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Document And Entity Information - USD ($)	12 Months Ended
Document And Entity Information - USD ($)	Dec. 31, 2012	Jun. 30, 2012	Mar. 05, 2012
Document and Entity Information [Abstract]
Entity Registrant Name	Innovative Food Holdings Inc
Document Type	10-K
Current Fiscal Year End Date	--12-31
Entity Common Stock, Shares Outstanding			6,127,075
Entity Public Float		$ 2,349,520
Amendment Flag	false
Entity Central Index Key	0000312257
Entity Current Reporting Status	Yes
Entity Voluntary Filers	No
Entity Filer Category	Smaller Reporting Company
Entity Well-known Seasoned Issuer	No
Document Period End Date	Dec. 31, 2012
Document Fiscal Year Focus	2012
Document Fiscal Period Focus	FY

Consolidated Balance Sheets - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Current assets
Cash and cash equivalents	$ 1,347,029	$ 862,464
Accounts receivable net	959,805	493,700
Inventory	517,631	42,312
Other current assets	13,753	5,420
Total current assets	2,838,218	1,403,896
Property and equipment, net	145,632	18,222
Trade name	217,000
Non-compete	213,500
Customer relationships	489,822
Implied goodwill	151,000
Total assets	4,055,172	1,422,118
Current liabilities
Accounts payable and accrued liabilities	1,376,772	925,790
Accrued liabilities - related parties	342,880	157,080
Accrued interest, net		663,691
Accrued interest - related parties, net	39,866	29,396
Notes payable, current portion, net of discount of $1,393,411 and $0 as of December 31, 2012 and 2011, respectively	11,543	978,982
Notes payable - related parties, current portion	110,500	130,500
Warrant liability	0	500,825
Options liability	0	161,884
Conversion option liability	0	1,245,761
Contingent purchase price liability	48,070
Total current liabilities	1,929,631	4,793,909
Accrued interest, long-term portion	719,187
Note payable - long term portion, net of discount of $475,071 and $0 as of December 31, 2012 and 2011, respectively	185,068
Total liabilities	2,833,886	4,793,909
Stockholders' equity (deficiency)
Common stock, $0.0001 par value; 500,000,000 shares authorized; 6,023,801 and 5,873,843 shares issued (post reverse-split) and 5,809,088 and 5,659,130 shares outstanding (post reverse-split) at December 31, 2012 and 2011, respectively	602	587
Additional paid-in capital	6,329,553	3,774,287
Common stock subscribed	68,336	61,034
Treasury stock, 304 and 304 shares outstanding (post reverse-split)	(99)	(99)
Accumulated deficit	(5,177,106)	(7,207,600)
Total stockholders' equity (deficiency)	1,221,286	(3,371,791)
Total liabilities and stockholders' equity (deficiency)	$ 4,055,172	$ 1,422,118

Consolidated Balance Sheets (Parentheticals) - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Debt discount, current [Member]
Notes payable, discount (in Dollars)	$ 1,393,411	$ 0
Debt discount, noncurrent [Member]
Notes payable, discount (in Dollars)	$ 475,071	$ 0
Common stock, par value (in Dollars per share)	$ 0.0001	$ 0.0001
Common stock, shares authorized	500,000,000	500,000,000
Common stock, shares issued	6,023,801	5,873,843
Common stock, shares outstanding	5,809,088	5,659,130
Treasury stock, shares	304	304

Consolidated Statements of Operations - USD ($)	12 Months Ended
Consolidated Statements of Operations - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Revenue	$ 18,610,487	$ 11,552,813
Cost of goods sold	13,793,550	8,874,000
	4,816,937	2,678,813
Selling, general and administrative expenses	4,230,227	2,007,367
Total operating expenses	4,230,227	2,007,367
Operating income	586,710	671,446
Other (income) expense:
Interest expense	1,057,308	561,972
(Gain) from the extinguishment of debt	(3,797,001)	(165,326)
Loss on settlement of debt	3,797,001	63,000
Cost of warrant extension	842,100
Loss (gain) from change in fair value of warrant liability	172,785	(682,350)
Loss (gain) from change in fair value of conversion option liability	281,024	(595,967)
Total other (income) expense	(1,443,784)	(818,671)
Income before income taxes	2,030,494	1,490,117
Income tax expense	0	0
Net income	$ 2,030,494	$ 1,490,117
Net income per share - basic (post reverse-split) (in Dollars per share)	$ 0.36	$ 0.34
Net income per share - diluted (post reverse-split) (in Dollars per share)	$ 0.25	$ 0.03
Weighted average shares outstanding - basic (post reverse-split) (in Shares)	5,698,434	4,382,459
Weighted average shares outstanding - diluted (post reverse-split) (in Shares)	12,530,222	13,110,770

Consolidated Statements of Cash Flows - USD ($)	12 Months Ended
Consolidated Statements of Cash Flows - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Cash flows from operating activities:
Net income	$ 2,030,494	$ 1,490,117
Adjustments to reconcile net income to net cash provided by operating activities:
Depreciation and amortization	126,855	14,034
Amortization of discount on notes payable	838,339	292,545
Amortization of discount on accrued interest	87,520	148,399
Interest capitalized to note payable	13,551
Loss on settlement	3,797,001	63,000
Value of shares issued in settlement of claim	7,302
Value of options issued to officer and directors	348,120	0
Value of extension of term of warrants	842,100
Gain on the extinguishment of debt and accrued interest	(3,797,001)	(165,326)
Allowance for bad debt		147,594
Change in fair value of warrant liability	172,785	(682,350)
Change in fair value of option liability	63,609	(174,835)
Change in fair value of conversion option liability	281,024	(595,967)
Changes in assets and liabilities:
Accounts receivable, net	(3,864)	(77,185)
Inventory and other current assets, net	(188,967)	10,345
Accounts payable and accrued expenses - related party	134,670	(6,769)
Accounts payable and accrued expenses	(149,663)	130,962
Net cash provided by operating activities	806,874	594,564
Cash flows from investing activities:
Payment to acquire Artisan Specialty Foods, net	(1,176,605)
Proceeds received on loan		1,500
Purchase of treasury stock		(99)
Acquisition of property and equipment	(40,748)	(8,468)
Net cash used in investing activities	(1,217,353)	(7,067)
Cash flows from financing activities:
Proceeds from issuance of notes payable	1,080,000
Principal payments on debt	(164,956)	(243,115)
Principal payments on notes payable - related parties	(20,000)
Net cash (used in) provided by financing activities	895,044	(243,115)
Increase in cash and cash equivalents	484,565	344,382
Cash and cash equivalents at beginning of period	862,464	518,082
Cash and cash equivalents at end of period	1,347,029	862,464
Cash paid during the period for:
Interest	35,327	31,304
Taxes	0	0
Conversion of notes payable and accrued interest to common stock		$ 318,634
Commitment to issue shares charged to common stock subscribed	7,302
Common stock and options issued in connection with the Haley acquisition	$ 62,145

Consolidated Statements of Stockholders' Equity - USD ($)	Common Stock [Member]	Additional Paid-in Capital [Member] Conversion option liability [Member]	Additional Paid-in Capital [Member] Option liability [Member]	Additional Paid-in Capital [Member]	Common Stock Subscribed [Member]	Treasury Stock [Member]	Retained Earnings [Member]	Conversion option liability [Member]	Option liability [Member]	Total
Balance at Dec. 31, 2010	$ 433			$ 2,605,352			$ (8,697,717)			$ (6,091,932)
Balance (in Shares) at Dec. 31, 2010	4,327,702
Shares repurchased and held in treasury						$ (99)				$ (99)
Shares repurchased and held in treasury (in Shares)						304				304
Shares issued to directors for services	$ 7			21,993						$ 22,000
Shares issued to directors for services (in Shares)	72,182
Shares issued for settlement	$ 18			62,982						$ 63,000
Shares issued for settlement (in Shares)	180,000									180,000
Common stock issued for conversion of notes payable and accrued interest	$ 136			349,794	$ 61,034					$ 410,964
Common stock issued for conversion of notes payable and accrued interest (in Shares)	1,359,551									558,999
Common stock issued in error	$ 1			(1)
Common stock issued in error (in Shares)	14,409									14,408
Cancellation of shares of common stock issued in error	$ (8)			8
Cancellation of shares of common stock issued in error (in Shares)	(80,000)									80,000
Discount to notes payable due to beneficial conversion feature				110,322						$ 110,322
Reclassfication from derivative liabililty to equity				623,837				$ 623,837		623,837
Income (loss) for the year							1,490,117			1,490,117
Balance at Dec. 31, 2011	$ 587			3,774,287	61,034	$ (99)	(7,207,600)			$ (3,371,791)
Balance (in Shares) at Dec. 31, 2011	5,873,844					304				5,873,843
Shares issued for settlement					7,302					$ 7,302
Shares related to Haley acquisition	$ 15			37,485						$ 37,500
Shares related to Haley acquisition (in Shares)	150,000									150,000
Stock options related to Haley acquisition				24,645						$ 24,645
Stock options issued to directors for services				161,821						161,821
Discount on notes payable				1,750,226						1,750,226
Rounding due to reverse stock split (in Shares)	(42)
Common stock issued in error										7,302
Discount to notes payable due to beneficial conversion feature				87,376						87,376
Reclassfication from derivative liabililty to equity		$ 81,921	$ 411,792					$ 81,921	$ 411,792	(493,713)
Income (loss) for the year							2,030,494			2,030,494
Balance at Dec. 31, 2012	$ 602			$ 6,329,553	$ 68,336	$ (99)	$ (5,177,106)			$ 1,221,286
Balance (in Shares) at Dec. 31, 2012	6,023,802					304				6,023,801

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

12 Months Ended

Dec. 31, 2012

Significant Accounting Policies [Text Block]

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES

Business Activity

FII is in the business of providing premium foodservice establishments, including white tablecloth restaurants with the freshest origin-specific perishables and specialty food products direct from its network of vendors to the end users (restaurants, hotels, country clubs, national chain accounts, casinos, and catering houses) within 24 - 72 hours. For The Gourmet Inc., through its website www.forthegourmet.com, and through additional sales channels, provides the highest quality gourmet food products to the retail consumer market under the For The Gourmet line.

We currently sell the majority of our products through a distributor relationship between FII and Next Day Gourmet, L.P., a subsidiary of U.S. Foods (“USF”), a $20 Billion broad line distributor. On May 18, 2012, the Company executed a Stock Purchase Agreement to acquire all of the issued and outstanding shares of Artisan Specialty Foods, Inc., an Illinois corporation (“Artisan”), Artisan was previously a supplier to the Company. Artisan is a supplier of over 1,500 niche gourmet products to over 500 customers in the Greater Chicago area.

Use of Estimates

The preparation of these financial statements requires us to make estimates and judgments that affect the reported amounts of assets, liabilities, revenues and expenses, and related disclosure of contingent assets and liabilities. These estimates include certain assumptions related to doubtful accounts receivable, stock-based services, valuation of financial instruments, and income taxes. On an on-going basis, we evaluate these estimates, including those related to revenue recognition and concentration of credit risk. We base our estimates on historical experience and on various other assumptions that are believed to be reasonable under the circumstances, the results of which form the basis for making judgments about the carrying values of assets and liabilities that are not readily apparent from other sources. Actual results may differ from these estimates under different assumptions or conditions. We believe our estimates have not been materially inaccurate in past years, and our assumptions are not likely to change in the foreseeable future.

On August 25, 2005, we entered into contracts which obligated the company under certain circumstances to issue shares of common stock in excess of the number of shares of common stock authorized. Under accounting guidance provided by FASB ASC 815-40-05, from August 25, 2005 through December 27, 2012, we accounted for all derivative financial instruments, including warrants, conversion features embedded in notes payable, and stock options, via the liability method of accounting. Accordingly, all these instruments were valued at issuance utilizing the Black-Scholes valuation method, and were re-valued at each period ending date, also using the Black-Scholes valuation method. Any gain or loss from revaluation was charged to operations during the period. On December 27, 2012, we entered into agreements (the “2012 Notes Payable Extension Agreement”) with certain holders of its convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes of $0.05. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting.

Principles of Consolidation

The accompanying consolidated financial statements include the accounts of Innovative Food Holdings, Inc., and its wholly owned operating subsidiaries, Artisan Specialty Foods, Inc. (“Artisan”), Food Innovations, Inc. (“FII”), Food New Media Group, Inc. (“FNM”), Gourmet Foodservice Group, Inc. (“GFG”), and 4 The Gourmet, Inc (d/b/a For The Gourmet, Inc.) (“Gourmet”) (collectively, the “Company, or “IVFH”). All material intercompany transactions have been eliminated upon consolidation of these entities.

Revenue Recognition

The Company recognizes revenue upon product delivery. We ship all our products either overnight shipping terms or three day shipping terms to the customer and the customer takes title to product and assumes risk and ownership of the product when it is delivered. Shipping charges to customers and sales taxes collectible from customers, if any, are included in revenues.

For revenue from product sales, the Company recognizes revenue in accordance with Financial Accounting Standards Board “FASB” Accounting Standards Codification “ASC” 605-15-05. ASC 605-15-05 requires that four basic criteria must be met before revenue can be recognized: (1) persuasive evidence of an arrangement exists; (2) delivery has occurred; (3) the selling price is fixed and determinable; and (4) collectability is reasonably assured. Determination of criteria (3) and (4) are based on management's judgments regarding the fixed nature of the selling prices of the products delivered and the collectability of those amounts. Provisions for discounts and rebates to customers, estimated returns and allowances, and other adjustments are provided for in the same period the related sales are recorded. The Company defers any revenue for which the product has not been delivered or is subject to refund until such time that the Company and the customer jointly determine that the product has been delivered or no refund will be required. ASC 605-15-05 incorporates ASC 605-25-05 "Multiple-Deliverable Revenue Arrangements". ASC 605-25-05 addresses accounting for arrangements that may involve the delivery or performance of multiple products, services and/or rights to use assets. The effect of implementing ASC 605-25-05 on the Company's consolidated financial position and results of operations was not significant.

This issue addresses determination of whether an arrangement involving more than one deliverable contains more than one unit of accounting and how the arrangement consideration should be measured and allocated to the separate units of accounting. ASC 605-25-05 became effective for revenue arrangements entered into in periods beginning after June 15, 2003. For revenue arrangements occurring on or after August 1, 2003, the Company revised its revenue recognition policy to comply with the provisions of ASC 605-25-05.

Cost of goods sold

We have included in cost of goods sold all costs which are directly related to the generation of revenue. These costs include primarily the cost of the product plus the shipping costs.

Selling, general, and administrative expenses

We have included in selling, general, and administrative expenses all other costs which support the Company’s operations but which are not includable as a cost of sales. These include primarily payroll, facility costs such as rent and utilities, selling expenses such as commissions and advertising, and other administrative costs including professional fees and costs associated with non-cash stock compensation. Advertising costs are expensed as incurred.

Cash and Cash Equivalents

Cash equivalents include all highly liquid debt instruments with original maturities of three months or less which are not securing any corporate obligations.

Accounts Receivable

The Company provides an allowance for doubtful accounts equal to the estimated uncollectible amounts. The Company’s estimate is based on historical collection experience and a review of the current status of trade accounts receivable. It is reasonably possible that the Company’s estimate of the allowance for doubtful accounts will change. Accounts receivable are presented net of an allowance for doubtful accounts of $5,547 and $11,044 at December 31, 2012, and 2011, respectively.

Property and Equipment

Property and equipment are valued at cost. Depreciation is provided over the estimated useful lives up to five years using the straight-line method. Leasehold improvements are depreciated on a straight-line basis over the term of the lease.

The estimated service lives of property and equipment are as follows:

Computer Equipment	3 years
Warehouse Equipment	5 years
Office Furniture and Fixtures	5 years
Vehicles	5 years

Inventories

Inventory is valued at the lower of cost or market and is determined by the first-in, first-out method.

Income Taxes

Deferred tax assets and liabilities are recognized for the future tax consequences attributable to differences between the financial statement carrying amounts of existing assets and liabilities and their respective tax bases. Deferred tax assets, including tax loss and credit carryforwards, and liabilities are measured using enacted tax rates expected to apply to taxable income in the years in which those temporary differences are expected to be recovered or settled. The effect on deferred tax assets and liabilities of a change in tax rates is recognized in income in the period that includes the enactment date.

Fair Value of Financial Instruments

The carrying amount of the Company’s cash and cash equivalents, accounts receivable, notes payable, line of credit, accounts payable and accrued expenses, none of which is held for trading, approximates their estimated fair values due to the short-term maturities of those financial instruments.

The Company adopted ASC 820-10, “Fair Value Measurements” (SFAS 157), which provides a framework for measuring fair value under GAAP. ASC 820-10 defines fair value as the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. ASC 820-10 requires that valuation techniques maximize the use of observable inputs and minimize the use of unobservable inputs.

Long-Lived Assets

The Company reviews its property and equipment and any identifiable intangibles for impairment whenever events or changes in circumstances indicate that the carrying amount of an asset may not be recoverable. The test for impairment is required to be performed by management at least annually. Recoverability of assets to be held and used is measured by a comparison of the carrying amount of an asset to the future undiscounted operating cash flow expected to be generated by the asset. If such assets are considered to be impaired, the impairment to be recognized is measured by the amount by which the carrying amount of the asset exceeds the fair value of the asset. Long-lived assets to be disposed of are reported at the lower of carrying amount or fair value less costs to sell.

As of December 31, 2012, the Company’s management believes there is no impairment of its long-lived assets. There can be no assurance, however, that market conditions will not change which could result in impairment of long-lived assets in the future.

Comprehensive Income

ASC 220-10-15 “Reporting Comprehensive Income,” establishes standards for reporting and displaying of comprehensive income, its components and accumulated balances. Comprehensive income is defined to include all changes in equity except those resulting from investments by owners and distributions to owners. Among other disclosures, ASC 220-10-15 requires that all items that are required to be recognized under current accounting standards as components of comprehensive income be reported in a financial statement that is displayed with the same prominence as other financial statements. The Company does not have any items of comprehensive income in any of the periods presented.

Basic and Diluted Loss Per Share

Basic net earnings per share is based on the weighted average number of shares outstanding during the period, while fully-diluted net earnings per share is based on the weighted average number of shares of common stock and potentially dilutive securities assumed to be outstanding during the period using the treasury stock method. Potentially dilutive securities consist of options to purchase common stock. Basic and diluted net loss per share is computed based on the weighted average number of shares of common stock outstanding during the period.

The Company uses the treasury stock method to calculate the impact of outstanding stock options and warrants. Stock options and warrants for which the exercise price exceeds the average market price over the period have an anti-dilutive effect on earnings per common share and, accordingly, are excluded from the calculation.

Diluted earnings per share was computed as follows for the year ended December 31, 2012:

	Income (Numerator)		Shares (Denominator)(post reverse-split)		Per-Share Amount (post reverse-split)
Basic earnings per share (post reverse-split)	$	2,030,494		5,698,434	$	0.36
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares				4,293,924
Decrease in interest expense due to conversion		130,007
Remove loss on revaluation of conversion option liability		281,026
Exercise of in-the-money warrants:
Additional shares (post reverse-split)				2,194,000
Remove loss on revaluation of warrant liability		663,238
Shares accrued, not yet issued (post reverse-split)				343,864

Diluted earnings per share (post reverse-split)	$	3,104,765		12,530,222	$	0.25

Anti-dilutive shares at December 31, 2012:

For the year ended December 31, 2012, the Company excluded certain dilutive securities form the calculation of dilutive earnings per share because the effect would be anti-dilutive, including warrants to purchase 1,870,0000 shares (post reverse-split) at exercise prices of $0.55 to $0.60 per share (post reverse-split); 2,070,000 shares (post reverse-split) issuable upon the exercise of options at $0.35 to $0.40 (post reverse-split), and 1,531,256 shares (post reverse-split) issuable upon the conversion of notes and accrued interest at $1.00 per share (post reverse-split).

Diluted earnings per share was computed as follows for the year ended December 31, 2011:

	Income (Numerator)			Shares (Denominator)		Per-Share Amount
Basic earnings per share (post reverse-split)	$	1,490,117			4,382,459	$	0.34
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares (post reverse-split)					8,384,447
Decrease in interest expense due to conversion		693,087
Remove gain on revaluation of conversion option liability		(1,768,724	)

Shares accrued, not yet issued (post reverse-split)					343,864

Diluted earnings per share (post reverse-split)	$	414,480			13,110,770	$	0.03

Anti-dilutive shares at December 31, 2011:

For the year ended December 31, 2011, the Company excluded warrants to purchase 1,870,000 (post reverse-split) shares because the warrant exercise prices were greater than the average market price of the common shares. In addition, the Company has excluded in the calculation of dilutive loss per share 970,000 shares (post reverse-split) issuable upon the exercise of options at $0.38-$0.48 per share (post reverse-split).

Concentrations of Credit Risk

Financial instruments and related items, which potentially subject the Company to concentrations of credit risk, consist primarily of cash, cash equivalents and trade receivables. The Company places its cash and temporary cash in investments with credit quality institutions. At times, such investments may be in excess of applicable government mandated insurance limit. At December 31, 2012 and 2011, trade receivables from the Company’s largest customer amount to 60% and 93%, respectively, of total trade receivables.

Reclassification

Certain reclassifications have been made in prior year’s financial statements to conform to classifications used in the current year.

Stock-based Compensation

Effective January 1, 2006, the Company adopted FASB ASC 718-40. This statement requires the Company to measure the cost of employee services received in exchange for an award of equity instruments based on the grant-date fair value of the award. That cost is recognized over the period in which the employee is required to provide service in exchange for the award, which is usually the vesting period.

In August 2005, the Company’s commitments to issue shares of common stock first exceeded its common stock authorized. At this time, the Company began to value its stock options via the liability method of accounting. Pursuant to guidance in ASC 718-40 the cost of these options were valued via the Black-Scholes valuation method when issued, and re-valued at each reporting period. The gain or loss from this revaluation was charged to compensation expense during the period. On December 27, 2012, the Company entered into the 2012 Notes Payable Extension Agreement with certain holders of its convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting. We revalued our derivative liabilities at December 27, 2012, and charged the gain or loss from this revaluation to compensation expense during the period.

Options expense and gain or loss on revaluation during the twelve months ended December 31, 2012 and 2011 are summarized in the table below:

	December 31,
	2012			2011

Option expense		$	348,120		$	-

(Gain) loss on revaluation of options		$	63,311		$	(174,834	)

Significant Recent Accounting Pronouncements

Management does not believe that any recently issued, but not yet effective, accounting standards if currently adopted would have a material effect on the accompanying consolidated financial statements.

2. ACQUISITIONS

12 Months Ended

Dec. 31, 2012

Business Combination Disclosure [Text Block]

2. ACQUISITIONS

Artisan Specialty Foods, Inc.

On May 18, 2012, the Company executed a Stock Purchase Agreement to acquire all of the issued and outstanding shares of Artisan Specialty Foods, Inc., an Illinois corporation (“Artisan”), from its owner, Mr. David Vohaska. The purchase price was $1.2 million, with up to another $300,000 (with a fair value of $131,000 ) payable in the event certain financial milestones are met over the next one or two years. The purchase price was primarily financed via a loan from Alpha Capital Aktiengesselschaft (see note 10) in the principal amount of $1,200,000. Prior to the acquisition, Artisan was a supplier and had sold products to the Company.

The total purchase price was allocated to Artisan’s net tangible assets, with the residual allocated to intangible assets:

Closing cash payment	$	1,200,000
Contingent purchase price		131,000
Total purchase price	$	1,331,000

Tangible assets acquired	$	918,515
Liabilities assumed		(614,515	)*
Net tangible assets		304,000
Trade name		217,000
Non-compete agreement		244,000
Customer relationships		415,000
Goodwill		151,000
Total purchase price	$	1,331,000

* excluding the Line of Credit paid off with closing cash payment

Pro forma results

The following tables set forth the unaudited pro forma results of the Company as if the acquisition of Artisan had taken place on the first day of the periods presented. These combined results are not necessarily indicative of the results that may have been achieved had the companies always been combined.

	For the Year Ended December 31,
	2012		2011
Total revenues	$	20,284,899	$	15,189,207
Net income		2,219,314		1,788,593
Basic net income (loss) per common share (post reverse-split)	$	0.389	$	0.410
Diluted net income (loss) per common share (post reverse-split)	$	0.208	$	0.120
Weighted average shares – basic (post reverse-split)		5,698,434		4,382,459
Weighted average shares – diluted (post reverse-split)		10,650,222		15,050,011

The Haley Group

The Haley Group, LLC is a food manufacture representative that manages the vendor relationships at a food distributor’s corporate level. The Haley Group also provides their suppliers with guidance and assistance as needed at the distributor’s regional and divisional level. The Haley Group provides these services in exchange for a combination of monthly retainers and percentages of future sales of client products. On November 2, 2012, the Company entered into an asset purchase agreement (the “Haley Acquisition Agreement”) with Haley Group, LLC whereby the Company acquired all existing contracts between Haley Group and its customers for the following consideration: 300,000 shares (post reverse-split) of the Company’s common stock; 150,000 shares (post reverse-split) of which vest immediately and 150,000 shares (post reverse-split) of which vest in one year under certain conditions; options to purchase 100,000 shares (post reverse-split) of the Company’s common stock at a price of $0.44 per share (post reverse-split); and $20,000 cash contingent upon the attainment of future revenue milestones. The Haley Acquisition was valued at a total cost of $119,645. This intangible fair value of the purchase amount was allocated to Haley Group’s customer relationships and capitalized accordingly on the Company’s balance sheet at December 31, 2012 and is being amortized over 3 years.

- Definition

The entire disclosure for a business combination (or series of individually immaterial business combinations) completed during the period, including background, timing, and recognized assets and liabilities. The disclosure may include leverage buyout transactions (as applicable).

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 10
-Section 50
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=7659399&loc=d3e1497-128463

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 10
-Section 50
-Paragraph 4
-URI http://asc.fasb.org/extlink&oid=7659399&loc=d3e1490-128463

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
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-Name Emerging Issues Task Force (EITF)
-Number 88-16
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

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-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
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-Subparagraph e
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-Name Statement of Financial Accounting Standard (FAS)
-Number 141
-Paragraph 51, 52
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+ Details

3. ACCOUNTS RECEIVABLE

12 Months Ended

Dec. 31, 2012

Loans, Notes, Trade and Other Receivables Disclosure [Text Block]

3. ACCOUNTS RECEIVABLE

At December 31, 2012 and 2011, accounts receivable consists of:

	2012			2011
Accounts receivable from customers	$	965,352		$	504,744
Allowance for doubtful accounts		(5,547	)		(11,044	)
Accounts receivable, net	$	959,805		$	493,700

- Definition

The entire disclosure for claims held for amounts due a entity, excluding financing receivables. Examples include, but are not limited to, trade accounts receivables, notes receivables, loans receivables. Includes disclosure for allowance for credit losses.

+ References

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-Paragraph 1
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-Name Statement of Position (SOP)
-Number 01-6
-Paragraph 13
-Subparagraph d
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-Name Regulation S-X (SX)
-Number 210
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-Article 5

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-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph k
-Article 4

+ Details

4. INVENTORY

12 Months Ended

Dec. 31, 2012

Inventory Disclosure [Text Block]

4. INVENTORY

Inventory consists of specialty products which are warehoused in Naples, Florida and Lyons, Illinois, and other products held by Company’s vendors. At December 31, 2012 and 2011, finished goods inventory is as follows:

		2012				2011
Finished goods inventory		$	517,631			$	42,312

5. PROPERTY AND EQUIPMENT

12 Months Ended

Dec. 31, 2012

Property, Plant and Equipment Disclosure [Text Block]

5. PROPERTY AND EQUIPMENT

A summary of property and equipment at December 31, 2012 and 2011 is as follows:

	2012			2011
Computer Equipment	$	382,300		$	321,716
Warehouse Equipment		7,733			-
Furniture and Fixtures		152,236			74,850
Vehicles		33,239			-
		575,508			396,566
Less accumulated depreciation and amortization		(429,876	)		(378,344	)
Total	$	145,632		$	18,222

Depreciation and amortization expense for property and equipment amounted to $51,532 and $14,034 for the year ended December 31, 2012 and 2011, respectively.

- Definition

The entire disclosure for long-lived, physical assets that are used in the normal conduct of business to produce goods and services and not intended for resale. Examples include land, buildings, machinery and equipment, and other types of furniture and equipment including, but not limited to, office equipment, furniture and fixtures, and computer equipment and software. This disclosure may include property plant and equipment accounting policies and methodology, a schedule of property, plant and equipment gross, additions, deletions, transfers and other changes, depreciation, depletion and amortization expense, net, accumulated depreciation, depletion and amortization expense and useful lives, income statement disclosures, assets held for sale and public utility disclosures.

+ References + Details

6. INTANGIBLE ASSETS

12 Months Ended

Dec. 31, 2012

Intangible Assets Disclosure [Text Block]

6. INTANGIBLE ASSETS

The Company acquired certain intangible assets pursuant to the acquisition of Artisan Specialty Foods and the acquisition of certain assets of The Haley Group (see note 2). The following is the net book value of these assets:

	December 31, 2012
			Accumulated
	Gross		Amortization			Net

Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(30,500	)		213,500
Customer Relationships		534,645		(44,823	)		489,822
Goodwill		151,000		-			151,000
	$	1,146,645	$	(75,323	)	$	1,071,322

Total amortization expense charged to operations for the year ended December 31, 2012 and 2011 was $73,323 and $0, respectively.

Amortization of finite life intangible assets as of December 31, 2012 is as follows:

2013	$	183,882
2014		183,882
2015		180,558
2016		113,500
2017 and thereafter		41,500
Total	$	703,322

The trade name is not considered a finite-lived asset, and is not being amortized. The non-compete agreement is being amortized over a period of 48 months. The customer relationships acquired in the Artisan and Haley transactions are being amortized over a period of 60 and 36 months

As detailed in ASC 350, the Company tests for goodwill impairment in the fourth quarter of each year and whenever events or changes in circumstances indicate that the carrying amount of the asset exceeds its fair value and may not be recoverable. As detailed in ASC 350-20-35-3A, in performing its testing for goodwill impairment, management has completed a qualitative analysis to determine whether it was more likely than not that the fair value of a reporting unit is less than its carrying amount, including goodwill. To complete this review, management followed the steps in ASC 350-20-35-3C to evaluate the fair values of goodwill and considered all known events and circumstances that might trigger an impairment of goodwill. The analysis completed in both 2012 and 2011, determined that there was no impairment to goodwill assets.

7. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES

12 Months Ended

Dec. 31, 2012

Accounts Payable and Accrued Liabilities Disclosure [Text Block]

7. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES

Accounts payable and accrued liabilities at December 31, 2012 and 2011 are as follows:

	2012			2011
Trade payables		$	1,325,490		$	891,785
Accrued payroll and commissions			51,282			34,005
Total		$	1,376,772		$	925,790

At December 31, 2012 and 2011, accrued liabilities to related parties consisted of accrued payroll and payroll related benefits.

8. ACCRUED INTEREST

12 Months Ended

Dec. 31, 2012

Other Liabilities Disclosure [Text Block]

8. ACCRUED INTEREST

Accrued interest on the Company’s convertible notes payable is convertible at the option of the note holders into the Company’s common stock at prices of $0.25 to $1.00 per share (post reverse-split). There is a beneficial conversion feature embedded in the convertible accrued interest, which can be exercised at any time by the note holders. Through December 27, 2012, the Company had immediately charged the value of this beneficial conversion feature of convertible accrued interest to operations. At December 27, 2012, the Company entered into the 2012 Note Extension Agreements, the terms of which brought about a change in the Company’s accounting for its convertible equity instruments from the liability method to the equity method.

During the twelve months ended December 31, 2012 and 2011, the amounts of $87,376 and $110,322, respectively, were credited to additional paid-in capital as a discount on convertible interest. The aggregate amount of discounts on convertible interest charged to operations during the twelve months ended December 31, 2012 and 2011 was $87,520 and $148,399, respectively.

At December 31, 2012, convertible accrued interest was $759,053 (including $39,866 to a related party), which is convertible into 2,916,614 shares (post reverse-split) of common stock; at December 31, 2011, convertible accrued interest was $693,085 (including $29,396 to a related party) which was convertible into 2,793,947 shares (post reverse-split) of common stock.

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES

12 Months Ended

Dec. 31, 2012

Debt Disclosure [Text Block]

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES

	December 31, 2012		December 31, 2011
Secured Convertible note payable to Alpha Capital Anstalt (f/k/a/ Alpha Capital Aktiengesselschaft) (“Alpha Capital”), originally dated February 25, 2005 and due February 1, 2014. The note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.	$	263,500	$	263,500

Convertible note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		21,478		21,478

Convertible note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		9,638		9,638

Convertible note payable to Assameka Capital Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,884		6,884

Convertible note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		22,609		22,609

Convertible note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,145		10,145

	December 31, 2012		December 31, 2011
Convertible note payable to Assameka Capital Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		7,246		7,246

Convertible note payable to Huo Hua due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share.		20,000		20,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		100,000		100,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		15,287		15,287

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,860		6,860

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		4,900		4,900

Convertible secured note payable to Asher Brand due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		5,000		5,000

Convertible secured note payable to Lane Ventures due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,000		6,000

Convertible secured note payable Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		120,000		120,000

Convertible secured note payable Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		16,957		16,957

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		7,609		7,609

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		5,435		5,435

	December 31, 2012			December 31, 2011
Twenty-nine convertible notes payable in the amount of $4,500 each to Sam Klepfish, the Company’s CEO and a related party, dated the first of the month beginning on November 1, 2006, issued pursuant to the Company’s then employment agreement with Mr. Klepfish, which provided that the amount of $4,500 in salary is accrued each month to a note payable. These notes bear interest at the rate of 8% per annum and have no due date. These notes and accrued interest are convertible into common stock of the Company at a rate of $0.25 per share (post reverse-split).		110,500			130,500

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,000			10,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		-			16,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		230,000			230,000

Convertible secured note payable to Whalehaven Capital Fund Limited, due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		21,478			21,478

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		9,638			9,638

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,884			6,884

Convertible secured note payable to Momona Capital due February 1, 2014. This note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		25,310			25,310

Convertible secured note payable to Lane Ventures due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,124			10,124

Secured convertible promissory note payable for the acquisition of Artisan Specialty Foods, Inc. to Alpha Capital, dated May 11, 2012 in the face amount of $1,200,000 at a purchase price of $1,080,000. The note carries simple interest at an annual rate of 4.5% and is due in full by April 2015. The note is convertible into the registrant's common stock at a fixed conversion price of $1.00 per share. Principal and interest in the aggregate amount of $39,163 are payable on a monthly basis beginning in September 2012. The note allows for prepayments at any time. The note also includes cross-default provisions; is secured by all of the registrant's and its subsidiaries' assets; and is guaranteed by each of the subsidiaries. Interest expense in the amount of $30,921 and was accrued on this note during the years ended December 31, 2012 and 2011, respectively.		1,074,267			-

Secured vehicle lease payable at an effective interest rate of 9.96% for purchase of truck, payable in monthly installments (including principal and interest) of $614 through January 2015.		13,811			-

Secured vehicle lease payable at an effective interest rate of 8.26% for purchase of truck, payable in monthly installments (including principal and interest) of $519 through June 2015.		14,033			-
Total	$	2,175,593		$	1,109,482
Less: Discount		(1,868,482	)		-
Net	$	307,111		$	1,109,482

Aggregate maturities of long-term notes payable as of December 31, 2012 are as follows:

For the twelve months ended December 31,

2013	$	552,472
2014		1,426,274
2015		196,847
Total	$	2,175,593

The Company calculates the fair value of any beneficial conversion features embedded in its convertible notes via the Black-Scholes valuation method. The Company also calculates the fair value of any detachable warrants offered with its convertible notes via the Black-Scholes valuation method. The instruments were considered discounts to the notes, to the extent the aggregate value of the warrants and conversion features did not exceed the face value of the notes. These discounts were amortized to interest expense via the effective interest method over the term of the notes. The fair value of these instruments was expensed to interest expense to the extent that the value of these instruments exceeds the face value of the notes.

At December 31, 2011, the Company had outstanding $1,109,482 in principal of various convertible notes with embedded conversion options accounted for as free standing derivative financial instruments in accordance with ASC 815-10-05 and ASC 815-40-05. The fair value of these embedded conversion options was $1,245,761 at December 31, 2011. The fair value of these embedded conversion options were estimated at December 31, 2011 using the Black-Scholes option pricing model with the following assumptions: risk free interest rate of 0.06%; expected dividend yield of 0%; expected option life of 10; and volatility 114.30%. The expected term of 10 years was used for all notes in both periods because several of the notes are currently or have been in default, and accordingly the term of the note is deemed not relevant as a variable for the Black-Scholes calculation.

The Company revalued the conversion options at each reporting period, and charged any change in value to operations. During the years ended December 31, 2012 and 2011, the Company recorded a loss of $281,024 and a gain of $595,967 respectively, due to the change in value of the conversion option liability.

When convertible notes payable are satisfied by payment or by conversion to equity, the Company revalues the related conversion option liability at the time of the payment or conversion. The conversion option liability is then relieved by this amount, which is charged to additional paid-in capital. During the years ended December 31, 2012 and 2011, conversion option liabilities in the amounts of $81,921 and $623,837 were transferred from liability to equity due to the conversion or payment of the related convertible notes payable.

From September 2005 through December 26, 2012, the Company accounted for conversion options embedded in convertible notes in accordance with FASB ASC 815-10-05. ASC 815-10-05 generally requires companies to bifurcate conversion options embedded in convertible notes from their host instruments and to account for them as free standing derivative financial instruments in accordance with ASC 815-40-05.

Effective December 27, 2012, the Company entered into agreements (the “2012 Notes Payable Extension Agreement”) with certain convertible note holders regarding twenty-five convertible notes in the aggregate amount of $2,037,249 in principal and $719,187 in accrued interest. Pursuant to the 2012 Notes Payable Extension Agreement, the maturity date of each note and accrued interest was extended to February 1, 2014 (unless the original maturity date is beyond the extended date, in which case the original maturity date will not change); the expiration date of each warrant associated with each of the notes was extended to August 1, 2015 (unless the original expiration date of each warrant was beyond August 1, 2015, in which case the original expiration date will not change); the minimum conversion price of the note and accrued interest, in the case of any adjustment to such price, was set to be $0.05 per share (post reverse-split). The Company also agreed that for long as the convertible notes are held by the existing note holders, it will not issue any common stock or other securities convertible into or exercisable for shares of common stock at a price of less than $0.05 per share (post reverse-split). Accordingly, the conversion option and warrants were reclassified from liability to equity since the conversion and exercise prices were fixed and all other conditions were met to classify the conversion feature and warrants as equity.

The Company revalued its derivative equity instruments at December 27, 2012 using the Black-Scholes valuation method, and recorded losses on revaluation in the amount of $478,822 for the conversion options, $566,063 for the warrants, and $103,248 for stock options. This resulted in liabilities in the amount of $2,088,475 for the value of the warrants, $1,708,528 for the value of the conversion options, and $411,792 for the stock options. The value of the warrants and conversion options (a total of $3,797,001) was eliminated, and recorded as a gain on extinguishment of debt. The value of the stock options of $411,792 was eliminated, and recorded as a charge to additional paid-in capital.

Pursuant to debt extinguishment accounting, the Company charged to interest expense the unamortized amount of the discount on the related convertible notes at December 27, 2012 in the amount of $824,286. Prior to December 27, 2012, the Company had amortized $13,899 of the discount. At December 27, 2012, the Company recorded a new discount on the convertible notes in the aggregate amount of $1,918,993, which was charged to additional paid-in capital.

At December 27, 2012, the aggregate value of the unamortized discount on the notes payable affected by the 2012 Notes payable Extension Agreement was $830,837 which amount was charged to operations. The Company recorded new discounts on notes payable in the aggregate amount of $1,918,993, which was recorded as an increase in additional paid-in capital.

During the year ended December 31, 2011, the Company entered into agreements (the “Notes Settlement Agreements”) with convertible note holders regarding thirteen convertible notes in the aggregate amount of $333,000 in principal and $236,924 in accrued interest. Pursuant to the Note Settlement Agreements, the Company made cash payments in the aggregate amount of $181,604 and agreed to pay an additional $12,500 by February 15, 2012. The Company also committed to issue a total of 679,740 shares of its common stock to the note holders. The Notes Settlement Agreements resulted in an aggregate gain on the extinguishment of debt in the amount of $165,326. As of December 31, 2011, 558,999 shares of common stock have been issued pursuant to the terms of the Notes Settlement Agreements.

During the year ended December 31, 2012, the Company calculated an original issue discount (“OID”) related to the acquisition of Artisan Specialty Foods, Inc. in the amount of $120,000 on a note payable in the total principal amount of $1,200,000. During the year ended December 31, 2012, this discount was amortized to interest expense in the amount of $1,744.

At December 31, 2012 and 2011, the Company had unamortized discounts to notes payable in the aggregate amount of $1,868,482 and $0, respectively.

Loss on Settlement of Debt

During the year ended December 31, 2011, the Company entered into an agreement (the “Morren Settlement Agreement”) with an investor. Pursuant to the settlement terms of Morren Settlement Agreement, the Company issued 9,000,000 shares of common stock. The fair value of these shares in the amount of $63,000 was recorded as a loss on the settlement of debt.

The following table illustrates certain key information regarding our conversion option valuation assumptions at December 31, 2012 and 2011:

	December 31,
	2012					2011
Number of conversion options outstanding (post-reverse split)		5,368,195						4,437,928
Value at December 31	$	N/A					$	1,245,761
Number of conversion options issued during the period (post-reverse split)		1,200,000						-
Value of conversion options issued during the period (post-reverse split)	$	263,664					$	-
Number of conversion options exercised or underlying notes paid during the period (post reverse-split)		3,419,284						2,053,240
Value of conversion options exercised or underlying notes paid during the period	$	81,921					$	623,837
Revaluation loss (gain) during the period	$	281,024					$	(595,967			)

Black-Scholes model variables:
Volatility		112.43%	to	214.36	%			92.52%	to	114.3	%
Dividends		-						-
Risk-free interest rates		0.11%	to	1.18	%			0.06%	to	0.17	%
Term (years)		1.1	to	10						10

- Definition

The entire disclosure for information about short-term and long-term debt arrangements, which includes amounts of borrowings under each line of credit, note payable, commercial paper issue, bonds indenture, debenture issue, own-share lending arrangements and any other contractual agreement to repay funds, and about the underlying arrangements, rationale for a classification as long-term, including repayment terms, interest rates, collateral provided, restrictions on use of assets and activities, whether or not in compliance with debt covenants, and other matters important to users of the financial statements, such as the effects of refinancing and noncompliance with debt covenants.

+ References + Details

10. RELATED PARTY TRANSACTIONS

12 Months Ended

Dec. 31, 2012

10. RELATED PARTY TRANSACTIONS

For the year ended December 31, 2012:

Pursuant to the terms of an employment agreement, the Company has accrued a bonus payable to the Company’s Chief Executive Officer in the amount of $90,500. This bonus is recorded on the Company’s balance sheet as a liability to related parties as of December 31, 2012. The Company also made cash payments to the Company’s chief Executive Officer in the amount of $45,250 for previously-accrued bonuses.

Pursuant to the terms of an employment agreement, the Company has accrued a bonus payable to the Company’s President in the amount of $90,500. This bonus is recorded on the Company’s balance sheet as a liability to related parties as of December 31, 2012. The Company also made cash payments to the Company’s chief Executive Officer in the amount of $45,250 for previously-accrued bonuses.

The Company accrued a bonus payable to the Company’s Chief Information and Principal Accounting Officer in the amount of $25,000. This bonus is recorded on the Company’s balance sheet as a liability to related parties as of December 31, 2012.

The Company made a cash payment of $20,000 to its Chief Executive Officer on the principal amount of convertible note. The Company also accrued interest in the amount of $10,356 on this note. This accrued interest is convertible at a rate of $0.25 per share (post reverse-split) into a total of 41,424 shares (post reverse-split) of the Company’s stock.

In May 2012, the Company issued options to purchase 100,000 shares (post reverse-split) of common stock to each of its five directors (options to purchase an aggregate of 500,000 shares, post reverse-split) and additional options to purchase 100,000 shares of common stock to its President. The aggregate fair value of these options in the amount of $186,299 was charged to operations during the period. On December 31, 2012, the Company issued options to purchase an additional 100,000 shares (post reverse-split) of its common stock to each of its five directors for services rendered during the twelve months ended December 31, 2012 (options to purchase an aggregate of 500,000 shares, post reverse-split). The fair value of these options in the amount of $161,821 was charged to operations during the period.

On May 7, 2012, we entered into a three-year lease with David and Sherri Vohaska for approximately 18,700 feet of office and warehouse space located at 8121 Ogden Avenue, Lyons, Illinois. The annual rent under the lease is approximately $8,333 per month for the first year, $8,417 per month for the second year, and $8,500 for the third year. David Vohaska is currently an employee of the Company, and prior to the Artisan acquisition was the owner of Artisan.

For the year ended December 31, 2011:

Pursuant to the terms of an employment agreement, the Company has accrued a bonus payable to the Company’s Chief Executive Officer in the amount of $34,650. This bonus is recorded on the Company’s balance sheet as a liability to related parties as of December 31, 2011. In September 2011, our board of directors modified the compensation arrangements for Mr. Klepfish such that his bonuses due and payable then may, at the option of Mr. Klepfish, be paid in any combination of cash or stock Mr. Klepfish desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year. During the first quarter of 2012, the Company, at the election of Mr. Klepfish, made a cash payment of $34,650.

Pursuant to the terms of an employment agreement, the Company has accrued a bonus payable to the Company’s President in the amount of $34,650.This bonus is recorded on the Company’s balance sheet as a liability to related parties as of December 31, 2011. In September 2011, our board of directors modified the compensation arrangements for Mr. Wiernasz such that his bonuses due and payable then may, at the option of Mr. Wiernasz, be paid in any combination of cash or stock Mr. Wiernasz desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year. During the first quarter of 2012, the Company, at the election of Mr. Wiernasz, made a cash payment of $34,650.

The Company issued 48,000 shares (post-reverse split) of common stock to the Company’s Chief Executive Officer for the conversion of accrued interest in the amount of $12,000 on a note payable.

The Company committed to issue 262,404 shares (post-reverse split) of common stock to a director and the Director’s relatives for the settlement of notes payable and accrued interest in the amount of $40,000 in principal and $56,119 in accrued interest. As of December 31, 2011, 140,331 of the shares (post-reverse split) of common stock were issued, which were issued represented the settlement of $35,083 of accrued interest. The remaining shares to be issued in the amount of 122,073 (post-reverse split), which represent the settlement of $40,000 of principal and $21,036 of interest is recorded on the Company’s balance sheet as common stock subscribed as of December 31, 2011.

The Company issued 418,663 shares (post-reverse split) of common stock to a director of the Company for the settlement of notes payable and accrued interest in the amount of $50,000 in principal and $64,616 in accrued interest.

The Company issued 33,591 shares (post-reverse split) of common stock to each of its two non-employee directors, for a total issuance of 67,182 shares (post-reverse split) of common stock, which were accrued in previous years.

The Company issued 5,000 shares (post-reverse split) of common stock to a director for services. These shares were accrued during the year ended December 31, 2010.

- Definition

The entire disclosure for related party transactions. Examples of related party transactions include transactions between (a) a parent company and its subsidiary; (b) subsidiaries of a common parent; (c) and entity and its principal owners; and (d) affiliates.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 850
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=6457730&loc=d3e39603-107864

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 850
-SubTopic 10
-Section 50
-Paragraph 4
-URI http://asc.fasb.org/extlink&oid=6457730&loc=d3e39622-107864

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 850
-SubTopic 10
-Section 50
-Paragraph 1
-URI http://asc.fasb.org/extlink&oid=6457730&loc=d3e39549-107864

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 850
-SubTopic 10
-Section 50
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=6457730&loc=d3e39678-107864

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(k))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 850
-SubTopic 10
-Section 50
-Paragraph 6
-URI http://asc.fasb.org/extlink&oid=6457730&loc=d3e39691-107864

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 04
-Paragraph b
-Article 3A

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph k
-Article 4

Reference 9: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 57
-Paragraph 1-4
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

11. CONTINGENT LIABILITY

12 Months Ended

Dec. 31, 2012

Contingent Liability [Text Block]

11. CONTINGENT LIABILITY

Pursuant to the Artisan acquisition, the Company may be obligated to pay up to another $300,000 in the event certain financial milestones are met over the next one or two years (see note 2). This obligation had a fair value of $131,000 at the time of the Artisan acquisition. During the year ended December 31, 2012, the Company made payments in the aggregate amount of $82,930 against this liability, and at the amount of $48,070 remains on the Company’s balance sheet at December 31, 2012.

12. INCOME TAXES

12 Months Ended

Dec. 31, 2012

Income Tax Disclosure [Text Block]

12. INCOME TAXES

Deferred income taxes result from the temporary differences arising from the use of accelerated depreciation methods for income tax purposes and the straight-line method for financial statement purposes, and an accumulation of net operating loss carryforwards for income tax purposes with a valuation allowance against the carryforwards for book purposes.

In assessing the realizability of deferred tax assets, management considers whether it is more likely than not that some portion or all of the deferred tax assets will not be realized. Included in deferred tax assets are Federal and State net operating loss carryforwards of approximately $3.2 million, which will expire beginning in 2025 through 2029. The ultimate realization of deferred tax assets is dependent upon the generation of future taxable income during the periods in which those temporary differences become deductible. Management considers the scheduled reversal of deferred tax liabilities, projected future taxable income, and tax planning strategies in making this assessment. Due to significant changes in the Company's historical ownership, the Company's future use of its existing net operating losses may be limited.

The provision (benefit) for income taxes for the years ended December 31, 2012 and 2011 consist of the following:

	2012		2011

Current	$	-	$	-
Deferred		-		-
Total	$	-	$	-

The provision (benefit) for income taxes differs from the amount of income tax determined by applying the applicable statutory income tax rate of 39.6% for the December 31, 2012 and 2011 to the loss before taxes as a result of the following differences:

	2012			2011
Income (loss) before income taxes	$	2,030,494		$	1,490,117
Statutory tax rate		39.6%			39.6%
Total tax at statutory rate		804,075			590,086
Temporary differences		(16,214	)		-
Permanent difference – meals and entertainment		4,000			12,000
Permanent differences- derivatives and discount amortization		(568,414	)		(404,133	)
Total		223,447			197,953
Changes in valuation allowance		(223,447	)		(197,953	)

Income tax expense	$	-		$	-

Deferred income taxes reflect the tax impact of temporary differences between the amounts of assets and liabilities for financial reporting purposes and such amounts as measured by tax laws and regulations.

Deferred tax assets and (liabilities) at December 31, 2012 and 2011 are comprised of the following (in thousands):

Deferred income taxes include the net tax effects of net operating loss (NOL) carryforwards and the temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. As of December 31, 2012 and 20101 significant components of the Company's deferred tax assets are as follows:

	2012			2011
Deferred Tax Assets (Liabilities):
Net operating loss carryforwards	$	1,267,200		$	1,471,824
Allowance for doubtful accounts		1,734			4,373
Accumulated depreciation		(12,000	)		4,214
Net deferred tax assets		1,256,934			1,480,411
Valuation allowance		(1,256,934	)		(1,480,411	)
Net deferred tax assets	$	-		$	-

- Definition

The entire disclosure for income taxes. Disclosures may include net deferred tax liability or asset recognized in an enterprise's statement of financial position, net change during the year in the total valuation allowance, approximate tax effect of each type of temporary difference and carryforward that gives rise to a significant portion of deferred tax liabilities and deferred tax assets, utilization of a tax carryback, and tax uncertainties information.

+ References

+ Details

13. EQUITY

12 Months Ended

Dec. 31, 2012

Stockholders' Equity Note Disclosure [Text Block]

13. EQUITY

Reverse Stock Split

On June 13, 2012, the Company effected a reverse split of its common stock (the “Reverse Split”) in the amount of 1-for-50. The number of shares issued and outstanding immediately before the Reverse Split was 293,692,189 and 282,956,546, respectively; the number of shares issued and outstanding immediately after the Reverse Split was 5,873,801 and 5,659,130, respectively. In addition, the proposal to authorize the Board of Directors to change the Company’s domicile from Florida to Delaware was approved. All share and per share data have been retroactively restated to reflect the reverse split.

Common Stock

During the year ended December 31, 2012, the Company had the following transaction:

The Company issued 150,000 shares (post reverse-split) of common stock with a value of $37,500 pursuant to the Haley Acquisition Agreement.

The Company committed to issue 26,078 shares (post reverse-split) of common stock for settlement of a note. The fair value of $7,302 is included in Common Stock Subscribed on the Company’s balance sheet at December 31, 2012.

During the year ended December 31, 2011, the Company had the following transactions:

The Company issued 800,551 shares (post-reverse split) of common stock for the conversion of notes payable and accrued interest in the aggregate amount of $200,138.

The Company issued 180,000 shares (post-reverse split) of common stock for the settlement of debt in the amount of $63,000. The Company recorded a loss on the settlement of debt in the amount of $63,000 to operations during the year ended December 31, 2011.

The Company issued 72,182 shares (post-reverse split) of common stock to directors for services. The value of these shares in the amount of $22,000 was previously accrued.

The Company issued 558,999 shares (post-reverse split) of common stock in satisfaction of notes payable and accrued interest in the aggregate amount of $210,826. A gain in the amount of $165,326 was recorded on this transactions during the twelve months ended December 31, 2011. An additional 122,073 shares (post-reverse split) of common stock with a value of $61,036 are due to be issued under these transactions as of December 31, 2011. This amount is shown as Common Stock Subscribed on the Company’s balance sheet at December 31, 2011.

The Company issued 14,408 shares (post-reverse split) of common stock in error. The Company will return these shares for cancellation.

The Company cancelled 80,000 shares (post-reverse split) of common stock, which were issued in error by the transfer agent.

Treasury Stock

During the twelve months ended December 31, 2012, the Company did not purchase any outstanding shares of the Company’s common stock.

During the year ended December 31, 2011, the Company purchased 304 shares (post reverse-split) of the Company’s outstanding common stock. The purchase price was $99 and the Company recorded the transaction at cost to Treasury Stock.

Warrants

During the year ended December 31, 2012, the Company issued warrants to purchase 1,500,000 shares (post reverse-split) of common stock; the fair value of these warrants was $572,777.

The following table summarizes the significant terms of warrants outstanding at December 31, 2012. These warrants may be settled in cash or via cashless conversion into shares of the Company’s common stock at the request of the warrant holder. These warrants were granted as part of a financing agreement:

						Weighted				Weighted
				Weighted		average				average
Range of		Number of		average		exercise				exercise
exercise		warrants		remaining		price of		Number of		price of
Prices		Outstanding		contractual		outstanding Warrants		warrants Exercisable		exercisable Warrants
(post reverse-split)		(post reverse-split)		life (years)		(post reverse-split)		(post reverse-split)		(post reverse-split)
$	0.010		1,500,000		7.38	$	0.010		1,500,000	$	0.010

$	0.250		3,594,000		2.25	$	0.250		3,594,000	$	0.250

$	0.550		370,000		2.25	$	0.550		370,000	$	0.550

$	0.575		1,480,000		2.25	$	0.575		1,480,000	$	0.575

$	0.600		20,000		0.70	$	0.600		20,000	$	0.600
			6,964,000		3.35	$	0.284		6,964,000	$	0.284

Transactions involving warrants are summarized as follows:

			Weighted Average
	Number of Shares		Exercise Price
	(post reverse-split)		(post reverse-split)
Warrants outstanding at January 1, 2010		5,464,000	$	0.360

Granted		-		-
Exercised		-		-
Cancelled / Expired		-		-
Warrants outstanding at December 31, 2011		5,464,000	$	0.360

Granted		1,500,000	$	0.100
Exercised		-		-
Cancelled / Expired		-		-
Warrants outstanding at December 31, 2012		6,964,000	$	0.284

Options

During the year ended December 31, 2011, options to purchase 300,000 shares (post reverse-split) at a price of $0.25 per share (post reverse-split) expired. During the year ended December 31, 2012, the Company issued options to purchase 100,000 shares (post reverse-split) of common stock at a price of $0.35 per share (post reverse-split) to each of its five directors (options to purchase an aggregate of 500,000 shares, post reverse-split) and additional options to purchase 100,000 shares (post reverse-split) of common stock at a price of $0.35 (post reverse-split) to its President. On December 31, 2012, the Company issued options to purchase an additional 100,000 shares (post reverse-split) of common stock at a price of $0.35 per share (post reverse-split) each of its five directors (options to purchase an aggregate of 500,000 shares, post reverse-split).

The following table summarizes the changes outstanding and the related prices for the options to purchase shares of the Company’s common stock issued by the Company:

						Weighted			Weighted
				Weighted		average			average
				average		exercise			exercise
Range of		Number of		remaining		price of		Number of	price of
exercise Prices		options Outstanding		contractual		outstanding Options		options Exercisable	exercisable Options
(post reverse-split)		(post reverse-split)		life (years)		(post reverse-split)		(post reverse-split)	(post reverse-split)
$	0.350		1,540,000		1.81	$	0.350	1,540,000	$	0.350

$	0.380		132,500		2.25	$	0.380	132,500	$	0.380

$	0.450		132,500		2.75	$	0.450	132,500	$	0.450

$	0.474		132,500		2.50	$	0.474	132,500	$	0.474

$	0.480		132,500		3.00	$	0.480	132,500	$	0.480

			2,070,000		2.05	$	0.375	2,070,000	$	0.375

Transactions involving stock options issued to employees are summarized as follows:

	Options (post reverse-split)			Weighted Average Exercise Price (post reverse-split)
Outstanding at December 31, 2010		1,270,000		$	0.366

Issued		-			-
Exercised		-			-
Forfeited or expired		(300,000	)		(0.250	)
Outstanding as December 31, 2011		970,000		$	0.402

Issued		1,100,000			0.350
Exercised		-			-
Forfeited or expired
Outstanding at December 31, 2012		2,070,000		$	0.375

Aggregate intrinsic value of options outstanding and exercisable at December 31, 2012 and 2011 was $0. Aggregate intrinsic value represents the difference between the Company's closing stock price on the last trading day of the fiscal period, which was $0.33 and $0.30 as of December 31, 2012 and 2011, respectively, and the exercise price multiplied by the number of options outstanding.

During the year ended December 31, 2012 and 2011, the Company charged $348,120 and $0, respectively, to operations related to recognized stock-based compensation expense for employee stock options.

Accounting for warrants and stock options

In August 2005, the Company’s commitments to issue shares of common stock first exceeded its common stock authorized. At this time, the Company began to value its warrants and stock options via the liability method of accounting. Pursuant to guidance in ASC 718-40 the cost of these options were valued via the Black-Scholes valuation method when issued, and re-valued at each reporting period. The gain or loss from this revaluation was charged to compensation expense during the period. On December 27, 2012, the Company entered into the 2012 Notes Payable Extension Agreement with certain holders of its convertible notes which, among other things, created a minimum conversion price for the principal amount of the notes. Under accounting guidance provided by FASB ASC 815-40-05, this resulted in a change in accounting method for our derivative financial instruments to the equity method of accounting. We revalued our derivative liabilities at December 27, 2012, and charged the gain or loss from this revaluation to compensation expense during the period.

The Company valued stock options and warrants using the Black-Scholes valuation model utilizing the following variables:

	December 31,						December 31,
	2012						2011
Volatility		112.43	%		214.36	%		92.52	%		114.3	%
Dividends				$	0					$	0
Risk-free interest rates		0.11	%		1.18	%		0.06	%		0.17	%
Term (years)		0.26			5.00			0.1			5.00

Insufficient Authorized but Unissued Shares of Common Stock

At December 31, 2012, the Company had sufficient shares authorized to meet its potential obligations to issue additional shares. at December 31, 2011, the Company’s potential obligation to issue shares had exceeded its shares authorized by 9,668,870 (post reverse-split).

- Definition

The entire disclosure for shareholders' equity, comprised of portions attributable to the parent entity and noncontrolling interest, if any, including other comprehensive income (as applicable). Including, but not limited to: (1) balances of common stock, preferred stock, additional paid-in capital, other capital and retained earnings; (2) accumulated balance for each classification of other comprehensive income and total amount of comprehensive income; (3) amount and nature of changes in separate accounts, including the number of shares authorized and outstanding, number of shares issued upon exercise and conversion, and for other comprehensive income, the adjustments for reclassifications to net income; (4) rights and privileges of each class of stock authorized; (5) basis of treasury stock, if other than cost, and amounts paid and accounting treatment for treasury stock purchased significantly in excess of market; (6) dividends paid or payable per share and in the aggregate for each class of stock for each period presented; (7) dividend restrictions and accumulated preferred dividends in arrears (in aggregate and per share amount); (8) retained earnings appropriations or restrictions, such as dividend restrictions; (9) impact of change in accounting principle, initial adoption of new accounting principle and correction of an error in previously issued financial statements; (10) shares held in trust for Employee Stock Ownership Plan (ESOP); (11) deferred compensation related to issuance of capital stock; (12) note received for issuance of stock; (13) unamortized discount on shares; (14) description, terms, and number of warrants or rights outstanding; (15) shares under subscription and subscription receivables, effective date of new retained earnings after quasi-reorganization and deficit eliminated by quasi-reorganization and, for a period of at least ten years after the effective date, the point in time from which the new retained dates; and (16) retroactive effective of subsequent change in capital structure.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(d),(e))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
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-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
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-Number 210
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+ Details

14. EMPLOYMENT AGREEMENTS

12 Months Ended

Dec. 31, 2012

Commitments Disclosure [Text Block]

14. EMPLOYMENT AGREEMENTS

SAM KLEPFISH

On January 6, 2010 (with an effective date of January 1, 2010), we entered into a three year employment agreement with Sam Klepfish. The agreement provides for, among other things, (i) average annual salary of $151,000 from January 1, 2010 through December 31, 2010, of which $6,500 shall be accrued until June 20, 2010, and then payable in equal weekly installments until said $6,500 is paid in full by December 31, 2010; (ii) $165,000 per annum from January 1, 2011 through December 31, 2011, provided, however that the increase of $14,000 shall only take affect if the Company’s gross annual sales for 2010 are at least $7.5 million; and (iii) the lesser of a 10% increase in salary above the salary in 2011 or $181,000 per annum from January 1, 2012 through December 31, 2012, provided, however, the increase in 2012 shall only take effect if the Company’s gross annual sales for 2011 are at least $7.5 million.

Mr. Klepfish is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Klepfish such that his bonuses due and payable then may, at the option of Mr. Klepfish, be paid in any combination of cash or stock Mr. Klepfish desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year. The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Klepfish shall be entitled to a cash bonus equal to 2%, of the purchase price, provided he is then an employee of the Company or one of its subsidiaries.

Subsequent to December 31, 2012, the company entered into an additional employment agreement with Mr. Klepfish (note 18).

JUSTIN WIERNASZ

On January 6, 2010 (with an effective date of January 1, 2010) we entered into a three year employment agreement with Mr. Wiernasz. The agreement provides for, among other things, (i) average annual salary of $151,000 from January 1, 2010 through December 31, 2010, of which $6,500 shall be accrued until June 20, 2010, and then payable in equal weekly installments until the $6,500 is paid in full by December 31, 2010; (ii) $165,000 per annum from January 1, 2011 through December 31, 2011, provided, however that the increase of $14,000 shall only take affect if the Company’s gross annual sales for 2010 are at least $7.5 million; and (iii) the lesser of a 10% increase in salary above the salary in 2011 or $181,000 per annum from January 1, 2012 through December 31, 2012, provided, however, the increase in 2012 shall only take effect if the Company’s gross annual sales for 2011 are at least $7.5 million.

Mr. Wiernasz is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Wiernasz such that his bonuses due and payable then may, at the option of Mr. Wiernasz, be paid in any combination of cash or stock Mr. Wiernasz desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year. The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Wiernasz shall be entitled to a cash bonus equal to 3%, of the purchase price, provided he is then an employee of the Company or one of its subsidiaries.

Subsequent to December 31, 2012, the company entered into an additional employment agreement with Mr. Wiernasz (note 18).

DAVE VOHASKA

On May 18, 2012, concurrent with the Artisan Acquisition Agreement, the Company entered into a two-year employment with Dave Vohaska (the “Vohaska Employment Agreement”). Pursuant to the terms of the Vohaska Employment Agreement, Mr. Vohaska will receive a base salary of $120,000 during the first year, and $140,000 during the second year. Mr. Vohaska may also receive discretionary bonus payments as determined by the Company’s Board of Directors.

LOU HALEY

On November 2, 2012, concurrent with the Haley Acquisition Agreement, the Company entered into a two-year employment agreement with Lou Haley (the “Haley Employment Agreement”). Pursuant to the terms of the Haley Employment Agreement, Mr. Haley will receive a base salary of $185,000 per year for the first year, and $195,000 per year for the second year, with Mr. Haley’s compensation subject to automatic downwards adjustments if specified revenue targets of The Haley Group are not met. The agreement also provides for bonus payments to Mr. Haley upon the achievement of certain revenue milestones.

15. COMMITMENTS AND CONTINGENCIES

12 Months Ended

Dec. 31, 2012

Commitments and Contingencies Disclosure [Text Block]

15. COMMITMENTS AND CONTINGENCIES

On October 17, 2008, we entered into a three-year lease with Grand Cypress Communities, Inc. for new premises consisting of 4,000 square feet at 3845 Beck Blvd., Naples, Florida. The commencement date of the lease is January 1, 2009. On November 11, 2011, the Company extended the lease with Grand Cypress Communities, Inc. for 3 years, commencing on January 1, 2012. The annual rent and fees under the lease is approximately $54,000. The lease provides for a buyout option at the end of the lease with credit towards the purchase price received for the rental payments made during the term of the lease. In February 2013, the Company entered into a modification of the lease agreement whereby the lease term was reduced from 3 years to 2 years.

We lease approximately 18,800 square feet of combined office and warehouse space located at 8121 Ogden Avenue, Lyons, Illinois. The commencement date of the lease is May 17, 2012 and the end date is April 30, 2015. Base rent under the lease is $8,333 per month for year one, $8,417 for year two, and $8,500 for year three. The property is owned by David Vohaska, an employee of the Company.

At December 31, 2012, commitments for minimum rental payments were as follows:

For the twelve months ended:
December 31, 2013	$	154,667
December 31, 2014		87,667
Thereafter		-
Total	$	242,334

- Definition

The entire disclosure for commitments and contingencies.

+ References

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-Name Accounting Standards Codification
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-Subparagraph (SX 210.5-02.25)
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-Name Accounting Standards Codification
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-URI http://asc.fasb.org/extlink&oid=6394976&loc=d3e25287-109308

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-Publisher FASB
-Name FASB Interpretation (FIN)
-Number 14
-Paragraph 3
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Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 5
-Paragraph 9, 10, 11, 12
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

16. MAJOR CUSTOMER

12 Months Ended

Dec. 31, 2012

Concentration Risk Disclosure [Text Block]

16. MAJOR CUSTOMER

The Company’s largest customer, US Foods, Inc. and its affiliates, accounted for approximately 76% and 93% of total sales in the years ended December 31, 2012 and 2011, respectively. A contract between our subsidiary, Food Innovations, and USF entered an optional renewal period in December 2012 but was automatically extended for an additional 12 months. We believe that although a significant portion of our sales occur through USF and its affiliates, the success of the program is less contingent on a contract than on our actual performance and the quality of our products.

- Definition

The entire disclosure for any concentrations existing at the date of the financial statements that make an entity vulnerable to a reasonably possible, near-term, severe impact. This disclosure informs financial statement users about the general nature of the risk associated with the concentration, and may indicate the percentage of concentration risk as of the balance sheet date.

+ References

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-Name Accounting Standards Codification
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-SubTopic 10
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-Paragraph 16
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-Publisher AICPA
-Name Statement of Position (SOP)
-Number 94-6
-Paragraph 21, 22, 24
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Reference 8: http://www.xbrl.org/2003/role/presentationRef
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-Name Statement of Financial Accounting Standard (FAS)
-Number 107
-Paragraph 15A
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

17. FAIR VALUE MEASUREMENTS

12 Months Ended

Dec. 31, 2012

Fair Value Disclosures [Text Block]

17. FAIR VALUE MEASUREMENTS

Our short-term financial instruments, including cash, accounts payable and other liabilities, consist primarily of instruments without extended maturities, the fair value of which, based on management’s estimates, reasonably approximate their book value. The fair value of the Company’s stock option, convertible debt features and warrant instruments is determined using option pricing models.

As a result of the adoption of ASC 815-40, the Company is required to disclose the fair value measurements required by ASC 820, “Fair Value Measurements and Disclosures.” The other liabilities recorded at fair value in the balance sheet as of December 31, 2009 are categorized based upon the level of judgment associated with the inputs used to measure their fair value. Hierarchical levels, defined by ASC 820 are directly related to the amount of subjectivity associated with the inputs to fair valuations of these liabilities are as follows:

Level 1 —	Inputs are unadjusted, quoted prices in active markets for identical assets or liabilities at the measurement date;

Level 2 —	Inputs other than Level 1 inputs that are either directly or indirectly observable; and

Level 3 —	Unobservable inputs, for which little or no market data exist, therefore requiring an entity to develop its own assumptions.

The following table summarizes the financial liabilities measured at fair value on a recurring basis as of December 31, 2012, segregated by the level of the valuation inputs within the fair value hierarchy utilized to measure fair value:

Level 1

Level 2

Level 3

Liabilities at fair

value

Warrant liability

Option liability

Conversion option liability

Total

The following is a reconciliation of the derivative liability for which Level 3 inputs were used in determining the approximate fair value:

Beginning balance as of January 1, 2012	$	1,908,470
Reclassification to equity		(493,713	)
Fair value of common stock equivalents issued		1,022,726
Fair value of extension of warrant term		842,100
Gain on restructure of notes payable		(3,797,001	)
Change in fair value		517,418
Ending balance as of December 31, 2012	$	-

- Definition

The entire disclosure for the fair value of financial instruments (as defined), including financial assets and financial liabilities (collectively, as defined), and the measurements of those instruments as well as disclosures related to the fair value of non-financial assets and liabilities. Such disclosures about the financial instruments, assets, and liabilities would include: (1) the fair value of the required items together with their carrying amounts (as appropriate); (2) for items for which it is not practicable to estimate fair value, disclosure would include: (a) information pertinent to estimating fair value (including, carrying amount, effective interest rate, and maturity, and (b) the reasons why it is not practicable to estimate fair value; (3) significant concentrations of credit risk including: (a) information about the activity, region, or economic characteristics identifying a concentration, (b) the maximum amount of loss the entity is exposed to based on the gross fair value of the related item, (c) policy for requiring collateral or other security and information as to accessing such collateral or security, and (d) the nature and brief description of such collateral or security; (4) quantitative information about market risks and how such risks are managed; (5) for items measured on both a recurring and nonrecurring basis information regarding the inputs used to develop the fair value measurement; and (6) for items presented in the financial statement for which fair value measurement is elected: (a) information necessary to understand the reasons for the election, (b) discussion of the effect of fair value changes on earnings, (c) a description of [similar groups] items for which the election is made and the relation thereof to the balance sheet, the aggregate carrying value of items included in the balance sheet that are not eligible for the election; (7) all other required (as defined) and desired information.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
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-Name Statement of Financial Accounting Standard (FAS)
-Number 107
-Paragraph 15B
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+ Details

18. SUBSEQUENT EVENTS

12 Months Ended

Dec. 31, 2012

Subsequent Events [Text Block]

18. SUBSEQUENT EVENTS

Issuance of Common Stock

In January 2013, the Company issued 253,232 shares of common stock to a board member in satisfaction of a note. The value of these shares of $61,035 is carried as Common Stock Subscribed in the Company’s financial statements as of December 31, 2012.

Employment Agreement – CEO:

On January 1, 2013, the Company entered into an employment agreement with its Chief Executive Officer (the “2013 CEO Employment Agreement”). The 2013 CEO Employment Agreement is for a term of three years, and provides a base compensation in the amount of $198,312 in cash plus an additional $27,937 in restricted stock units for year one, $223,987 in cash plus an additional $24,875 in restricted stock units for year two, and $260,075 in cash plus an additional $13,688 in restricted stock units for year three. The 2013 CEO Employment Agreement also provides the CEO with a four year option to purchase 100,000 shares (post reverse-split) of the Company’s common stock at a price of $0.40 per share (post reverse-split); a five year option to purchase 100,000 shares (post reverse-split) of the Company’s common stock at a price of $0.57 per share (post reverse-split); and a six year option to purchase 125,000 shares (post reverse-split) of the Company’s common stock at a price of $1.60 per share (post reverse-split); various performance-based bonus provisions; and a stock grant of 200,000 shares of the Company’s common stock.

Employment Agreement – President:

On January 1, 2013, the Company entered into an employment agreement with its President (the “2013 President Employment Agreement”). The 2013 President Employment Agreement is for a term of three years, and provides a base compensation in the amount of $226,250 per annum for year one, $248,875 per annum for year two, and $273,763 per annum for year three. The 2013 President Employment Agreement also provides the President with a four year option to purchase 100,000 shares (post reverse-split) of the Company’s common stock at a price of $0.40 per share (post reverse-split); a five year option to purchase 100,000 shares (post reverse-split) of the Company’s common stock at a price of $0.57 per share (post reverse-split); and a six year option to purchase 125,000 shares (post reverse-split) of the Company’s common stock at a price of $1.60 per share (post reverse-split); various performance-based bonus provisions; and a stock grant of 75,000 shares of the Company’s common stock.

Employment Agreement – Principal Accounting Officer and Chief Information Officer:

On January 1, 2013, the Company entered into an employment agreement with its Principal Accounting Officer and Chief Information officer (the “2013 CAO – CIO Employment Agreement”). The 2013 CAO – CIO Employment Agreement is for a term of two years, and provides a base compensation in the amount of $135,000 per annum for year one and $151,200 per annum for year two. The 2013 CAO – CIO Employment Agreement also provides a four year option to purchase 75,000 shares (post reverse-split) of the Company’s common stock at a price of $0.40 per share (post reverse-split); a five year option to purchase 25,000 shares (post reverse-split) of the Company’s common stock at a price of $0.57 per share (post reverse-split); and a five year option to purchase 60,000 shares (post reverse-split) of the Company’s common stock at a price of $1.60 per share (post reverse-split); various performance-based bonus provisions; and a stock grant in the amount of $15,000 in shares of the Company’s common stock.

Amendment of Lease Term

In February 2013, the Company entered into a modification of the lease agreement with Grand Cypress Communities, Inc. for 4,000 square feet at 3845 Beck Blvd., Naples, Florida, whereby the lease term was reduced from 3 years to 2 years.

Acquisition of Building and Property

On March 8, 2013, the Company closed a transaction for the purpose of financing the purchase of a building and property located at 28411 Race Track Road, Bonita Springs, Florida 34135. The property consists of approximately 1.1 acres of land and close to 10,000 square feet of combined office and warehouse space and was purchased as part of a bank short sale. It is anticipated that the Company will move its operations to these premises in approximately four months. The purchase price of the property was $770,000 and was financed in part by a five year note in the amount of $546,000 carrying an annual interest rate of 3% above LIBOR Rate, as such term is defined in the Note.

Resignation of Director

On March 20, 2013, Mr. Michael Ferrone informed the Company’s Board of Directors that he was resigning, effective immediately. Mr. Ferrone informed the Board that he resigned for personal reasons.

Accounting Policies, by Policy (Policies)

12 Months Ended

Dec. 31, 2012

Basis of Accounting, Policy [Policy Text Block]

Business Activity

Use of Estimates, Policy [Policy Text Block]

Use of Estimates

Consolidation, Policy [Policy Text Block]

Principles of Consolidation

Revenue Recognition, Policy [Policy Text Block]

Revenue Recognition

Cost of Sales, Policy [Policy Text Block]

Cost of goods sold

We have included in cost of goods sold all costs which are directly related to the generation of revenue. These costs include primarily the cost of the product plus the shipping costs

Selling, General and Administrative Expenses, Policy [Policy Text Block]

Selling, general, and administrative expenses

Cash and Cash Equivalents, Policy [Policy Text Block]

Cash and Cash Equivalents

Cash equivalents include all highly liquid debt instruments with original maturities of three months or less which are not securing any corporate obligations

Receivables, Policy [Policy Text Block]

Accounts Receivable

Property, Plant and Equipment, Policy [Policy Text Block]

Property and Equipment

The estimated service lives of property and equipment are as follows:

Computer Equipment	3 years
Warehouse Equipment	5 years
Office Furniture and Fixtures	5 years
Vehicles	5 years

Inventory, Policy [Policy Text Block]

Inventories

Inventory is valued at the lower of cost or market and is determined by the first-in, first-out method

Income Tax, Policy [Policy Text Block]

Income Taxes

Fair Value of Financial Instruments, Policy [Policy Text Block]

Fair Value of Financial Instruments

Impairment or Disposal of Long-Lived Assets, Policy [Policy Text Block]

Long-Lived Assets

Comprehensive Income, Policy [Policy Text Block]

Comprehensive Income

Earnings Per Share, Policy [Policy Text Block]

Basic and Diluted Loss Per Share

Diluted earnings per share was computed as follows for the year ended December 31, 2012:

	Income (Numerator)		Shares (Denominator)(post reverse-split)		Per-Share Amount (post reverse-split)
Basic earnings per share (post reverse-split)	$	2,030,494		5,698,434	$	0.36
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares				4,293,924
Decrease in interest expense due to conversion		130,007
Remove loss on revaluation of conversion option liability		281,026
Exercise of in-the-money warrants:
Additional shares (post reverse-split)				2,194,000
Remove loss on revaluation of warrant liability		663,238
Shares accrued, not yet issued (post reverse-split)				343,864

Diluted earnings per share (post reverse-split)	$	3,104,765		12,530,222	$	0.25

Anti-dilutive shares at December 31, 2012:

Diluted earnings per share was computed as follows for the year ended December 31, 2011:

	Income (Numerator)			Shares (Denominator)		Per-Share Amount
Basic earnings per share (post reverse-split)	$	1,490,117			4,382,459	$	0.34
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares (post reverse-split)					8,384,447
Decrease in interest expense due to conversion		693,087
Remove gain on revaluation of conversion option liability		(1,768,724	)

Shares accrued, not yet issued (post reverse-split)					343,864

Diluted earnings per share (post reverse-split)	$	414,480			13,110,770	$	0.03

Anti-dilutive shares at December 31, 2011:

Concentration Risk, Credit Risk, Policy [Policy Text Block]

Concentrations of Credit Risk

Reclassification, Policy [Policy Text Block]

Reclassification

Certain reclassifications have been made in prior year’s financial statements to conform to classifications used in the current year

Share-based Compensation, Option and Incentive Plans Policy [Policy Text Block]

Stock-based Compensation

Options expense and gain or loss on revaluation during the twelve months ended December 31, 2012 and 2011 are summarized in the table below:

	December 31,
	2012			2011

Option expense		$	348,120		$	-

(Gain) loss on revaluation of options		$	63,311		$	(174,834	)

New Accounting Pronouncements, Policy [Policy Text Block]

Significant Recent Accounting Pronouncements

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Tables)

12 Months Ended

Dec. 31, 2012

Estimated Useful Lives [Member]

Property, Plant and Equipment [Table Text Block]

The estimated service lives of property and equipment are as follows:

Computer Equipment	3 years
Warehouse Equipment	5 years
Office Furniture and Fixtures	5 years
Vehicles	5 years

Schedule of Calculation of Numerator and Denominator in Earnings Per Share [Table Text Block]

Diluted earnings per share was computed as follows for the year ended December 31, 2012 and 2011:

	Income (Numerator)		Shares (Denominator)(post reverse-split)		Per-Share Amount (post reverse-split)
Basic earnings per share (post reverse-split)	$	2,030,494		5,698,434	$	0.36
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares				4,293,924
Decrease in interest expense due to conversion		130,007
Remove loss on revaluation of conversion option liability		281,026
Exercise of in-the-money warrants:
Additional shares (post reverse-split)				2,194,000
Remove loss on revaluation of warrant liability		663,238
Shares accrued, not yet issued (post reverse-split)				343,864

Diluted earnings per share (post reverse-split)	$	3,104,765		12,530,222	$	0.25

	Income (Numerator)			Shares (Denominator)		Per-Share Amount
Basic earnings per share (post reverse-split)	$	1,490,117			4,382,459	$	0.34
Effect of Dilutive Securities
Conversion of notes and interest into common stock:
Additional shares (post reverse-split)					8,384,447
Decrease in interest expense due to conversion		693,087
Remove gain on revaluation of conversion option liability		(1,768,724	)

Shares accrued, not yet issued (post reverse-split)					343,864

Diluted earnings per share (post reverse-split)	$	414,480			13,110,770	$	0.03

Schedule of Employee Service Share-based Compensation, Allocation of Recognized Period Costs [Table Text Block]

Options expense and gain or loss on revaluation during the twelve months ended December 31, 2012 and 2011 are summarized in the table below:

	December 31,
	2012			2011

Option expense		$	348,120		$	-

(Gain) loss on revaluation of options		$	63,311		$	(174,834	)

- Definition

Tabular disclosure of the allocation of equity-based compensation costs to a given line item on the balance sheet and income statement for the period. This may include the reporting line for the costs and the amount capitalized and expensed.

+ References + Details

2. ACQUISITIONS (Tables) - Artisan Specialty Foods [Member]

12 Months Ended

Dec. 31, 2012

Schedule of Purchase Price Allocation [Table Text Block]

The total purchase price was allocated to Artisan’s net tangible assets, with the residual allocated to intangible assets:

Closing cash payment	$	1,200,000
Contingent purchase price		131,000
Total purchase price	$	1,331,000

Tangible assets acquired	$	918,515
Liabilities assumed		(614,515	)*
Net tangible assets		304,000
Trade name		217,000
Non-compete agreement		244,000
Customer relationships		415,000
Goodwill		151,000
Total purchase price	$	1,331,000

* excluding the Line of Credit paid off with closing cash payment

Business Acquisition, Pro Forma Information [Table Text Block]

	For the Year Ended December 31,
	2012		2011
Total revenues	$	20,284,899	$	15,189,207
Net income		2,219,314		1,788,593
Basic net income (loss) per common share (post reverse-split)	$	0.389	$	0.410
Diluted net income (loss) per common share (post reverse-split)	$	0.208	$	0.120
Weighted average shares – basic (post reverse-split)		5,698,434		4,382,459
Weighted average shares – diluted (post reverse-split)		10,650,222		15,050,011

- Definition

Tabular disclosure of pro forma results of operations for a material business acquisition or series of individually immaterial business acquisitions that are material in the aggregate.

+ References + Details

3. ACCOUNTS RECEIVABLE (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Accounts, Notes, Loans and Financing Receivable [Table Text Block]

At December 31, 2012 and 2011, accounts receivable consists of:

	2012			2011
Accounts receivable from customers	$	965,352		$	504,744
Allowance for doubtful accounts		(5,547	)		(11,044	)
Accounts receivable, net	$	959,805		$	493,700

4. INVENTORY (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Inventory, Current [Table Text Block]

At December 31, 2012 and 2011, finished goods inventory is as follows:

		2012				2011
Finished goods inventory		$	517,631			$	42,312

5. PROPERTY AND EQUIPMENT (Tables)

12 Months Ended

Dec. 31, 2012

Property, Plant and Equipment [Member]

Property, Plant and Equipment [Table Text Block]

A summary of property and equipment at December 31, 2012 and 2011, is as follows:

	2012			2011
Computer Equipment	$	382,300		$	321,716
Warehouse Equipment		7,733			-
Furniture and Fixtures		152,236			74,850
Vehicles		33,239			-
		575,508			396,566
Less accumulated depreciation and amortization		(429,876	)		(378,344	)
Total	$	145,632		$	18,222

6. INTANGIBLE ASSETS (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Intangible Assets and Goodwill [Table Text Block]

	December 31, 2012
			Accumulated
	Gross		Amortization			Net

Trade Name	$	217,000	$	-		$	217,000
Non-Compete Agreement		244,000		(30,500	)		213,500
Customer Relationships		534,645		(44,823	)		489,822
Goodwill		151,000		-			151,000
	$	1,146,645	$	(75,323	)	$	1,071,322

Schedule of Finite-Lived Intangible Assets, Future Amortization Expense [Table Text Block]

Amortization of finite life intangible assets as of December 31, 2012 is as follows:

2013	$	183,882
2014		183,882
2015		180,558
2016		113,500
2017 and thereafter		41,500
Total	$	703,322

7. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Accrued Liabilities [Table Text Block]

Accounts payable and accrued liabilities at December 31, 2012 and 2011 are as follows:

	2012			2011
Trade payables		$	1,325,490		$	891,785
Accrued payroll and commissions			51,282			34,005
Total		$	1,376,772		$	925,790

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Tables)

12 Months Ended

Dec. 31, 2012

Conversion option liability [Member]

Fair Value Measurements, Recurring and Nonrecurring, Valuation Techniques [Table Text Block]

The following table illustrates certain key information regarding our conversion option valuation assumptions at December 31, 2012 and 2011:

	December 31,
	2012					2011
Number of conversion options outstanding (post-reverse split)		5,368,195						4,437,928
Value at December 31	$	N/A					$	1,245,761
Number of conversion options issued during the period (post-reverse split)		1,200,000						-
Value of conversion options issued during the period (post-reverse split)	$	263,664					$	-
Number of conversion options exercised or underlying notes paid during the period (post reverse-split)		3,419,284						2,053,240
Value of conversion options exercised or underlying notes paid during the period	$	81,921					$	623,837
Revaluation loss (gain) during the period	$	281,024					$	(595,967			)

Black-Scholes model variables:
Volatility		112.43%	to	214.36	%			92.52%	to	114.3	%
Dividends		-						-
Risk-free interest rates		0.11%	to	1.18	%			0.06%	to	0.17	%
Term (years)		1.1	to	10						10

Schedule of Debt [Table Text Block]

	December 31, 2012		December 31, 2011
Secured Convertible note payable to Alpha Capital Anstalt (f/k/a/ Alpha Capital Aktiengesselschaft) (“Alpha Capital”), originally dated February 25, 2005 and due February 1, 2014. The note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.	$	263,500	$	263,500

Convertible note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		21,478		21,478

Convertible note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		9,638		9,638

Convertible note payable to Assameka Capital Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,884		6,884

Convertible note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		22,609		22,609

Convertible note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,145		10,145

	December 31, 2012		December 31, 2011
Convertible note payable to Assameka Capital Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		7,246		7,246

Convertible note payable to Huo Hua due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share.		20,000		20,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		100,000		100,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		15,287		15,287

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,860		6,860

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		4,900		4,900

Convertible secured note payable to Asher Brand due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		5,000		5,000

Convertible secured note payable to Lane Ventures due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,000		6,000

Convertible secured note payable Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		120,000		120,000

Convertible secured note payable Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		16,957		16,957

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		7,609		7,609

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		5,435		5,435

	December 31, 2012			December 31, 2011
Twenty-nine convertible notes payable in the amount of $4,500 each to Sam Klepfish, the Company’s CEO and a related party, dated the first of the month beginning on November 1, 2006, issued pursuant to the Company’s then employment agreement with Mr. Klepfish, which provided that the amount of $4,500 in salary is accrued each month to a note payable. These notes bear interest at the rate of 8% per annum and have no due date. These notes and accrued interest are convertible into common stock of the Company at a rate of $0.25 per share (post reverse-split).		110,500			130,500

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,000			10,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		-			16,000

Convertible secured note payable to Alpha Capital due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		230,000			230,000

Convertible secured note payable to Whalehaven Capital Fund Limited, due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		21,478			21,478

Convertible secured note payable to Osher Capital Partners LLC due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		9,638			9,638

Convertible secured note payable to Assameka Capital, Inc. due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		6,884			6,884

Convertible secured note payable to Momona Capital due February 1, 2014. This note contains a cross default provision. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		25,310			25,310

Convertible secured note payable to Lane Ventures due February 1, 2014. This note bears interest at the rate of 8% per annum. The note and accrued interest are convertible into common stock of the Company at a conversion price of $0.25 (post reverse-split) per share. This note was included in the 2012 Notes Payable Extension Agreement.		10,124			10,124

Secured convertible promissory note payable for the acquisition of Artisan Specialty Foods, Inc. to Alpha Capital, dated May 11, 2012 in the face amount of $1,200,000 at a purchase price of $1,080,000. The note carries simple interest at an annual rate of 4.5% and is due in full by April 2015. The note is convertible into the registrant's common stock at a fixed conversion price of $1.00 per share. Principal and interest in the aggregate amount of $39,163 are payable on a monthly basis beginning in September 2012. The note allows for prepayments at any time. The note also includes cross-default provisions; is secured by all of the registrant's and its subsidiaries' assets; and is guaranteed by each of the subsidiaries. Interest expense in the amount of $30,921 and was accrued on this note during the years ended December 31, 2012 and 2011, respectively.		1,074,267			-

Secured vehicle lease payable at an effective interest rate of 9.96% for purchase of truck, payable in monthly installments (including principal and interest) of $614 through January 2015.		13,811			-

Secured vehicle lease payable at an effective interest rate of 8.26% for purchase of truck, payable in monthly installments (including principal and interest) of $519 through June 2015.		14,033			-
Total	$	2,175,593		$	1,109,482
Less: Discount		(1,868,482	)		-
Net	$	307,111		$	1,109,482

Schedule of Maturities of Long-term Debt [Table Text Block]

For the twelve months ended December 31,

2013	$	552,472
2014		1,426,274
2015		196,847
Total	$	2,175,593

12. INCOME TAXES (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Components of Income Tax Expense (Benefit) [Table Text Block]

The provision (benefit) for income taxes for the years ended December 31, 2012 and 2011 consist of the following:

	2012		2011

Current	$	-	$	-
Deferred		-		-
Total	$	-	$	-

Schedule of Effective Income Tax Rate Reconciliation [Table Text Block]

	2012			2011
Income (loss) before income taxes	$	2,030,494		$	1,490,117
Statutory tax rate		39.6%			39.6%
Total tax at statutory rate		804,075			590,086
Temporary differences		(16,214	)		-
Permanent difference – meals and entertainment		4,000			12,000
Permanent differences- derivatives and discount amortization		(568,414	)		(404,133	)
Total		223,447			197,953
Changes in valuation allowance		(223,447	)		(197,953	)

Income tax expense	$	-		$	-

Schedule of Deferred Tax Assets and Liabilities [Table Text Block]

Deferred income taxes include the net tax effects of net operating loss (NOL) carryforwards and the temporary differences between the carrying amounts of assets and liabilities for financial reporting purposes and the amounts used for income tax purposes. As of December 31, 2012 and 2011 significant components of the Company's deferred tax assets are as follows:

	2012			2011
Deferred Tax Assets (Liabilities):
Net operating loss carryforwards	$	1,267,200		$	1,471,824
Allowance for doubtful accounts		1,734			4,373
Accumulated depreciation		(12,000	)		4,214
Net deferred tax assets		1,256,934			1,480,411
Valuation allowance		(1,256,934	)		(1,480,411	)
Net deferred tax assets	$	-		$	-

13. EQUITY (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Stockholders' Equity Note, Warrants or Rights [Table Text Block]

						Weighted				Weighted
				Weighted		average				average
Range of		Number of		average		exercise				exercise
exercise		warrants		remaining		price of		Number of		price of
Prices		Outstanding		contractual		outstanding Warrants		warrants Exercisable		exercisable Warrants
(post reverse-split)		(post reverse-split)		life (years)		(post reverse-split)		(post reverse-split)		(post reverse-split)
$	0.010		1,500,000		7.38	$	0.010		1,500,000	$	0.010

$	0.250		3,594,000		2.25	$	0.250		3,594,000	$	0.250

$	0.550		370,000		2.25	$	0.550		370,000	$	0.550

$	0.575		1,480,000		2.25	$	0.575		1,480,000	$	0.575

$	0.600		20,000		0.70	$	0.600		20,000	$	0.600
			6,964,000		3.35	$	0.284		6,964,000	$	0.284

Schedule of warrant activity [Table Text Block]

Transactions involving warrants are summarized as follows:

			Weighted Average
	Number of Shares		Exercise Price
	(post reverse-split)		(post reverse-split)
Warrants outstanding at January 1, 2010		5,464,000	$	0.360

Granted		-		-
Exercised		-		-
Cancelled / Expired		-		-
Warrants outstanding at December 31, 2011		5,464,000	$	0.360

Granted		1,500,000	$	0.100
Exercised		-		-
Cancelled / Expired		-		-
Warrants outstanding at December 31, 2012		6,964,000	$	0.284

Schedule of Share-based Compensation, Shares Authorized under Stock Option Plans, by Exercise Price Range [Table Text Block]

The following table summarizes the changes outstanding and the related prices for the options to purchase shares of the Company’s common stock issued by the Company:

						Weighted			Weighted
				Weighted		average			average
				average		exercise			exercise
Range of		Number of		remaining		price of		Number of	price of
exercise Prices		options Outstanding		contractual		outstanding Options		options Exercisable	exercisable Options
(post reverse-split)		(post reverse-split)		life (years)		(post reverse-split)		(post reverse-split)	(post reverse-split)
$	0.350		1,540,000		1.81	$	0.350	1,540,000	$	0.350

$	0.380		132,500		2.25	$	0.380	132,500	$	0.380

$	0.450		132,500		2.75	$	0.450	132,500	$	0.450

$	0.474		132,500		2.50	$	0.474	132,500	$	0.474

$	0.480		132,500		3.00	$	0.480	132,500	$	0.480

			2,070,000		2.05	$	0.375	2,070,000	$	0.375

Schedule of Stock Options Roll Forward [Table Text Block]

Transactions involving stock options are summarized as follows:

	Options (post reverse-split)			Weighted Average Exercise Price (post reverse-split)
Outstanding at December 31, 2010		1,270,000		$	0.366

Issued		-			-
Exercised		-			-
Forfeited or expired		(300,000	)		(0.250	)
Outstanding as December 31, 2011		970,000		$	0.402

Issued		1,100,000			0.350
Exercised		-			-
Forfeited or expired
Outstanding at December 31, 2012		2,070,000		$	0.375

Schedule of Share-based Payment Award, Stock Options, Valuation Assumptions [Table Text Block]

The Company valued warrants and options using the Black-Scholes valuation model utilizing the following variables:

	December 31,						December 31,
	2012						2011
Volatility		112.43	%		214.36	%		92.52	%		114.3	%
Dividends				$	0					$	0
Risk-free interest rates		0.11	%		1.18	%		0.06	%		0.17	%
Term (years)		0.26			5.00			0.1			5.00

- Definition

Tabular disclosure of warrants or rights issued. Warrants and rights outstanding are derivative securities that give the holder the right to purchase securities (usually equity) from the issuer at a specific price within a certain time frame. Warrants are often included in a new debt issue to entice investors by a higher return potential. The main difference between warrants and call options is that warrants are issued and guaranteed by the company, whereas options are exchange instruments and are not issued by the company. Also, the lifetime of a warrant is often measured in years, while the lifetime of a typical option is measured in months. Disclose the title of issue of securities called for by warrants and rights outstanding, the aggregate amount of securities called for by warrants and rights outstanding, the date from which the warrants or rights are exercisable, and the price at which the warrant or right is exercisable.

+ References + Details

15. COMMITMENTS AND CONTINGENCIES (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Future Minimum Rental Payments for Operating Leases [Table Text Block]

At December 31, 2012, commitments for minimum rental payments were as follows:

For the twelve months ended:
December 31, 2013	$	154,667
December 31, 2014		87,667
Thereafter		-
Total	$	242,334

17. FAIR VALUE MEASUREMENTS (Tables)

12 Months Ended

Dec. 31, 2012

Schedule of Fair Value, Assets and Liabilities Measured on Recurring Basis [Table Text Block]

Level 1

Level 2

Level 3

Liabilities at fair

value

Warrant liability

Option liability

Conversion option liability

Total

Schedule of Derivative Liabilities at Fair Value [Table Text Block]

The following is a reconciliation of the derivative liability for which Level 3 inputs were used in determining the approximate fair value:

Beginning balance as of January 1, 2012	$	1,908,470
Reclassification to equity		(493,713	)
Fair value of common stock equivalents issued		1,022,726
Fair value of extension of warrant term		842,100
Gain on restructure of notes payable		(3,797,001	)
Change in fair value		517,418
Ending balance as of December 31, 2012	$	-

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Detail)	12 Months Ended
1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Detail)	Dec. 31, 2012 USD ($) $ / shares $ / item shares	Dec. 31, 2011 USD ($) $ / shares shares
Warrant [Member] \| Minimum [Member]
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item) \| $ / item	0.55
Warrant [Member] \| Maximum [Member]
Class of Warrant or Right, Exercise Price of Warrants or Rights (in Dollars per Item) \| $ / item	0.60
Warrant [Member]
Antidilutive Securities Excluded from Computation of Earnings Per Share, Amount (in Shares) \| shares	18,700,000	1,870,000
Stock Options [Member] \| Minimum [Member]
Investment Options, Exercise Price (in Dollars per share)	$ 0.35	$ 0.38
Stock Options [Member] \| Maximum [Member]
Investment Options, Exercise Price (in Dollars per share)	$ 0.40	$ 0.48
Stock Options [Member]
Antidilutive Securities Excluded from Computation of Earnings Per Share, Amount (in Shares) \| shares	2,070,000	970,000
Convertible Debt Securities [Member]
Debt Instrument, Convertible, Conversion Price (in Dollars per share)	$ 1.00
Antidilutive Securities Excluded from Computation of Earnings Per Share, Amount (in Shares) \| shares	1,531,256
Credit Concentration Risk [Member]
Concentration Risk, Percentage	60.00%	93.00%
Minimum [Member] \| 2012 Notes Payable Extension Agreement [Member]
Debt Instrument, Convertible, Conversion Price (in Dollars per share)	$ 0.05
Allowance for Doubtful Accounts Receivable (in Dollars) \| $	$ 5,547	$ 11,044
Property, Plant and Equipment, Estimated Useful Lives	up to five years

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Detail) - Schedule of property plant and equipment, stimated useful lives	12 Months Ended
	Dec. 31, 2012
Computer Equipment [Member]
Property, plant, and equipment, estimated useful life	3 years
Equipment [Member]
Property, plant, and equipment, estimated useful life	5 years
Furniture and Fixtures [Member]
Property, plant, and equipment, estimated useful life	5 years
Vehicles [Member]
Property, plant, and equipment, estimated useful life	5 years

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Detail) - Schedule of Calculation of Numerator and Denominator in Earnings Per Share - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Income (Numerator) [Member] \| Conversion option liability [Member]
Conversion of notes and interest into common stock:
Remove loss (gain) on revaluation of derivative lliability (in Dollars)	$ 281,026	$ (1,768,724)
Income (Numerator) [Member] \| Warrant [Member]
Conversion of notes and interest into common stock:
Remove loss (gain) on revaluation of derivative lliability (in Dollars)	663,238
Income (Numerator) [Member]
Basic earnings per share (post reverse-split), Income (in Dollars)	2,030,494	1,490,117
Conversion of notes and interest into common stock:
Decrease in interest expense due to conversion (in Dollars)	130,007	693,087
Diluted earnings per share (post reverse-split), income (in Dollars)	$ 3,104,765	$ 414,480
Shares (Demonminator) [Member]
Basic earnings per share (post reverse-split), shares	5,698,434	4,382,459
Conversion of notes and interest into common stock:
Additional shares	4,293,924	8,384,447
Additional shares (post reverse-split)	2,194,000
Shares accrued, not yet issued (post reverse-split)	343,864	343,864
Diluted earnings per share (post reverse-split), shares	12,530,222	13,110,770
Per-Share Amount [Member]
Basic earnings per share (post reverse-split), per share amount (in Dollars per share)	$ 0.36	$ 0.34
Conversion of notes and interest into common stock:
Diluted earnings per share (post reverse-split), per share amount (in Dollars per share)	0.25	0.03
Basic earnings per share (post reverse-split), per share amount (in Dollars per share)	$ 0.36	$ 0.34
Diluted earnings per share (post reverse-split), shares	12,530,222	13,110,770
Diluted earnings per share (post reverse-split), per share amount (in Dollars per share)	$ 0.25	$ 0.03

1. SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES (Detail) - Schedule of Employee Service Share-based Compensation, Allocation of Recognized Period Costs - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Option expense	$ 348,120	$ 0
(Gain) loss on revaluation of options	$ 63,311	$ (174,834)

- Definition

Represents the expense recognized during the period arising from equity-based compensation arrangements (for example, shares of stock, unit, stock options or other equity instruments) with employees, directors and certain consultants qualifying for treatment as employees.

+ References + Details

2. ACQUISITIONS (Detail)	12 Months Ended
2. ACQUISITIONS (Detail)	Dec. 31, 2012 USD ($) $ / shares shares
Artisan Specialty Foods [Member]
Business Acquisition, Cost of Acquired Entity, Cash Paid	$ 1,200,000
Business Acquisition, Contingent Consideration, Potential Cash Payment	300,000
Business Acquisition, Contingent Consideration, at Fair Value	131,000
Business Acquisition, Cost of Acquired Entity, Purchase Price	1,331,000
Haley Consulting Group [Member]
Business Acquisition, Cost of Acquired Entity, Cash Paid	$ 20,000
Business Acquisition, Equity Interest Issued or Issuable, Number of Shares (in Shares) \| shares	300,000
Share-based Compensation Arrangement by Share-based Payment Award, Award Vesting Rights	150,000 shares (post reverse-split) of which vest immediately and 150,000 shares (post reverse-split) of which vest in one year under certain conditions
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares	100,000
Investment Options, Exercise Price (in Dollars per share) \| $ / shares	$ 0.44
Business Acquisition, Cost of Acquired Entity, Purchase Price	$ 119,645
Acquired Finite-lived Intangible Assets, Weighted Average Useful Life	3 years

2. ACQUISITIONS (Detail) - Schedule of purchase price allocation - Artisan Specialty Foods [Member]

Dec. 31, 2012

USD ($)

Trade Names [Member]

Intangible assets

$ 217,000

Noncompete Agreements [Member]

Intangible assets

244,000

Customer Relationships [Member]

Intangible assets

415,000

Closing cash payment

1,200,000

Contingent purchase price

131,000

Total purchase price

1,331,000

Tangible assets acquired

918,515

Liabilities assumed

(614,515)

^[1]

Net tangible assets

304,000

Goodwill

$ 151,000

[1]	Excluding the Line of Credit paid off with closing cash payment.

2. ACQUISITIONS (Detail) - Business acquisition proforma information - Artisan Specialty Foods [Member] - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Total revenues (in Dollars)	$ 20,284,899	$ 15,189,207
Net income (in Dollars)	$ 2,219,314	$ 1,788,593
Basic net income (loss) per common share (post reverse-split) (in Dollars per share)	$ 0.389	$ 0.410
Diluted net income (loss) per common share (post reverse-split) (in Dollars per share)	$ 0.208	$ 0.120
Weighted average shares – basic (post reverse-split)	5,698,434	4,382,459
Weighted average shares – diluted (post reverse-split)	10,650,222	15,050,011

- Definition

The pro forma basic net income per share for a period as if the business combination or combinations had been completed at the beginning of a period.

+ References + Details

- Definition

The pro forma diluted net income per share for a period as if the business combination or combinations had been completed at the beginning of a period.

+ References + Details

3. ACCOUNTS RECEIVABLE (Detail) - Schedule of accounts receivable - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Accounts receivable from customers	$ 965,352	$ 504,744
Allowance for doubtful accounts	(5,547)	(11,044)
Accounts receivable, net	$ 959,805	$ 493,700

4. INVENTORY (Detail) - Schedule of inventory - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Finished goods inventory	$ 517,631	$ 42,312

5. PROPERTY AND EQUIPMENT (Detail) - USD ($)	12 Months Ended
5. PROPERTY AND EQUIPMENT (Detail) - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Depreciation	$ 51,532	$ 14,034

5. PROPERTY AND EQUIPMENT (Detail) - Schedule of property, plant and equipment - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Computer Equipment [Member]
Property, plant, and equipment, gross	$ 382,300	$ 321,716
Equipment [Member]
Property, plant, and equipment, gross	7,733
Furniture and Fixtures [Member]
Property, plant, and equipment, gross	152,236	74,850
Vehicles [Member]
Property, plant, and equipment, gross	33,239
Property, plant, and equipment, gross	575,508	396,566
Less accumulated depreciation and amortization	(429,876)	(378,344)
Total	$ 145,632	$ 18,222

- Definition

The cumulative amount of depreciation, depletion and amortization (related to property, plant and equipment, but not including land) that has been recognized in the income statement.

+ References + Details

6. INTANGIBLE ASSETS (Detail) - USD ($)	12 Months Ended
6. INTANGIBLE ASSETS (Detail) - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Artisan [Member] \| Customer Relationships [Member]
Finite-Lived Intangible Asset, Useful Life	60 months
Haley Consulting Group [Member] \| Customer Relationships [Member]
Finite-Lived Intangible Asset, Useful Life	36 months
Noncompete Agreements [Member]
Finite-Lived Intangible Asset, Useful Life	48 months
Amortization of Intangible Assets (in Dollars)	$ 73,323	$ 0

6. INTANGIBLE ASSETS (Detail) - Schedule of intangible assets	Dec. 31, 2012 USD ($)
Trade Names [Member]
Intangible asset, gross	$ 217,000
Intangible asset, accumulated amortization	0
Intangible asset, net	217,000
Noncompete Agreements [Member]
Intangible asset, gross	244,000
Intangible asset, accumulated amortization	(30,500)
Intangible asset, net	213,500
Customer Relationships [Member]
Intangible asset, gross	534,645
Intangible asset, accumulated amortization	(44,823)
Intangible asset, net	489,822
Goodwill [Member]
Intangible asset, gross	151,000
Intangible asset, accumulated amortization	0
Intangible asset, net	151,000
Intangible asset, gross	1,146,645
Intangible asset, accumulated amortization	(75,323)
Intangible asset, net	$ 1,071,322

6. INTANGIBLE ASSETS (Detail) - Schedule of Finite-Lived Intangible Assets, Future Amortization Expense	Dec. 31, 2012 USD ($)
2013	$ 183,882
2014	183,882
2015	180,558
2016	113,500
2017 and thereafter	41,500
Total	$ 703,322

7. ACCOUNTS PAYABLE AND ACCRUED LIABILITIES (Detail) - Schedule of accounts payable and accrued liabilities - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Trade payables	$ 1,325,490	$ 891,785
Accrued payroll and commissions	51,282	34,005
Total	$ 1,376,772	$ 925,790

8. ACCRUED INTEREST (Detail)	12 Months Ended
8. ACCRUED INTEREST (Detail)	Dec. 31, 2012 USD ($) $ / shares	Dec. 31, 2011 USD ($)
Minimum [Member] \| Accrued interest [Member]
Debt Instrument, Convertible, Conversion Price (in Dollars per share) \| $ / shares	$ 0.25
Maximum [Member] \| Accrued interest [Member]
Debt Instrument, Convertible, Conversion Price (in Dollars per share) \| $ / shares	$ 1.00
Accrued interest [Member]
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	$ 87,376	$ 110,322
Amortization of Financing Costs and Discounts	87,520	148,399
Interest Payable	759,053	693,085
Due to Related Parties, Current	$ 39,866	$ 29,396
Debt Instrument, Convertible, Number of Equity Instruments	2,916,614	2,793,947
Adjustments to Additional Paid in Capital, Convertible Debt with Conversion Feature	$ 87,376	$ 110,322
Amortization of Financing Costs and Discounts	87,520	148,399
Due to Related Parties, Current	$ 39,866	$ 29,396

- Definition

The number of equity instruments that the holder of the debt instrument would receive if the debt was converted to equity.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 210
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.5-02.22(a)(5))
-URI http://asc.fasb.org/extlink&oid=6877327&loc=d3e13212-122682

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 6
-Subparagraph (b)
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21506-112644

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21475-112644

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 505
-SubTopic 10
-Section 50
-Paragraph 7
-URI http://asc.fasb.org/extlink&oid=6928386&loc=d3e21521-112644

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Staff Position (FSP)
-Number APB14-1
-Paragraph 32
-Subparagraph b
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 129
-Paragraph 4
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 02
-Paragraph 22
-Article 5

+ Details

- Definition

Carrying amount as of the balance sheet date of obligations due all related parties. For classified balance sheets, represents the current portion of such liabilities (due within one year or within the normal operating cycle if longer).

+ References + Details

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Detail)	12 Months Ended
	Dec. 31, 2012 USD ($) $ / shares	Dec. 31, 2011 USD ($) shares
Conversion option liability [Member] \| Derivative valued at December 27, 2012 [Member]
Derivative, Gain (Loss) on Derivative, Net	$ 478,822
Conversion option liability [Member]
Derivative Liabilities, Current		$ 1,245,761
Fair Value Assumptions, Risk Free Interest Rate		0.06%
Fair Value Assumptions, Expected Dividend Rate		0.00%
Fair Value Assumptions, Expected Term		10 years
Fair Value Assumptions, Expected Volatility Rate		114.30%
Embedded Derivative, No Longer Bifurcated, Amount Reclassified to Stockholders' Equity	81,921	$ 623,837
Warrant liability [Member] \| Derivative valued at December 27, 2012 [Member]
Derivative, Gain (Loss) on Derivative, Net	566,063
Option liability [Member] \| Derivative valued at December 27, 2012 [Member]
Derivative, Gain (Loss) on Derivative, Net	103,248
Option liability [Member]
Embedded Derivative, No Longer Bifurcated, Amount Reclassified to Stockholders' Equity	411,792
Derivative valued at December 27, 2012 [Member]
Derivative Liabilities, Current	1,708,528
Warrants and Rights Outstanding	2,088,475
Options Liability	411,792
Principal [Member] \| 2012 Notes Payable Extension Agreement [Member]
Extinguishment of Debt, Amount (in Dollars)	2,037,249
Principal [Member]
Extinguishment of Debt, Amount (in Dollars)		333,000
Accrued interest [Member] \| 2012 Notes Payable Extension Agreement [Member]
Extinguishment of Debt, Amount (in Dollars)	719,187
Accrued interest [Member]
Extinguishment of Debt, Amount (in Dollars)		236,924
Amortization of debt discount due to extinguishment of debt [Member]
Amortization of Debt Discount (Premium)	824,286
Amortization of debt discount prior to December 27, 2012 [Member]
Amortization of Debt Discount (Premium)	13,899
Amortization of debt discount due to extinguishment of debt, December 27, 2012 [Member]
Amortization of Debt Discount (Premium)	830,837
Original issue discount [Member]
Amortization of Debt Discount (Premium)	1,744
Debt Instrument, Unamortized Discount	120,000
Debt Instrument, Face Amount	$ 1,200,000
2012 Notes Payable Extension Agreement [Member]
Number of notes involved in modification agreement	25
Debt Instrument, Convertible, Conversion Price (in Dollars per share) \| $ / shares	$ 0.05
Note payment due by February 15, 2012 [Member]
Debt Instrument, Periodic Payment		12,500
Convertible Debt		1,109,482
Derivative Liabilities, Current	$ 0	1,245,761
Embedded Derivative, No Longer Bifurcated, Amount Reclassified to Stockholders' Equity	(493,713)	$ 623,837
Number of notes involved in modification agreement		13
Extinguishment of Debt, Amount (in Dollars)		$ 210,826
Derivative, Gain (Loss) on Derivative, Net	(281,024)	595,967
Warrants and Rights Outstanding	0	500,825
Options Liability	0	161,884
Gains (Losses) on Extinguishment of Debt (in Dollars)	3,797,001	165,326
Amortization of Debt Discount (Premium)	838,339	292,545
Debt Instrument, Convertible, Beneficial Conversion Feature	1,918,993
Repayments of Notes Payable		$ 181,604
Debt instruments, number of shares issuable (in Shares) \| shares		679,740
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares		558,999
Debt Instrument, Unamortized Discount (Premium), Net	1,868,482	$ 0
Stockholders' Equity, Other Shares (in Shares) \| shares		9,000,000
Gains (Losses) on Restructuring of Debt (in Dollars)	$ (3,797,001)	$ (63,000)

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Detail) - Schedule of debt - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Converible note payable, Alpha Capital Anstalt, February 25, 2005 $350,000 [Member]
Note payable	$ 263,500	$ 263,500
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
Note payable	21,478	21,478
Convertible note payable, Osher Capital Partners LLC $9,638 September 21, 2011 [Member]
Note payable	9,638	9,638
Convertible note payable, Assameka Capital Inc., $6,884 September 21, 2011 [Member]
Note payable	6,884	6,884
Convertible note payable, Alpha Capital Anstalt, $22,609 September 21, 2011 [Member]
Note payable	22,609	22,609
Convertible note payable, Osher Capital Partners, LLC, $10,145 September 21, 2011 [Member]
Note payable	10,145	10,145
Convertible note payable, Assameka Capital, Inc., $7,246 September 21, 2011 [Member]
Note payable	7,246	7,246
Convertible note payable, Huo Hua, $30,000, May 9, 2005 [Member]
Note payable	20,000	20,000
Convertible note payable, Alpha Capital Anstalt, $120,000, August 25, 2005 [Member]
Note payable	100,000	100,000
Convertible note payable, Alpha Capital Anstalt, $15,287, September 21, 2011 [Member]
Note payable	15,287	15,287
Convertible note payable, Osher Capital Partners LLC, $6,860 September 21, 2011 [Member]
Note payable	6,860	6,860
Convertible note payable, Assameka Capital Inc., $4,900 September 21, 2011 [Member]
Note payable	4,900	4,900
Convertible note payable, Asher Brand, $25,000, August 25, 2005 [Member]
Note payable	5,000	5,000
Convertible note payable, Lane Ventures $10,000 August 25, 2005 [Member]
Note payable	6,000	6,000
Convertible note payable, Alpha Capital Anstalt, $120,000 February 7, 2006 [Member]
Note payable	120,000	120,000
Convertible note payable, Alpha Capital Anstalt, $16,957, February 7, 2006 [Member]
Note payable	16,957	16,957
Convertible note payable, Osher Capital Partners LLC, $7,609 September 21, 2011 [Member]
Note payable	7,609	7,609
Convertible note payable, Assameka Capital, Inc., $5,435 September 21, 2011 [Member]
Note payable	5,435	5,435
Convertible note payable, Sam Klepfish [Member]
Note payable	110,500	130,500
Convertible note payable, Alpha Capital Anstalt, $10,000 May 19, 2006 [Member]
Note payable	10,000	10,000
Convertible note payable, Alpha Capital Anstalt, $200,000 December 31, 2008 [Member]
Note payable		16,000
Convertible note payable, Alpha Capital Anstalt, $230,000 January 1, 2009 [Member]
Note payable	230,000	230,000
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
Note payable	21,478	21,478
Convertible note payable, Osher Capital Partners, LLC, $9,638 September 21, 2011 [Member]
Note payable	9,638	9,638
Convertible note payable, Assameka Capital, Inc., $6,884 September 21, 2011 [Member]
Note payable	6,884	6,884
Convertible note payable, Momona Capital, $25,310 January 1, 2009 [Member]
Note payable	25,310	25,310
Convertible note payable, Lane Ventures, $10,124 January 1, 2009 [Member]
Note payable	10,124	10,124
Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
Note payable	1,074,267
Note payable, vehicle, 9.96% [Member]
Note payable	13,811
Note payable, vehicle, 8.26%, [Member]
Note payable	14,033
Total	2,175,593	1,109,482
Less: Discount	(1,868,482)	0
Net	$ 307,111	$ 1,109,482

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Detail) - Schedule of debt (Parentheticals) - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Converible note payable, Alpha Capital Anstalt, February 25, 2005 $350,000 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Osher Capital Partners LLC $9,638 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Assameka Capital Inc., $6,884 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $22,609 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Osher Capital Partners, LLC, $10,145 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Assameka Capital, Inc., $7,246 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Huo Hua, $30,000, May 9, 2005 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $120,000, August 25, 2005 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $15,287, September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Osher Capital Partners LLC, $6,860 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Assameka Capital Inc., $4,900 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Asher Brand, $25,000, August 25, 2005 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Lane Ventures $10,000 August 25, 2005 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $120,000 February 7, 2006 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $16,957, February 7, 2006 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Osher Capital Partners LLC, $7,609 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Assameka Capital, Inc., $5,435 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Sam Klepfish [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, original amount (in Dollars)	$ 4,500	$ 4,500
Convertible note payable, Alpha Capital Anstalt, $10,000 May 19, 2006 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $200,000 December 31, 2008 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $230,000 January 1, 2009 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital Anstalt, $21,478 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Osher Capital Partners, LLC, $9,638 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Assameka Capital, Inc., $6,884 September 21, 2011 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Momona Capital, $25,310 January 1, 2009 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Lane Ventures, $10,124 January 1, 2009 [Member]
Note payable, interest rate	8.00%	8.00%
Note payable, conversion price principal	$ 0.25	$ 0.25
Note payable, conversion price, accrued interest	$ 0.25	$ 0.25
Note payable, maturity date	Feb. 01, 2014	Feb. 01, 2014
Convertible note payable, Alpha Capital, $1,200,000, May 11, 2012 [Member]
Note payable, interest rate	4.50%	0.00%
Note payable, conversion price principal	$ 1.00	$ 1.00
Note payable, conversion price, accrued interest	$ 1.00	$ 1.00
Note payable, maturity date	Apr. 30, 2015
Note payable, original amount (in Dollars)	$ 1,200,000	$ 0
Note payable, net of issuance costs (in Dollars)	1,080,000	0
Note payabe, periodic payment (in Dollars)	39,163
Note payable, interest expense (in Dollars)	$ 30,921	$ 0
Note payable, issue date	May 11, 2012
Note payable, vehicle, 9.96% [Member]
Note payable, interest rate	9.96%
Note payable, maturity date	Dec. 31, 2015
Note payabe, periodic payment (in Dollars)	$ 614
Note payable, vehicle, 8.26%, [Member]
Note payable, interest rate	8.26%
Note payable, maturity date	Jun. 30, 2015
Note payabe, periodic payment (in Dollars)	$ 519

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Detail) - Schedule of Maturities of Long-term Debt	Dec. 31, 2012 USD ($)
2013	$ 552,472
2014	1,426,274
2015	196,847
Total	$ 2,175,593

9. NOTES PAYABLE AND NOTES PAYABLE TO RELATED PARTIES (Detail) - Schedule of valuation assumptions for the convertion option liability	12 Months Ended
	Dec. 31, 2012 USD ($) shares	Dec. 31, 2011 USD ($) shares
Maximum [Member] \| Conversion option liability [Member]
Black-Scholes model variables:
Volatility	214.36%	114.30%
Dividends	0.00%	0.00%
Risk-free interest rates	1.18%	0.17%
Term (years)	10 years	10 years
Conversion option liability [Member]
Number of conversion options outstanding (post-reverse split) (in Shares) \| shares	5,368,195	4,437,928
Value at December 31 (in Dollars)		$ 1,245,761
Number of conversion options issued during the period (post-reverse split)	1,200,000
Value of conversion options issued during the period (post-reverse split) (in Dollars)	$ 263,664
Number of conversion options exercised or underlying notes paid during the period (post reverse-split) (in Shares) \| shares	3,419,284	2,053,240
Value of conversion options exercised or underlying notes paid during the period (in Dollars)	$ 81,921	$ 623,837
Revaluation loss (gain) during the period (in Dollars)	$ 281,024	$ (595,967)
Black-Scholes model variables:
Volatility	112.43%	92.52%
Risk-free interest rates	0.11%	0.06%
Term (years)	1 year 36 days
Value at December 31 (in Dollars)	$ 0	$ 1,245,761
Number of conversion options exercised or underlying notes paid during the period (post reverse-split) (in Shares) \| shares		558,999
Value of conversion options exercised or underlying notes paid during the period (in Dollars)		$ 410,964

10. RELATED PARTY TRANSACTIONS (Detail)	3 Months Ended	12 Months Ended
10. RELATED PARTY TRANSACTIONS (Detail)	Mar. 31, 2012 USD ($) shares	Dec. 31, 2012 USD ($) $ / shares shares	Dec. 31, 2011 USD ($) shares
Common stock committed for notes payable and accrued interest [Member] \| Directors and Director's relatives [Member] \| Principal [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 40,000
Common stock committed for notes payable and accrued interest [Member] \| Directors and Director's relatives [Member] \| Accrued interest [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 56,119
Common stock committed for notes payable and accrued interest [Member] \| Directors and Director's relatives [Member]
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares			262,404
Principal [Member] \| Director [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 50,000
Accrued interest [Member] \| Director [Member]
Extinguishment of Debt, Amount (in Dollars)			64,616
Chief Executive Officer [Member]
Accrued Bonuses		$ 90,500	34,650
Related Party Transaction, Amounts of Transaction	$ 34,650	45,250
Repayments of Related Party Debt		20,000
Interest Expense, Debt		$ 10,356
Debt Instrument, Convertible, Conversion Price (in Dollars per share) \| $ / shares		$ 0.25
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares	48,000	41,424
Stock Issued During Period, Value, Conversion of Convertible Securities (in Dollars)	$ 12,000
President [Member]
Accrued Bonuses		$ 90,500	$ 34,650
Related Party Transaction, Amounts of Transaction	$ 34,650	$ 45,250
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares		100,000
Share-based Compensation (in Dollars)		$ 186,299
Chief Information Officer and Principal Accounting Officer [Member]
Accrued Bonuses		$ 25,000
Options issued to each director [Member] \| Options issued to Directors for 2011 services [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares		100,000
Options issued to each director [Member] \| Options issued to Directors for 2012 services [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares		100,000
Director [Member] \| Options issued to Directors for 2011 services [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares		500,000
Stock options, number of directors options issued to		5
Director [Member] \| Options issued to Directors for 2012 services [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares) \| shares		500,000
Stock options, number of directors options issued to		5
Director [Member] \| Shares previously accrued [Member]
Stock Issued During Period, Shares, Share-based Compensation, Gross (in Shares) \| shares			67,182
Director [Member]
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares			418,663
Share-based Compensation (in Dollars)		$ 161,821
Stock Issued During Period, Shares, Share-based Compensation, Gross (in Shares) \| shares			5,000
David and Sherri Vohaska [Member] \| Monthly rent expense, year one [Member]
Operating Leases, Rent Expense, Minimum Rentals		8,333
David and Sherri Vohaska [Member] \| Monthly rent expense, year two [Member]
Operating Leases, Rent Expense, Minimum Rentals		8,417
David and Sherri Vohaska [Member] \| Monthly rent expense, year three [Member]
Operating Leases, Rent Expense, Minimum Rentals		$ 8,500
David and Sherri Vohaska [Member]
Description of Lessee Leasing Arrangements, Operating Leases		three-year lease
Directors and Director's relatives [Member] \| Remaining settlement shares to be issued [Member] \| Principal [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 40,000
Directors and Director's relatives [Member] \| Remaining settlement shares to be issued [Member] \| Accrued interest [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 21,036
Directors and Director's relatives [Member] \| Remaining settlement shares to be issued [Member]
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares			122,073
Directors and Director's relatives [Member]
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares			140,331
Extinguishment of Debt, Amount (in Dollars)			$ 35,083
Shares issued to each Director [Member] \| Shares previously accrued [Member]
Stock Issued During Period, Shares, Share-based Compensation, Gross (in Shares) \| shares			33,591
Common stock issued, number of directors			2
Principal [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 333,000
Accrued interest [Member]
Extinguishment of Debt, Amount (in Dollars)			$ 236,924
Repayments of Related Party Debt		$ 20,000
Stock Issued During Period, Shares, Conversion of Convertible Securities (in Shares) \| shares			558,999
Share-based Compensation (in Dollars)		$ 348,120	$ 0
Stock Issued During Period, Value, Conversion of Convertible Securities (in Dollars)			410,964
Extinguishment of Debt, Amount (in Dollars)			$ 210,826
Stock Issued During Period, Shares, Share-based Compensation, Gross (in Shares) \| shares			72,182

11. CONTINGENT LIABILITY (Detail)	12 Months Ended
11. CONTINGENT LIABILITY (Detail)	Dec. 31, 2012 USD ($)
Artisan Specialty Foods [Member]
Business Acquisition, Contingent Consideration, Potential Cash Payment	$ 300,000
Business Acquisition, Contingent Consideration, Accounting Treatment	in the event certain financial milestones are met over the next one or two years
Business Acquisition, Contingent Consideration, at Fair Value	$ 131,000
Payments of Merger Related Costs, Financing Activities	82,930
Other Liabilities	48,070
Other Liabilities	$ 48,070

- Definition

Fair value, as of the acquisition date, of potential payments under the contingent consideration arrangement including cash and shares.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 35
-Paragraph 4
-URI http://asc.fasb.org/extlink&oid=6910684&loc=d3e4570-128470

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 30
-Section 25
-Paragraph 7
-URI http://asc.fasb.org/extlink&oid=6911189&loc=d3e6411-128476

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 30
-Paragraph 18
-URI http://asc.fasb.org/extlink&oid=18499824&loc=d3e4237-128469

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 30
-Paragraph 19
-URI http://asc.fasb.org/extlink&oid=18499824&loc=d3e4243-128469

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 40
-Paragraph 3
-URI http://asc.fasb.org/extlink&oid=6910732&loc=d3e4805-128471

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 30
-Section 25
-Paragraph 6
-URI http://asc.fasb.org/extlink&oid=6911189&loc=d3e6408-128476

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 25
-Paragraph 28
-URI http://asc.fasb.org/extlink&oid=6946367&loc=d3e3642-128468

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 20
-Section 25
-Paragraph 27
-URI http://asc.fasb.org/extlink&oid=6946367&loc=d3e3629-128468

Reference 9: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 30
-Section 50
-Paragraph 1
-Subparagraph (b)(3),(c)(1)
-URI http://asc.fasb.org/extlink&oid=7488404&loc=d3e6927-128479

Reference 10: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 805
-SubTopic 30
-Section 25
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=6911189&loc=d3e6405-128476

Reference 11: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 68
-Subparagraph g(1)
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 12: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 29, 30, 41, 42, 64
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 13: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141
-Paragraph 51
-Subparagraph f
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 14: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 141R
-Paragraph 65
-Subparagraph a, b
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

12. INCOME TAXES (Detail) - USD ($) $ in Millions	12 Months Ended
12. INCOME TAXES (Detail) - USD ($) $ in Millions	Dec. 31, 2012	Dec. 31, 2011
Operating Loss Carryforwards (in Dollars)	$ 3.2
Effective Income Tax Rate Reconciliation, at Federal Statutory Income Tax Rate	39.60%	39.60%

12. INCOME TAXES (Detail) - Schedule of Components of Income Tax Expense (Benefit) - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Current	$ 0	$ 0
Deferred	0	0
Total	$ 0	$ 0

- Definition

The component of income tax expense for the period representing amounts of income taxes paid or payable (or refundable) for the period for all income tax obligations as determined by applying the provisions of relevant enacted tax laws to relevant amounts of taxable Income or Loss from continuing operations.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 9
-Subparagraph (a)
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32639-109319

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(h))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Current Tax Expense (or Benefit)
-URI http://asc.fasb.org/extlink&oid=6509736

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SAB TOPIC 6.I.7)
-URI http://asc.fasb.org/extlink&oid=6889476&loc=d3e330036-122817

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 45
-Subparagraph a
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph h
-Article 4

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Staff Accounting Bulletin (SAB)
-Number Topic 6
-Section I
-Subsection 7

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 289
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

- Definition

The component of income tax expense for the period representing the increase (decrease) in the entity's deferred tax assets and liabilities pertaining to continuing operations.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 230
-SubTopic 10
-Section 45
-Paragraph 28
-Subparagraph (b)
-URI http://asc.fasb.org/extlink&oid=6943989&loc=d3e3602-108585

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Deferred Tax Expense (or Benefit)
-URI http://asc.fasb.org/extlink&oid=6510177

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 9
-Subparagraph (b)
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32639-109319

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(h))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SAB TOPIC 6.I.7)
-URI http://asc.fasb.org/extlink&oid=6889476&loc=d3e330036-122817

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph h
-Article 4

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 289
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 45
-Subparagraph b
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 9: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Staff Accounting Bulletin (SAB)
-Number Topic 6
-Section I
-Subsection 7

Reference 10: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 95
-Paragraph 28
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

- Definition

The sum of the current income tax expense or benefit and the deferred income tax expense or benefit pertaining to pretax Income or Loss from continuing operations; income tax expense or benefit may include interest and penalties on tax uncertainties based on the entity's accounting policy.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 9
-Subparagraph (a),(b)
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32639-109319

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 45
-Paragraph 25
-URI http://asc.fasb.org/extlink&oid=21917399&loc=d3e32247-109318

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 235
-SubTopic 10
-Section S99
-Paragraph 1
-Subparagraph (SX 210.4-08.(h))
-URI http://asc.fasb.org/extlink&oid=6881521&loc=d3e23780-122690

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 740
-SubTopic 10
-Section 50
-Paragraph 10
-URI http://asc.fasb.org/extlink&oid=6907707&loc=d3e32672-109319

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 109
-Paragraph 45, 46
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher SEC
-Name Regulation S-X (SX)
-Number 210
-Section 08
-Paragraph h
-Article 4

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Interpretation (FIN)
-Number 48
-Paragraph 15, 16, 19
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

12. INCOME TAXES (Detail) - Schedule of Effective Income Tax Rate Reconciliation - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Income (loss) before income taxes	$ 2,030,494	$ 1,490,117
Statutory tax rate	39.60%	39.60%
Total tax at statutory rate	$ 804,075	$ 590,086
Temporary differences	(16,214)
Permanent difference – meals and entertainment	4,000	12,000
Permanent differences- derivatives and discount amortization	(568,414)	(404,133)
Total	223,447	197,953
Changes in valuation allowance	(223,447)	(197,953)
Income tax expense	$ 0	$ 0

12. INCOME TAXES (Detail) - Schedule of Deferred Tax Assets and Liabilities - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Deferred Tax Assets (Liabilities):
Net operating loss carryforwards	$ 1,267,200	$ 1,471,824
Allowance for doubtful accounts	1,734	4,373
Accumulated depreciation	(12,000)	4,214
Net deferred tax assets	1,256,934	1,480,411
Valuation allowance	(1,256,934)	(1,480,411)
Net deferred tax assets	$ 0	$ 0

- Definition

Amount before allocation of valuation allowances of deferred tax asset attributable to deductible temporary differences and carryforwards expected to be realized or consumed within one year or operating cycle, if longer.

+ References + Details

- Definition

Amount after allocation of valuation allowances of deferred tax asset attributable to deductible temporary differences and carryforwards expected to be realized or consumed within one year or operating cycle, if longer.

+ References + Details

- Definition

Amount before allocation of valuation allowances of deferred tax asset attributable to deductible temporary differences from the allowance for doubtful accounts.

+ References + Details

13. EQUITY (Detail)	12 Months Ended
13. EQUITY (Detail)	Dec. 31, 2012 USD ($) $ / shares shares	Dec. 31, 2011 USD ($) $ / shares shares
Options issued to Directors for 2011 services [Member] \| Director [Member]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Options issued to Directors for 2011 services [Member]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	500,000
Investment Options, Exercise Price (in Dollars per share) \| $ / shares	$ 0.35
Stock options, number of directors options issued to	5
Options issued to Directors for 2012 services [Member] \| Director [Member]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Options issued to Directors for 2012 services [Member]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	500,000
Investment Options, Exercise Price (in Dollars per share) \| $ / shares	$ 0.35
Stock options, number of directors options issued to	5
Common stock shares issued, pre-reserve split [Member]
Common Stock, Shares, Issued	293,692,189
Common stock outstanding, per-reverse split [Member]
Common Stock, Shares, Outstanding	282,956,546
Common stock issued for settlement of debt [Member]
StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities		800,551
Stock Issued During Period, Value, Conversion of Convertible Securities (in Dollars) \| $		$ 200,138
Common stock to be issued for notes payable and accrued interest [Member]
StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities		122,073
Stock Issued During Period, Value, Conversion of Convertible Securities (in Dollars) \| $		$ 61,036
Director [Member]
StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities		418,663
Stock Issued During Period, Shares, Share-based Compensation, Gross		5,000
Share-based Compensation (in Dollars) \| $	$ 161,821
President [Member]
ShareBasedCompensationArrangementByShareBasedPaymentAwardOptionsGrantsInPeriodGross	100,000
Investment Options, Exercise Price (in Dollars per share) \| $ / shares	$ 0.35
Share-based Compensation (in Dollars) \| $	$ 186,299
Common stock shares issued post reverse split [Member]
Common Stock, Shares, Issued	5,873,801
Common stock shares outstanding post reverse split [Member]
Common Stock, Shares, Outstanding	5,659,130
Stockholders' Equity, Reverse Stock Split	1-for-50
Common Stock, Shares, Issued	6,023,801	5,873,843
Common Stock, Shares, Outstanding	5,809,088	5,659,130
Stock Issued During Period, Shares, Acquisitions	150,000
Stock Issued During Period, Value, Acquisitions (in Dollars) \| $	$ 37,500
Stock Issued During Period, Value, Other (in Dollars) \| $	7,302
StockIssuedDuringPeriodSharesConversionOfConvertibleSecurities		558,999
Stock Issued During Period, Value, Conversion of Convertible Securities (in Dollars) \| $		$ 410,964
Stock Issued During Period, Shares, New Issues (in Shares)		180,000
Stock Issued During Period, Value, Issued for Cash (in Dollars) \| $		$ 63,000
Gains (Losses) on Restructuring of Debt (in Dollars) \| $	(3,797,001)	$ (63,000)
Stock Issued During Period, Shares, Share-based Compensation, Gross		72,182
Stock Issued During Period, Value, Share-based Compensation, Gross (in Dollars) \| $		$ 22,000
Extinguishment of Debt, Amount (in Dollars) \| $		210,826
Gains (Losses) on Extinguishment of Debt (in Dollars) \| $	3,797,001	$ 165,326
Stock Issued During Period, Shares, Other		14,408
Stock Repurchased and Retired During Period, Shares		80,000
Stock Repurchased During Period, Shares		304
Stock Repurchased During Period, Value (in Dollars) \| $		$ (99)
Fair value of warrants issued (in Dollars) \| $	572,777
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercisable, Intrinsic Value (in Dollars) \| $	$ 0
Share Price (in Dollars per share) \| $ / shares	$ 0.33	$ 0.30
Share-based Compensation (in Dollars) \| $	$ 348,120	$ 0
Common stock shares exceeding shares authorized		9,668,870

13. EQUITY (Detail) - Schedule of warrants	12 Months Ended
13. EQUITY (Detail) - Schedule of warrants	Dec. 31, 2012 $ / shares $ / item shares
Warrants at $0.0100 per share [Member]
Range of exercise prices (in Dollars per Item) \| $ / item	0.010
Number of warrants outstanding \| shares	1,500,000
Weighted average remaining contractual life	7 years 138 days
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.010
Number of warrants exercisable \| shares	1,500,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.010
Warrants at $0.2500 per share [Member]
Range of exercise prices (in Dollars per Item) \| $ / item	0.250
Number of warrants outstanding \| shares	3,594,000
Weighted average remaining contractual life	2 years 3 months
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.250
Number of warrants exercisable \| shares	3,594,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.250
Warrants at $0.5500 per share [Member]
Range of exercise prices (in Dollars per Item) \| $ / item	0.550
Number of warrants outstanding \| shares	370,000
Weighted average remaining contractual life	2 years 3 months
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.550
Number of warrants exercisable \| shares	370,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.550
Warrants at $0.5750 per share [Member]
Range of exercise prices (in Dollars per Item) \| $ / item	0.575
Number of warrants outstanding \| shares	1,480,000
Weighted average remaining contractual life	2 years 3 months
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.575
Number of warrants exercisable \| shares	1,480,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.575
Warrants at $0.6000 per share [Member]
Range of exercise prices (in Dollars per Item) \| $ / item	0.600
Number of warrants outstanding \| shares	20,000
Weighted average remaining contractual life	255 days
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.600
Number of warrants exercisable \| shares	20,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.600
Number of warrants outstanding \| shares	6,964,000
Weighted average remaining contractual life	3 years 127 days
Weighted average prices of warrants outstanding (in Dollars per share) \| $ / shares	$ 0.284
Number of warrants exercisable \| shares	6,964,000
Weighted average prices of warrants exercisable (in Dollars per share) \| $ / shares	$ 0.284

13. EQUITY (Detail) - Schedule of warrant activity - $ / shares	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Number of warrants outstanding [Member]
Warrants outstanding	5,464,000	5,464,000
Warrants granted	1,500,000	0
Warrants exercised	0	0
Warrants cancelled / expired	0	0
Warrants outstanding	6,964,000	5,464,000
Weighted average exercise price of warrants outstanding [Member]
Weighted average exercise price, warrants outstanding (in Dollars per share)	$ 0.360	$ 0.360
Weighted average exercise price, warrants granted (in Dollars per share)	0.100	0
Weighted average exercise price, warrants exercised (in Dollars per share)	0	0
Weighted average exercise price, warrants cancelled / expired (in Dollars per share)	0	0
Weighted average exercise price, warrants outstanding (in Dollars per share)	$ 0.284	$ 0.360
Warrants outstanding	6,964,000
Weighted average exercise price, warrants outstanding (in Dollars per share)	$ 0.284

13. EQUITY (Detail) - Schedule of share-based compensation, stock options, activity	12 Months Ended
	Dec. 31, 2012 $ / shares shares
Options at 0.350 [Member]
Range of exercise prices	$ 0.350
Number of options outstanding (in Shares) \| shares	1,540,000
Weighted average remaining contractual life	1 year 295 days
Weighted average exercise price of options outstanding	$ 0.350
Number of options exercisable (in Shares) \| shares	1,540,000
Weighted average exercise price of options exercisable	$ 0.350
Options at $0.38 [Member]
Range of exercise prices	$ 0.380
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	2 years 3 months
Weighted average exercise price of options outstanding	$ 0.380
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.380
Options at $0.45 [Member]
Range of exercise prices	$ 0.450
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	2 years 9 months
Weighted average exercise price of options outstanding	$ 0.450
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.450
Options at $0.474 [Member]
Range of exercise prices	$ 0.474
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	2 years 6 months
Weighted average exercise price of options outstanding	$ 0.474
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.474
Options at $0.480 [Member]
Range of exercise prices	$ 0.480
Number of options outstanding (in Shares) \| shares	132,500
Weighted average remaining contractual life	3 years
Weighted average exercise price of options outstanding	$ 0.480
Number of options exercisable (in Shares) \| shares	132,500
Weighted average exercise price of options exercisable	$ 0.480
Number of options outstanding (in Shares) \| shares	2,070,000
Weighted average remaining contractual life	2 years 18 days
Weighted average exercise price of options outstanding	$ 0.375
Number of options exercisable (in Shares) \| shares	2,070,000
Weighted average exercise price of options exercisable	$ 0.375

13. EQUITY (Detail) - Schedule of option activity - $ / shares	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Number of Options [Member]
Outstanding	970,000	1,270,000
Issued	1,100,000	0
Exercised	0	0
Forfeited or expired	0	(300,000)
Outstanding	2,070,000	970,000
Weighted average exercise price [Member]
Outstanding (in Dollars per share)	$ 0.402	$ 0.366
Issued (in Dollars per share)	0.350	0
Exercised (in Dollars per share)	0	0
Forfeited or expired (in Dollars per share)	0	(0.250)
Outstanding (in Dollars per share)	$ 0.375	$ 0.402
Outstanding
Outstanding (in Dollars per share)
Outstanding	2,070,000
Outstanding (in Dollars per share)	$ 0.375

13. EQUITY (Detail) - Schedule of share-based payment award, stock options and warrants, valuation assumptions - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Minimum [Member]
Volatility	112.43%	92.52%
Risk-free interest rates	0.11%	0.06%
Term (years)	94 days	36 days
Maximum [Member]
Volatility	214.36%	114.30%
Dividends (in Dollars)	$ 0	$ 0
Risk-free interest rates	1.18%	0.17%
Term (years)	5 years	5 years

14. EMPLOYMENT AGREEMENTS (Detail) - USD ($)	12 Months Ended
14. EMPLOYMENT AGREEMENTS (Detail) - USD ($)	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2010
Base salary, year one [Member] \| Dave Vohaska [Member]
Compensation (in Dollars)	$ 120,000
Base salary, year one [Member] \| Lou Haley [Member]
Compensation (in Dollars)	185,000
Base salary, year two [Member] \| Dave Vohaska [Member]
Compensation (in Dollars)	140,000
Base salary, year two [Member] \| Lou Haley [Member]
Compensation (in Dollars)	$ 195,000
Chief Executive Officer [Member]
Employment agreement, term	3 years
Officers' Compensation (in Dollars)		$ 165,000	$ 151,000
Employement agreement, description of accrual of salary			$6,500 shall be accrued until June 20, 2010, and then payable in equal weekly installments until said $6,500 is paid in full by December 31, 2010
Employment agreement, increase of base salary, description	the lesser of a 10% increase in salary above the salary in 2011 or $181,000 per annum from January 1, 2012 through December 31, 2012, provided, however, the increase in 2012 shall only take effect if the Company's gross annual sales for 2011 are at least $7.5 million	increase of $14,000 shall only take affect if the Company's gross annual sales for 2010 are at least $7.5 million
Employee agreement, payment of bonus, description	Mr. Klepfish is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Klepfish such that his bonuses due and payable then may, at the option of Mr. Klepfish,be paid in any combination of cash or stock Mr. Klepfish desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year.The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Klepfish shall be entitled to a cash bonus equal to 2%, of the purchase price, provided he is then an employee of the Company or one of its subsidiaries
Employee agreement, payment of bonus, description	Mr. Klepfish is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Klepfish such that his bonuses due and payable then may, at the option of Mr. Klepfish,be paid in any combination of cash or stock Mr. Klepfish desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year.The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Klepfish shall be entitled to a cash bonus equal to 2%, of the purchase price, provided he is then an employee of the Company or one of its subsidiaries
President [Member]
Employment agreement, term	3 years
Officers' Compensation (in Dollars)		$ 165,000	$ 151,000
Employement agreement, description of accrual of salary			$6,500 shall be accrued until June 20, 2010, and then payable in equal weekly installments until the $6,500 is paid in full by December 31, 2010
Employment agreement, increase of base salary, description	the lesser of a 10% increase in salary above the salary in 2011 or $181,000 per annum from January 1, 2012 through December 31, 2012, provided, however, the increase in 2012 shall only take effect if the Company's gross annual sales for 2011 are at least $7.5 million	increase of $14,000 shall only take affect if the Company's gross annual sales for 2010 are at least $7.5 million;
Employee agreement, payment of bonus, description	Mr. Wiernasz is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Wiernasz such that his bonuses due and payable then may, at the option of Mr. Wiernasz,be paid in any combination of cash or stock Mr. Wiernasz desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year.The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Wiernasz shall be entitled to a cash bonus equal to 3%,of the purchase price, provided he is then an employee of the Company or one of its subsidiaries
Employee agreement, payment of bonus, description	Mr. Wiernasz is also entitled to receive an annual bonus based upon the consolidated aggregate incremental revenues of the Company (payable one-half in cash and one-half in stock) in the range of 7%-50% of salary based upon the registrant meeting certain revenue and gross margin milestones. In September 2011, our board of directors modified the compensation arrangements for Mr. Wiernasz such that his bonuses due and payable then may, at the option of Mr. Wiernasz,be paid in any combination of cash or stock Mr. Wiernasz desires with such decision to be made within five business days of being advised of the size of the bonus, if any, he is entitled to receive, it being agreed that a determination for one year shall not be binding upon any future year.The board also provided that in the event the Corporation sells a subsidiary, or substantially all of the assets of a subsidiary, Mr. Wiernasz shall be entitled to a cash bonus equal to 3%,of the purchase price, provided he is then an employee of the Company or one of its subsidiaries
Dave Vohaska [Member]
Employment agreement, term	2 years
Lou Haley [Member]
Employment agreement, term	2 years

15. COMMITMENTS AND CONTINGENCIES (Detail)	12 Months Ended
15. COMMITMENTS AND CONTINGENCIES (Detail)	Dec. 31, 2012 USD ($)
Operating lease, office and warehouse space, Florida [Member]
Description of Lessee Leasing Arrangements, Operating Leases	three-year lease
Operating lease, extension description	On November 11, 2011, the Company extended the lease with Grand Cypress Communities, Inc. for 3 years, commencing on January 1, 2012
Operating Leases, Rent Expense	$ 54,000
Operating Lease, Modification Terms	In February 2013, the Company entered into a modification of the lease agreement whereby the lease term was reduced from 3 years to 2 years
Operating lease, office and warehouse space, Illinois [Member] \| Monthly rent expense, year one [Member]
Operating Leases, Rent Expense, Minimum Rentals	$ 8,333
Operating lease, office and warehouse space, Illinois [Member] \| Monthly rent expense, year two [Member]
Operating Leases, Rent Expense, Minimum Rentals	8,417
Operating lease, office and warehouse space, Illinois [Member] \| Monthly rent expense, year three [Member]
Operating Leases, Rent Expense, Minimum Rentals	$ 8,500

15. COMMITMENTS AND CONTINGENCIES (Detail) - Schedule of Future Minimum Rental Payments for Operating Leases	Dec. 31, 2012 USD ($)
December 31, 2013	$ 154,667
December 31, 2014	87,667
Thereafter	0
Total	$ 242,334

16. MAJOR CUSTOMER (Detail)	12 Months Ended
16. MAJOR CUSTOMER (Detail)	Dec. 31, 2012	Dec. 31, 2011
Customer Concentration Risk [Member] \| Sales Revenue, Goods, Net [Member]
Concentration Risk, Percentage	76.00%	93.00%

17. FAIR VALUE MEASUREMENTS (Detail) - Schedule of fair value, assets and liabilties measured on recurring basis - USD ($)	Dec. 31, 2012	Dec. 31, 2011
Fair Value, Inputs, Level 1 [Member]
Warrant liability	$ 0
Option liability	0
Conversion option liability	0
Total	0
Fair Value, Inputs, Level 2 [Member]
Warrant liability	0
Option liability	0
Conversion option liability	0
Total	0
Fair Value, Inputs, Level 3 [Member]
Warrant liability	0
Option liability	0
Conversion option liability	0
Total	0
Warrant liability	0	$ 500,825
Option liability	0	161,884
Conversion option liability	0	1,245,761
Total	$ 0	$ 1,908,470

- Definition

Fair values as of the balance sheet date of all liabilities resulting from contracts that meet the criteria of being accounted for as derivative instruments, and which are expected to be extinguished or otherwise disposed of within a year or the normal operating cycle, if longer, net of the effects of master netting arrangements.

+ References

Reference 1: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Glossary Current Liabilities
-URI http://asc.fasb.org/extlink&oid=6509677

Reference 2: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 815
-SubTopic 10
-Section 45
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=6945355&loc=d3e41228-113958

Reference 3: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 815
-SubTopic 10
-Section 45
-Paragraph 6
-URI http://asc.fasb.org/extlink&oid=6945355&loc=d3e41271-113958

Reference 4: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 825
-SubTopic 10
-Section 50
-Paragraph 10
-Subparagraph (a)
-URI http://asc.fasb.org/extlink&oid=7491637&loc=d3e13433-108611

Reference 5: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 825
-SubTopic 10
-Section 50
-Paragraph 15
-URI http://asc.fasb.org/extlink&oid=7491637&loc=d3e13495-108611

Reference 6: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name FASB Staff Position (FSP)
-Number FIN39-1
-Paragraph 10A, 10B
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 7: http://www.xbrl.org/2003/role/presentationRef
-Publisher AICPA
-Name Accounting Research Bulletin (ARB)
-Number 43
-Section A
-Paragraph 7
-Chapter 3
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

Reference 8: http://www.xbrl.org/2003/role/presentationRef
-Publisher FASB
-Name Statement of Financial Accounting Standard (FAS)
-Number 133
-Paragraph 4, 17
-LegacyDoc This reference is SUPERSEDED by the Accounting Standards Codification effective for interim and annual periods ending after September 15, 2009. This reference is included to help users transition from the previous accounting hierarchy and will be removed from future versions of this taxonomy.

+ Details

17. FAIR VALUE MEASUREMENTS (Detail) - Schedule of derivative liabilities at fair value - USD ($)	12 Months Ended
	Dec. 31, 2012	Dec. 31, 2011
Beginning balance as of January 1, 2012	$ 1,908,470
Reclassification to equity	(493,713)	$ 623,837
Fair value of common stock equivalents issued	1,022,726
Fair value of extension of warrant term	842,100
Gain on restructure of notes payable	(3,797,001)	(63,000)
Change in fair value	517,418
Ending balance as of December 31, 2012	$ 0	$ 1,908,470

18. SUBSEQUENT EVENTS (Detail) - USD ($)	3 Months Ended	12 Months Ended
18. SUBSEQUENT EVENTS (Detail) - USD ($)	Mar. 28, 2013	Dec. 31, 2012	Dec. 31, 2011	Dec. 31, 2010
Subsequent Event [Member] \| Base salary, year one [Member] \| Chief Executive Officer [Member]
Officers' Compensation	$ 198,312
Subsequent Event [Member] \| Base salary, year one [Member] \| President [Member]
Officers' Compensation	226,250
Subsequent Event [Member] \| Base salary, year one [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Compensation	135,000
Subsequent Event [Member] \| Base salary, year two [Member] \| Chief Executive Officer [Member]
Officers' Compensation	223,987
Subsequent Event [Member] \| Base salary, year two [Member] \| President [Member]
Officers' Compensation	248,875
Subsequent Event [Member] \| Base salary, year two [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Compensation	151,200
Subsequent Event [Member] \| Base salary year three [Member] \| Chief Executive Officer [Member]
Officers' Compensation	260,075
Subsequent Event [Member] \| Base salary year three [Member] \| President [Member]
Officers' Compensation	$ 273,763
Subsequent Event [Member] \| Five year options [Member] \| Chief Executive Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.57
Subsequent Event [Member] \| Five year options [Member] \| President [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.57
Subsequent Event [Member] \| Five year options [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	25,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.57
Subsequent Event [Member] \| Four year options [Member] \| Chief Executive Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.40
Subsequent Event [Member] \| Four year options [Member] \| President [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	100,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.40
Subsequent Event [Member] \| Four year options [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	75,000
Investment Options, Exercise Price (in Dollars per share)	$ 0.40
Subsequent Event [Member] \| Six year options [Member] \| Chief Executive Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	125,000
Investment Options, Exercise Price (in Dollars per share)	$ 1.60
Subsequent Event [Member] \| Six year options [Member] \| President [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	125,000
Investment Options, Exercise Price (in Dollars per share)	$ 1.60
Subsequent Event [Member] \| Five year options 2 [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Share-based Compensation Arrangement by Share-based Payment Award, Options, Grants in Period, Gross (in Shares)	60,000
Investment Options, Exercise Price (in Dollars per share)	$ 1.60
Subsequent Event [Member] \| Land and Building [Member]
Significant Acquisitions and Disposals, Acquisition Costs or Sale Proceeds	$ 770,000
Debt Instrument, Maturity Date, Description	five year
Debt Instrument, Face Amount	$ 546,000
Debt Instrument, Interest Rate Terms	3% above LIBOR Rate
Subsequent Event [Member] \| Chief Executive Officer [Member] \| Restricted stock issuance, year one [Member]
Stock Issued During Period, Value, Restricted Stock Award, Gross	$ 27,937
Subsequent Event [Member] \| Chief Executive Officer [Member] \| Restricted stock issuance, year two [Member]
Stock Issued During Period, Value, Restricted Stock Award, Gross	24,875
Subsequent Event [Member] \| Chief Executive Officer [Member] \| Restricted stock issuance year three [Member]
Stock Issued During Period, Value, Restricted Stock Award, Gross	$ 13,688
Subsequent Event [Member] \| Chief Executive Officer [Member]
Employment agreement, term	3 years
Stock Granted During Period, Value, Share-based Compensation, Gross	$ 200,000
Subsequent Event [Member] \| President [Member]
Employment agreement, term	3 years
Stock Granted During Period, Value, Share-based Compensation, Gross	$ 75,000
Subsequent Event [Member] \| Principal Accounting Officer and Chief Information Officer [Member]
Employment agreement, term	2 years
Stock Issued During Period, Value, Share-based Compensation, Net of Forfeitures	$ 15,000
Subsequent Event [Member]
Stock Issued During Period, Shares, New Issues (in Shares)	253,232
Stock Issued During Period, Value, New Issues	$ 61,035
Chief Executive Officer [Member]
Employment agreement, term		3 years
Officers' Compensation			$ 165,000	$ 151,000
President [Member]
Employment agreement, term		3 years
Officers' Compensation			$ 165,000	$ 151,000
Stock Issued During Period, Shares, New Issues (in Shares)			180,000
Stock Issued During Period, Value, New Issues		$ 7,302	$ 63,000