Member]
7. INTANGIBLE ASSETS (Details) - Schedule of intangible assets [Line Items]
Intangible asset, gross	217,000	217,000
Intangible asset, accumulated amortization	0	0
Intangible asset, net	217,000	217,000
Noncompete Agreements [Member]
7. INTANGIBLE ASSETS (Details) - Schedule of intangible assets [Line Items]
Intangible asset, gross	244,000	244,000
Intangible asset, accumulated amortization	(76,250)	(30,500)
Intangible asset, net	167,750	213,500
Customer Relationships [Member]
7. INTANGIBLE ASSETS (Details) - Schedule of intangible assets [Line Items]
Intangible asset, gross	534,645	534,645
Intangible asset, accumulated amortization	(136,983)	(44,823)
Intangible asset, net	397,662	489,822
Intangible asset, gross	1,146,645	1,146,645
Intangible asset, accumulated amortization	(213,233)	(75,323)
Intangible asset, net	$ 933,412	$ 1,071,322

8. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES (Details) - Schedule of accounts payable and accrued liabilities - USD ($)	Sep. 30, 2013	Dec. 31, 2012
Schedule of accounts payable and accrued liabilities [Abstract]
Trade payables	$ 1,294,267	$ 1,325,490
Accrued payroll and commissions	16,325	51,282
Total accounts payable and accrued liabilities - non-related parties	$ 1,310,592	$ 1,376,772

9. ACCRUED INTEREST (Details) - Accrued interest [Member]	Sep. 30, 2013 $ / shares
Minimum [Member]
9. ACCRUED INTEREST (Details) [Line Items]
Debt Instrument, Convertible, Conversion Price (in Dollars per share)	$ 0.25
Maximum [Member]
9. ACCRUED INTEREST (Details) [Line Items]
Debt Instrument, Convertible, Conversion Price (in Dollars per share)	$ 1.00

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details)	3 Months Ended		9 Months Ended		12 Months Ended
	Sep. 30, 2013 USD ($)	Sep. 30, 2012 USD ($)	Sep. 30, 2013 USD ($)	Sep. 30, 2012 USD ($)	Dec. 31, 2012 USD ($) $ / shares
Derivative valued at December 27, 2012 [Member] \| Conversion option liability [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Derivative, Gain (Loss) on Derivative, Net					$ 478,822
Derivative valued at December 27, 2012 [Member] \| Warrant liability [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Derivative, Gain (Loss) on Derivative, Net					566,063
Derivative valued at December 27, 2012 [Member] \| Option liability [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Derivative, Gain (Loss) on Derivative, Net					103,248
2012 Notes Payable Extension Agreement [Member] \| Principal [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Extinguishment of Debt, Amount					2,037,249
2012 Notes Payable Extension Agreement [Member] \| Accrued interest [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Extinguishment of Debt, Amount					$ 719,187
2012 Notes Payable Extension Agreement [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Number of notes involved in modification agreement					25
Debt Instrument, Convertible, Conversion Price (in Dollars per share) \| $ / shares					$ 0.05
2013 Notes Payable Extention Agreement [Member] \| Amortization of debt discount due to extinguishment of debt, December 27, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Amortization of Debt Discount (Premium)			$ 491,606
2013 Notes Payable Extention Agreement [Member] \| Principal [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Extinguishment of Debt, Amount	$ 912,982
2013 Notes Payable Extention Agreement [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Number of notes involved in modification agreement	25
Extinguishment of Debt, Amount	$ 744,246
Amortization of Debt Discount (Premium)			$ 637,663
Debt Instrument, Interest Rate, Stated Percentage	5.00%		5.00%
Debt Instrument, Convertible, Beneficial Conversion Feature					$ 826,238
Conversion option liability [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Embedded Derivative, No Longer Bifurcated, Amount Reclassified to Stockholders' Equity	$ 0	$ 7,004	$ 0	$ 27,050
Option liability [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Embedded Derivative, No Longer Bifurcated, Amount Reclassified to Stockholders' Equity					411,792
Derivative valued at December 27, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Warrants and Rights Outstanding					2,088,475
Derivative Liability, Current					1,708,528
Options Liability					411,792
Amortization of debt discount due to extinguishment of debt [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Amortization of Debt Discount (Premium)					824,286
Amortization of debt discount prior to December 27, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Amortization of Debt Discount (Premium)					13,899
Original issue discount [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) [Line Items]
Amortization of Debt Discount (Premium)	2,980		6,389
Debt Instrument, Unamortized Discount					120,000
Debt Instrument, Face Amount					1,200,000
Derivative, Gain (Loss) on Derivative, Net	0	665,802	0	197,798
Gains (Losses) on Extinguishment of Debt			0	(842,100)	3,797,001
Amortization of Debt Discount (Premium)	175,271	5,100	1,337,934	6,408
Debt Instrument, Unamortized Discount (Premium), Net	$ 1,356,785	$ 1,069,229	$ 1,356,785	$ 1,069,229	$ 1,868,482

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt - USD ($)	Sep. 30, 2013	Dec. 31, 2012	Sep. 30, 2012
Converible note payable, Alpha Capital Anstalt, February 25, 2005 $350,000 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	$ 213,500	$ 263,500
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	21,478	21,478
Convertible note payable, Osher Capital Partners LLC $9,638 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	9,638	9,638
Convertible note payable, Assameka Capital Inc., $6,884 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	6,884	6,884
Convertible note payable, Alpha Capital Anstalt, $22,609 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	22,609	22,609
Convertible note payable, Osher Capital Partners, LLC, $10,145 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	10,145	10,145
Convertible note payable, Assameka Capital, Inc., $7,246 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	7,246	7,246
Convertible note payable, Huo Hua, $30,000, May 9, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	20,000	20,000
Convertible note payable, Alpha Capital Anstalt, $120,000, August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	100,000	100,000
Convertible note payable, Alpha Capital Anstalt, $15,287, September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	15,287	15,287
Convertible note payable, Osher Capital Partners LLC, $6,860 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	6,860	6,860
Convertible note payable, Assameka Capital Inc., $4,900 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	4,900	4,900
Convertible note payable, Asher Brand, $25,000, August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	5,000	5,000
Convertible note payable, Lane Ventures $10,000 August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	6,000	6,000
Convertible note payable, Alpha Capital Anstalt, $120,000 February 7, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	120,000	120,000
Convertible note payable, Alpha Capital Anstalt, $16,957, February 7, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	16,957	16,957
Convertible note payable, Osher Capital Partners LLC, $7,609 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	7,609	7,609
Convertible note payable, Assameka Capital, Inc., $5,435 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	5,435	5,435
Convertible note payable, Sam Klepfish [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	110,500	110,500
Convertible note payable, Alpha Capital Anstalt, $10,000 May 19, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	10,000	10,000
Convertible note payable, Alpha Capital Anstalt, $230,000 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	230,000	230,000
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	21,478	21,478
Convertible note payable, Osher Capital Partners, LLC, $9,638 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	9,638	9,638
Convertible note payable, Assameka Capital, Inc., $6,884 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	6,884	6,884
Convertible note payable, Momona Capital, $25,310 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	25,310	25,310
Convertible note payable, Lane Ventures, $10,124 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	10,124	10,124
Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	753,264	1,074,267
Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Lease payable	9,164	13,811
Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Lease payable	10,122	14,033
Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt [Line Items]
Note payable	514,150	0
Total	2,310,182	2,175,593
Less: Discount	(1,356,785)	(1,868,482)	$ (1,069,229)
Net	$ 953,397	$ 307,111

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) - USD ($)	9 Months Ended		12 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Dec. 31, 2012
Payments made, nine months ended September 30, 2013 [Member] \| Principal [Member] \| Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	$ 321,002
Payments made, nine months ended September 30, 2013 [Member] \| Principal [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	4,647
Payments made, nine months ended September 30, 2013 [Member] \| Principal [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	3,911
Payments made, nine months ended September 30, 2013 [Member] \| Principal [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	31,850
Payments made, nine months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	31,472
Payments made, nine months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	879
Payments made, nine months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	763
Payments made, nine months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	10,040
Payments made, nine months ended September 30, 2013 [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	5,526
Payments made, nine months ended September 30, 2013 [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	4,674
Payments made, nine months ended September 30, 2013 [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	41,890
Payments made, three months ended September 30, 2013 [Member] \| Principal [Member] \| Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	108,205
Payments made, three months ended September 30, 2013 [Member] \| Principal [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	1,587
Payments made, three months ended September 30, 2013 [Member] \| Principal [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	1,331
Payments made, three months ended September 30, 2013 [Member] \| Principal [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	13,650
Payments made, three months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	9,287
Payments made, three months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	255
Payments made, three months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	227
Payments made, three months ended September 30, 2013 [Member] \| Accrued interest [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	4,284
Payments made, three months ended September 30, 2013 [Member] \| Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	117,491
Payments made, three months ended September 30, 2013 [Member] \| Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	1,842
Payments made, three months ended September 30, 2013 [Member] \| Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	1,558
Payments made, three months ended September 30, 2013 [Member] \| Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, payments made (in Dollars)	$ 17,934
Converible note payable, Alpha Capital Anstalt, February 25, 2005 $350,000 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		0.25
Note payable, due	May 15, 2014
Convertible note payable, Osher Capital Partners LLC $9,638 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		0.25
Note payable, conversion price, accrued interest	$ 0.25		0.25
Note payable, due	May 15, 2014
Convertible note payable, Assameka Capital Inc., $6,884 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		0.25
Note payable, conversion price, accrued interest	$ 0.25		0.25
Note payable, due	May 15, 2014
Convertible note payable, Alpha Capital Anstalt, $22,609 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Osher Capital Partners, LLC, $10,145 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Assameka Capital, Inc., $7,246 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Huo Hua, $30,000, May 9, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		0.25
Note payable, due	May 15, 2014
Convertible note payable, Alpha Capital Anstalt, $120,000, August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $15,287, September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Osher Capital Partners LLC, $6,860 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Assameka Capital Inc., $4,900 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Asher Brand, $25,000, August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Lane Ventures $10,000 August 25, 2005 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $120,000 February 7, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $16,957, February 7, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Osher Capital Partners LLC, $7,609 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Assameka Capital, Inc., $5,435 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Sam Klepfish [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	8.00%		8.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, amount (in Dollars)	$ 4,500		$ 4,500
Convertible note payable, Alpha Capital Anstalt, $10,000 May 19, 2006 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $230,000 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Osher Capital Partners, LLC, $9,638 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Assameka Capital, Inc., $6,884 September 21, 2011 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Momona Capital, $25,310 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Lane Ventures, $10,124 January 1, 2009 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	5.00%
Note payable, conversion price	$ 0.25		$ 0.25
Note payable, conversion price, accrued interest	$ 0.25		$ 0.25
Note payable, due	May 15, 2014
Note payable, secured	secured by a majority of the Company's assets		secured by a majority of the Company's assets
Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	4.50%		4.50%
Note payable, conversion price	$ 1.00		$ 1.00
Note payable, conversion price, accrued interest	$ 1.00		$ 1.00
Note payable, due	Apr. 30, 2015
Note payable, secured	secured by all of the registrant's and its subsidiaries' assets		secured by all of the registrant's and its subsidiaries' assets
Note payable, amount (in Dollars)	$ 1,200,000		$ 1,200,000
Note payable, purchase price (in Dollars)	1,080,000		1,080,000
Note payable, payments (in Dollars)	$ 39,163		39,163
Note payable, interest expense (in Dollars)			$ 30,921
Note payable, dated	May 11, 2012
Note payable, principal and interest payable beginning	Sep. 30, 2012
Note payable, payments made (in Dollars)	$ 352,474
Note payable, guaranteed	guaranteed by each of the subsidiaries		guaranteed by each of the subsidiaries
Note payable, monthly installments (in Dollars)	$ 39,163		$ 39,163
Note payable, vehicle, 9.96% [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	9.96%
Note payable, payments (in Dollars)	$ 614
Note payable, monthly installments (in Dollars)	$ 614
Note payable, monthly installments through	Jan. 31, 2015
Note payable, vehicle, 8.26%, [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, interest rate	8.26%
Note payable, payments (in Dollars)	$ 519
Note payable, monthly installments (in Dollars)	$ 519
Note payable, monthly installments through	Jun. 30, 2015
Mortgage note payable, land and building [Member]
10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt (Parentheticals) [Line Items]
Note payable, due	Mar. 31, 2018
Note payable, amount (in Dollars)	$ 546,000
Note payable, payments (in Dollars)	4,550
Note payable, monthly installments (in Dollars)	$ 4,550
Note payable, Interest rate	Libor plus 3%
Note payable, payments made (in Dollars)	$ 361,411	$ 57,611

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of debt discount amortization expense - USD ($)	3 Months Ended		9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012	Sep. 30, 2013	Sep. 30, 2012
Schedule of debt discount amortization expense [Abstract]
Discount on Notes Payable amortized to interest expense:	$ 175,271	$ 5,100	$ 1,337,934	$ 6,408

10. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Details) - Schedule of valuation assumptions for the convertion option liability - Conversion option liability [Member] - Minimum [Member]	9 Months Ended
	Sep. 30, 2013	Sep. 30, 2012
Black-Scholes model variables:
Risk-free interest rates	0.42%	0.14%
Term (years)	14 days

11. RELATED PARTY TRANSACTIONS (Details)	9 Months Ended
11. RELATED PARTY TRANSACTIONS (Details)	Sep. 30, 2013 USD ($) $ / shares shares	Sep. 30, 2012 USD ($) shares
Options Issued to each Director May 2012 [Member] \| Director [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross		100,000
Options Issued to Directors May 2012 [Member] \| Director [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross		500,000
Number of Directors		5
Chief Executive Officer [Member] \| Four year options [Member] \| Vest on December 31, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	50,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Chief Executive Officer [Member] \| Four year options [Member] \| Vest on December 31, 2015 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	50,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Chief Executive Officer [Member] \| Four year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Chief Executive Officer [Member] \| Five year options [Member] \| Vest on December 31, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.57
Chief Executive Officer [Member] \| Five year options [Member] \| Vest on December 31, 2013 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	62,500
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
Chief Executive Officer [Member] \| Five year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.57
Chief Executive Officer [Member] \| Five year options 2 [Member] \| Vest on December 31, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	62,500
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
Chief Executive Officer [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
Related Party Transaction, Amounts of Transaction (in Dollars) \| $	$ 90,500	$ 34,650
Adjustments to Additional Paid in Capital, Share-based Compensation, Restricted Stock Unit or Restricted Stock Award, Requisite Service Period Recognition (in Dollars) \| $	$ 27,937
President [Member] \| Four year options [Member] \| Vest on December 31, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	50,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
President [Member] \| Four year options [Member] \| Vest on December 31, 2015 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	50,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
President [Member] \| Four year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
President [Member] \| Five year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.57
President [Member] \| Five year options 2 [Member] \| Vest on December 31, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	62,500
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
President [Member] \| Five year options 2 [Member] \| Vest on December 31, 2013 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	62,500
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
President [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
Related Party Transaction, Amounts of Transaction (in Dollars) \| $	$ 90,500	$ 34,650
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross		100,000
Principal Accounting Officer and Chief Information Officer [Member] \| Four year options [Member] \| Vest on January 1, 2013 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	25,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Principal Accounting Officer and Chief Information Officer [Member] \| Four year options [Member] \| Vest on January 1, 2015 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	25,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Principal Accounting Officer and Chief Information Officer [Member] \| Four year options [Member] \| Vest on January 1, 2016 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	25,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Principal Accounting Officer and Chief Information Officer [Member] \| Four year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	75,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.40
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options [Member] \| Vest on January 1, 2018 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	25,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.57
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options [Member] \| Vest of January 1, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	25,000
Option exercise price (in Dollars per share) \| $ / shares	$ 0.57
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options 2 [Member] \| Vest on January 1, 2015 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	30,000
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options 2 [Member] \| Vest of January 1, 2014 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	30,000
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options 2 [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	60,000
Option exercise price (in Dollars per share) \| $ / shares	$ 1.60
Principal Accounting Officer and Chief Information Officer [Member]
11. RELATED PARTY TRANSACTIONS (Details) [Line Items]
Related Party Transaction, Amounts of Transaction (in Dollars) \| $	$ 25,000
Allocated Share-based Compensation Expense (in Dollars) \| $		$ 186,299

12. CONTINGENT LIABILITY (Details) - Artisan Specialty Foods [Member] - USD ($)	3 Months Ended	9 Months Ended	12 Months Ended
	Sep. 30, 2013	Sep. 30, 2013	Dec. 31, 2012
12. CONTINGENT LIABILITY (Details) [Line Items]
Business Combination, Contingent Consideration Arrangements, Range of Outcomes, Value, High			$ 300,000
Business Combination, Assets and Liabilities Arising from Contingencies, Description			in the event certain financial milestones are met by April 30, 2014
Business Combination, Contingent Consideration, Liability			$ 131,000
Payments of Merger Related Costs, Financing Activities	$ 75,000	$ 112,500
Business Combination, Contingent Consideration Arrangements, Change in Amount of Contingent Consideration, Liability		101,930
Business Combination, Contingent Consideration Arrangements, Change in Range of Outcomes, Contingent Consideration, Liability, Value, High		$ 187,500

13. INCOME TAXES (Details) $ in Millions	Sep. 30, 2013 USD ($)
Income Tax Disclosure [Abstract]
Operating Loss Carryforwards	$ 3.2

14. EQUITY (Details)	3 Months Ended			9 Months Ended		12 Months Ended
14. EQUITY (Details)	Sep. 30, 2013 USD ($) $ / shares $ / item shares	Sep. 30, 2012 USD ($) $ / shares	Jun. 30, 2012 USD ($) shares	Sep. 30, 2013 USD ($) $ / shares $ / item shares	Sep. 30, 2012 USD ($) $ / shares	Dec. 31, 2012 shares
Common stock shares issued post reverse split [Member]
14. EQUITY (Details) [Line Items]
Common Stock, Shares, Issued (in Shares)						5,873,801
Common stock shares outstanding post reverse split [Member]
14. EQUITY (Details) [Line Items]
Common Stock, Shares, Outstanding (in Shares)						5,659,130
Employee Stock Option [Member]
14. EQUITY (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercisable, Intrinsic Value \| $	$ 1,247,370	$ 0		$ 1,247,370	$ 0
Share-based Compensation Arrangement by Share-based Payment Award, Options, Outstanding, Intrinsic Value \| $	1,247,370	0		1,247,370	0
Allocated Share-based Compensation Expense \| $	$ 0	0		$ 35,662	186,299
Warrants at $0.5750 per share [Member]
14. EQUITY (Details) [Line Items]
Number of Warrants Modified (in Shares)				3,080,000
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item) \| $ / item	0.575			0.575
Warrants at $0.5500 per share [Member]
14. EQUITY (Details) [Line Items]
Number of Warrants Modified (in Shares)				1,570,000
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item) \| $ / item	0.55			0.55
Warrants at $0.2500 per share [Member]
14. EQUITY (Details) [Line Items]
Number of Warrants Modified (in Shares)				794,000
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item) \| $ / item	0.25			0.25
Warrants Issued for Note Payable Extention [Member]
14. EQUITY (Details) [Line Items]
Class of Warrant or Rights Granted (in Shares)			1,500,000
Fair Value of Warrants Granted \| $			$ 572,777
Principal [Member]
14. EQUITY (Details) [Line Items]
Debt Conversion, Converted Instrument, Amount \| $				$ 50,000
Accrued interest [Member]
14. EQUITY (Details) [Line Items]
Debt Conversion, Converted Instrument, Amount \| $				$ 35,448
Common stock shares issued, pre-reserve split [Member]
14. EQUITY (Details) [Line Items]
Common Stock, Shares, Issued (in Shares)						293,692,189
Common stock outstanding, per-reverse split [Member]
14. EQUITY (Details) [Line Items]
Common Stock, Shares, Outstanding (in Shares)						282,956,546
Stockholders' Equity, Reverse Stock Split						1-for-50
Common Stock, Shares, Issued (in Shares)	6,644,905			6,644,905		6,023,801
Common Stock, Shares, Outstanding (in Shares)	6,030,192			6,030,192		5,809,088
Debt Conversion, Converted Instrument, Shares Issued (in Shares)				341,794
Debt Conversion, Converted Instrument, Amount \| $				$ 85,448	0
Stock Repurchased During Period, Shares (in Shares)				400,000
Stock Repurchased During Period, Value \| $				$ 100,000
Treasury Stock, Shares, Acquired (in Shares)				214,713
Treasury Stock, Value, Acquired, Cost Method \| $				$ 99
Number of Warrants Modified (in Shares)			5,440,000
Adjustments to Additional Paid in Capital, Equity Component of Convertible Debt \| $	$ 826,238
Cost of Warrant Extension \| $	$ 0	$ 0	$ 842,100	$ 0	$ 842,100
Share Price (in Dollars per share) \| $ / shares	$ 1.05	$ 0.24		$ 1.05	$ 0.24
Allocated Share-based Compensation Expense \| $					$ 186,299

14. EQUITY (Details) - Schedule of Stockholders' Equity Note, Warrants or Rights	9 Months Ended
	Sep. 30, 2013 $ / shares $ / item shares
Warrants at $0.0100 per share [Member]
Class of Warrant or Right [Line Items]
Exercise price (in Dollars per Item) \| $ / item	0.010
Number of warrants outstanding	1,500,000
Weighted average remaining contractual life	6 years 229 days
Weighted average prices of warrants outstanding	0.010
Number of warrants exercisable	1,500,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.010
Warrants at $0.2500 per share [Member]
Class of Warrant or Right [Line Items]
Exercise price (in Dollars per Item) \| $ / item	0.250
Number of warrants outstanding	794,000
Weighted average remaining contractual life	5 years 259 days
Weighted average prices of warrants outstanding	0.250
Number of warrants exercisable	794,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.250
Warrants at $0.5500 per share [Member]
Class of Warrant or Right [Line Items]
Exercise price (in Dollars per Item) \| $ / item	0.550
Number of warrants outstanding	157,000
Weighted average remaining contractual life	1 year 233 days
Weighted average prices of warrants outstanding	0.550
Number of warrants exercisable	1,570,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.550
Warrants at $0.5750 per share [Member]
Class of Warrant or Right [Line Items]
Exercise price (in Dollars per Item) \| $ / item	0.575
Number of warrants outstanding	3,080,000
Weighted average remaining contractual life	3 years 124 days
Weighted average prices of warrants outstanding	0.575
Number of warrants exercisable	3,080,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.575
Number of warrants outstanding	6,944,000
Weighted average remaining contractual life	3 years 343 days
Weighted average prices of warrants outstanding	0.410
Number of warrants exercisable	6,964,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.410

14. EQUITY (Details) - Schedule of warrant activity	9 Months Ended
14. EQUITY (Details) - Schedule of warrant activity	Sep. 30, 2013 $ / shares shares
Number of warrants outstanding [Member]
14. EQUITY (Details) - Schedule of warrant activity [Line Items]
Warrants exercisable at December 31, 2012	6,964,000
Granted	0
Exercised	0
Cancelled / Expired	(20,000)
Warrants outstanding at September 30, 2013	6,944,000
Weighted average exercise price of warrants outstanding [Member]
14. EQUITY (Details) - Schedule of warrant activity [Line Items]
Warrants exercisable at December 31, 2012	0.41
Granted (in Dollars per share) \| $ / shares	$ 0
Exercised (in Dollars per share) \| $ / shares	0
Cancelled / Expired (in Dollars per share) \| $ / shares	$ 0.01
Warrants outstanding at September 30, 2013	0.41
Warrants outstanding at September 30, 2013	6,944,000
Warrants outstanding at September 30, 2013	0.410

14. EQUITY (Details) - Schedule of share-based compensation, stock options, activity	9 Months Ended
	Sep. 30, 2013 $ / shares shares
Options at 0.350 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.350
Number of options outstanding (in Shares) \| shares	1,140,000
Weighted average remaining contractual life	3 years 292 days
Weighted average exercise price of options outstanding	$ 0.350
Number of options exercisable (in Shares) \| shares	1,140,000
Weighted average exercise price of options exercisable	$ 0.350
Options at $0.38 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.380
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	1 year 6 months
Weighted average exercise price of options outstanding	$ 0.380
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.380
Options at $0.40 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.400
Number of options outstanding (in Shares) \| shares	275,000
Weighted average remaining contractual life	3 years 94 days
Weighted average exercise price of options outstanding	$ 0.400
Number of options exercisable (in Shares) \| shares	25,000
Weighted average exercise price of options exercisable	$ 0.400
Options at $0.45 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.450
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	1 year 9 months
Weighted average exercise price of options outstanding	$ 0.450
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.450
Options at $0.474 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.474
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	2 years
Weighted average exercise price of options outstanding	$ 0.474
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.474
Options at $0.480 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.480
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	2 years 3 months
Weighted average exercise price of options outstanding	$ 0.480
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.480
Options at $0.570 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 0.570
Number of options outstanding (in Shares) \| shares	225,000
Weighted average remaining contractual life	4 years 94 days
Weighted average exercise price of options outstanding	$ 0.570
Number of options exercisable (in Shares) \| shares	0
Weighted average exercise price of options exercisable	$ 0
Options at $1.60 [Member]
Share-based Compensation, Shares Authorized under Stock Option Plans, Exercise Price Range [Line Items]
Range of exercise prices	$ 1.60
Number of options outstanding (in Shares) \| shares	310,000
Weighted average remaining contractual life	4 years 94 days
Weighted average exercise price of options outstanding	$ 1.60
Number of options exercisable (in Shares) \| shares	0
Weighted average exercise price of options exercisable	$ 0
Number of options outstanding (in Shares) \| shares	2,480,000
Weighted average remaining contractual life	3 years 156 days
Weighted average exercise price of options outstanding	$ 0.552
Number of options exercisable (in Shares) \| shares	1,695,000
Weighted average exercise price of options exercisable	$ 0.381

14. EQUITY (Details) - Schedule of option activity	9 Months Ended
14. EQUITY (Details) - Schedule of option activity	Sep. 30, 2013 $ / shares shares
Number of Options [Member]
14. EQUITY (Details) - Schedule of option activity [Line Items]
Options outstanding at December 31, 2012 \| shares	2,070,000
Granted \| shares	810,000
Exercised \| shares	0
Cancelled / Expired \| shares	(400,000)
Options outstanding at September 30, 2013 \| shares	2,480,000
Weighted average exercise price [Member]
14. EQUITY (Details) - Schedule of option activity [Line Items]
Options outstanding at December 31, 2012 (in Dollars per share) \| $ / shares	$ 0.290
Granted (in Dollars per share) \| $ / shares	0.906
Exercised (in Dollars per share) \| $ / shares	0
Cancelled / Expired (in Dollars per share) \| $ / shares	0.35
Options outstanding at September 30, 2013 (in Dollars per share) \| $ / shares	$ 0.552
Options outstanding at September 30, 2013 \| shares	2,480,000
Options outstanding at September 30, 2013 (in Dollars per share) \| $ / shares	$ 0.552

14. EQUITY (Details) - Schedule of share-based payment award, stock options and warrants, valuation assumptions - USD ($)	9 Months Ended	12 Months Ended
	Sep. 30, 2013	Dec. 31, 2012
Minimum [Member]
14. EQUITY (Details) - Schedule of share-based payment award, stock options and warrants, valuation assumptions [Line Items]
Volatility	186.46%	92.52%
Dividends (in Dollars)	$ 0	$ 0
Risk-free interest rates	0.04%	0.06%
Term (years)	164 days	3 days
Maximum [Member]
14. EQUITY (Details) - Schedule of share-based payment award, stock options and warrants, valuation assumptions [Line Items]
Volatility	189.28%	114.30%
Dividends (in Dollars)	$ 0	$ 0
Risk-free interest rates	0.37%	0.17%
Term (years)	4 years	5 years

15. EMPLOYMENT AGREEMENTS (Details) - USD ($)	9 Months Ended
15. EMPLOYMENT AGREEMENTS (Details) - USD ($)	Sep. 30, 2013	Sep. 30, 2012
Chief Executive Officer [Member] \| Base salary, year one [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	$ 198,312
Chief Executive Officer [Member] \| Restricted stock issuance, year one [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Adjustments to Additional Paid in Capital, Share-based Compensation, Restricted Stock Unit or Restricted Stock Award, Requisite Service Period Recognition	27,937
Chief Executive Officer [Member] \| Base salary, year two [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	223,987
Chief Executive Officer [Member] \| Restricted stock issuance, year two [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Adjustments to Additional Paid in Capital, Share-based Compensation, Restricted Stock Unit or Restricted Stock Award, Requisite Service Period Recognition	24,875
Chief Executive Officer [Member] \| Base salary year three [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	260,075
Chief Executive Officer [Member] \| Restricted stock issuance year three [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Adjustments to Additional Paid in Capital, Share-based Compensation, Restricted Stock Unit or Restricted Stock Award, Requisite Service Period Recognition	$ 13,688
Chief Executive Officer [Member] \| Four year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Option exercise price (in Dollars per share)	$ 0.40
Chief Executive Officer [Member] \| Five year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Option exercise price (in Dollars per share)	$ 0.57
Chief Executive Officer [Member] \| Six year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	125,000
Option exercise price (in Dollars per share)	$ 1.60
Chief Executive Officer [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Employment agreement, term	3 years
Adjustments to Additional Paid in Capital, Share-based Compensation, Restricted Stock Unit or Restricted Stock Award, Requisite Service Period Recognition	$ 27,937
Stock Granted, Value, Share-based Compensation, Gross	$ 200,000
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Rights	vest onlyif the 30 day average trading price of the Company's common stock equals or exceeds $1.75 per share and has average volume of at least 25,000 shares per day for 30 consecutive days
President [Member] \| Base salary, year one [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	$ 226,250
President [Member] \| Base salary, year two [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	248,875
President [Member] \| Base salary year three [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Officers' Compensation	$ 273,763
President [Member] \| Four year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Option exercise price (in Dollars per share)	$ 0.40
President [Member] \| Five year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Option exercise price (in Dollars per share)	$ 0.57
President [Member] \| Six year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	125,000
Option exercise price (in Dollars per share)	$ 1.60
President [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Employment agreement, term	3 years
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)		100,000
Stock Granted, Value, Share-based Compensation, Gross	$ 75,000
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Rights	vest onlyif the 30 day average trading price of the Company's common stock equals or exceeds $1.75 per share and has average volume of at least 25,000 shares per day for 30 consecutive days
Principal Accounting Officer and Chief Information Officer [Member] \| Base salary, year one [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Compensation	$ 135,000
Principal Accounting Officer and Chief Information Officer [Member] \| Base salary, year two [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Compensation	$ 151,200
Principal Accounting Officer and Chief Information Officer [Member] \| Four year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	75,000
Option exercise price (in Dollars per share)	$ 0.40
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	25,000
Option exercise price (in Dollars per share)	$ 0.57
Principal Accounting Officer and Chief Information Officer [Member] \| Five year options 2 [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	60,000
Option exercise price (in Dollars per share)	$ 1.60
Principal Accounting Officer and Chief Information Officer [Member]
15. EMPLOYMENT AGREEMENTS (Details) [Line Items]
Employment agreement, term	2 years
Stock Granted, Value, Share-based Compensation, Gross	$ 15,000

16. SUBSEQUENT EVENTS (Details) - Subsequent Event [Member]	Nov. 14, 2013 $ / item
Minimum [Member]
16. SUBSEQUENT EVENTS (Details) [Line Items]
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item)	0.25
Maximum [Member]
16. SUBSEQUENT EVENTS (Details) [Line Items]
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item)	0.575

Label	Element	Value
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	us-gaap_AdjustmentsToAdditionalPaidInCapitalConvertibleDebtWithConversionFeature	$ 66,103
Amortization of discount on accrued interest	us-gaap_AmortizationOfFinancingCostsAndDiscounts	0
Amortization of discount on accrued interest	us-gaap_AmortizationOfFinancingCostsAndDiscounts	$ 22,513
Conversion Option Liability [Member]
Term (years)	us-gaap_FairValueAssumptionsExpectedTerm	6 years 270 days
Term (years)	us-gaap_FairValueAssumptionsExpectedTerm	10 years
Value at September 30, (in Dollars)	us-gaap_DerivativeLiabilitiesCurrent	$ 0
Value at September 30, (in Dollars)	us-gaap_DerivativeLiabilitiesCurrent	1,284,577
Revaluation loss (gain) during the period (in Dollars)	us-gaap_EmbeddedDerivativeGainLossOnEmbeddedDerivativeNet	0
Revaluation loss (gain) during the period (in Dollars)	us-gaap_EmbeddedDerivativeGainLossOnEmbeddedDerivativeNet	$ (197,798)
Number of conversion options issued during the period	us-gaap_DebtInstrumentConvertibleNumberOfEquityInstruments	0
Number of conversion options issued during the period	us-gaap_DebtInstrumentConvertibleNumberOfEquityInstruments	0
Number of conversion options outstanding (in Shares)	ivfh_NumberOfConversionOptionsOutstanding	4,847,192
Number of conversion options outstanding (in Shares)	ivfh_NumberOfConversionOptionsOutstanding	5,539,260
Volatility	us-gaap_FairValueAssumptionsExpectedVolatilityRate	186.46%
Volatility	us-gaap_FairValueAssumptionsExpectedVolatilityRate	214.36%
Dividends	us-gaap_FairValueAssumptionsExpectedDividendRate	0.00%
Dividends	us-gaap_FairValueAssumptionsExpectedDividendRate	0.00%
Issuance of shares of common stock	us-gaap_DebtConversionConvertedInstrumentSharesIssued1	0
Issuance of shares of common stock	us-gaap_DebtConversionConvertedInstrumentSharesIssued1	34,664
Value of conversion options exercised or underlying notes paid during the period (in Dollars)	us-gaap_DebtConversionOriginalDebtAmount1	$ 0
Value of conversion options exercised or underlying notes paid during the period (in Dollars)	us-gaap_DebtConversionOriginalDebtAmount1	7,004
Value of conversion options issued during the period (in Dollars)	us-gaap_ProceedsFromConvertibleDebt	0
Value of conversion options issued during the period (in Dollars)	us-gaap_ProceedsFromConvertibleDebt	$ 0
Risk-free interest rates	us-gaap_FairValueAssumptionsRiskFreeInterestRate	0.82%
Risk-free interest rates	us-gaap_FairValueAssumptionsRiskFreeInterestRate	0.41%
Subsequent Event [Member]
Stock Issued During Period, Shares, Conversion of Convertible Securities	us-gaap_StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities	107,783
Note payable, conversion price	us-gaap_DebtInstrumentConvertibleConversionPrice1	$ 0.25
Issuance of shares of common stock	us-gaap_DebtConversionConvertedInstrumentSharesIssued1	584,437
CommonStockToBeIssuedForCashlessWarrantExercise	ivfh_CommonStockToBeIssuedForCashlessWarrantExercise	105,232
Accrued Interest [Member]
Accrued interest - related parties, net	us-gaap_DueToRelatedPartiesCurrent	$ 39,866
Number of conversion options issued during the period	us-gaap_DebtInstrumentConvertibleNumberOfEquityInstruments	3,162,900
Number of conversion options issued during the period	us-gaap_DebtInstrumentConvertibleNumberOfEquityInstruments	3,036,212
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	us-gaap_AdjustmentsToAdditionalPaidInCapitalConvertibleDebtWithConversionFeature	$ 0
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	us-gaap_AdjustmentsToAdditionalPaidInCapitalConvertibleDebtWithConversionFeature	22,240
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	us-gaap_AdjustmentsToAdditionalPaidInCapitalConvertibleDebtWithConversionFeature	0
Interest Payable	us-gaap_InterestPayableCurrentAndNoncurrent	790,725
Interest Payable	us-gaap_InterestPayableCurrentAndNoncurrent	$ 759,053